From the course: Releasing and Promoting Your Music
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Building an ad structure with Facebook
From the course: Releasing and Promoting Your Music
Building an ad structure with Facebook
- [Instructor] Aside from regular salt of the earth social media, which we will talk more about, I want to spend a moment mentioning Facebook Ads Manager. Facebook Ads Manager is really great for running ads on both Facebook and Instagram. It does other things, but as far as I'm concerned, Facebook and Instagram are the ones that really matter here. There are a lot of cool features that are super useful. It's really simple. And it might just be your cover art, or maybe a little animation that you make, or whatever. You can be creative with this. It could be a video of your cat and a little snippet of your song. And it can say something in the caption like new music coming out this day. It's important to try to come up with something that's a little bit interesting to say in the caption. Tell a little story. I wrote this song about my cat. I wrote this song about my husband, and my cat loves it. Check out my cat enjoying��
Contents
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Choosing a release date5m 25s
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Choosing a distributor2m 53s
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Setting up a pre-save campaign2m 33s
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Building an ad structure with Facebook3m
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Promoting an upcoming release with video content5m 58s
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Content ideas for artists3m 40s
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Pitching for playlisting4m 30s
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