From the course: Reels, Shorts, and TikToks: Telling Engaging Stories with Your Smartphone

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Planning: Storytelling structure

Planning: Storytelling structure - Instagram Tutorial

From the course: Reels, Shorts, and TikToks: Telling Engaging Stories with Your Smartphone

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Planning: Storytelling structure

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(upbeat music) - Hi everyone. Welcome to the first lesson of our class that we wanted to start with planning and structure. To explain why planning is important, I'd like to start with feelings and emotions first. It's been known for years that a good story makes you feel something from the very first glance on it. In the age of the social media, when our attention span becomes shorter and shorter, we want our viewer to feel something from the very first seconds of our story, and then you want to make them feel something in the next five seconds, and in the next five seconds. If you succeed with this task, then your story is interesting. This is where good planning comes into play. What do you want your viewer to feel right away? Or if your video is just five seconds long, what kind of feeling do you want them to go away with? Those are very hard questions of the storytelling process, but the hardest one is how do you plan for someone to feel something about your story? You don't know…

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