From the course: Quick Scripts for Leading Enterprise-Wide Change

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Communicating reorgs

Communicating reorgs

From the course: Quick Scripts for Leading Enterprise-Wide Change

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Communicating reorgs

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Very, very, very often enterprise-wide change includes a big reorg. When you communicate about this, you have to lean on the what, the why, and the how framework. So here's an example. I wanted to give you an update on our change initiative that we're undergoing, specifically the reorg we're about to do. Basically we're decentralizing our core areas by dividing them into four main business units. Then of course you name the business units. Each business unit will have a CEO and its own leadership team. Now why are we doing this? It's simple. The way we've been working is too slow for where we're going. Each of our businesses plays in a different market with different customers, different competitors and different pressures from the outside world. What we can't do anymore is make every decision from the center and hope it fits everyone. In this new model, each business unit will be close enough to the customers to hear what they're asking for and act on it much more quickly. We'll be…

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