From the course: Project Management: Setting and Managing Expectations
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Engaging the change-resistant stakeholder
From the course: Project Management: Setting and Managing Expectations
Engaging the change-resistant stakeholder
- [Instructor] Businessman and author Philip Crosby said, "Slowness to change usually means fear of the new." I'd add something to this. People also fear letting go of the old, especially if they believe they will lose power or prestige. Identifying and understanding that fear is critical to engage the change-resistance stakeholder. The risk management plan can provide the magic that calms the fearful stakeholder. Rather than using a generic risk management plan, it may be prudent to draft a more focused organizational change plan, concentrating on the particular issues of concern to the change-resistance stakeholder. Next, involve the stakeholder. Reach out and engage the hesitant stakeholder in the decision-making and creation of new business processes. This provides a sense of ownership and control, which can ease the stakeholder's discomfort. Check in with them along the way to determine if there are other ways they can be involved that will make them more comfortable. Another…
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