From the course: Marketing Tools: How to Leverage AI Tools to Transform Your Marketing

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Promising AI-powered marketing tools to watch

Promising AI-powered marketing tools to watch

From the course: Marketing Tools: How to Leverage AI Tools to Transform Your Marketing

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Promising AI-powered marketing tools to watch

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- [Narrator] Thanks for watching Digital Marketing with AI. I hope you now feel more comfortable in leveraging AI tools to improve your digital marketing campaigns. Here are some AI developments to keep an eye on. First of all, everyone in the AI community is talking about Sora. It's open AI's generative video model that by all accounts, looks very impressive and should be released later this year. I expect the trend of AI internalization to continue heavily with large organizations adopting in-house AI models with secure access to their internal data. We should also start to see the prices of using AI go down as open source models like Claude Improve and smaller, more niche models are created that require less computing power to prompt. Currently, the primary way to prompt AI is still by using text, but we should see some major advancement on voice input in the near future, providing even more ease of access for less technical AI users. AI models that are skilled at various types of…

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