Market Research: Virtual Focus Group Facilitation Techniques
With Sarah Weise
Liked by 48 users
Duration: 24m
Skill level: Beginner + Intermediate
Released: 2/11/2025
Course details
If you're in marketing, sooner or later you'll need to know how to facilitate an online focus group. Focus groups are a vital part of gathering customer insights, but can often be intimidating for the facilitator. And online/virtual focus groups come with even more unique challenges. In this course, Sarah Weise teaches you how to prep, facilitate, and manage virtual focus groups like a pro. If you've ever struggled to keep people engaged on a video call or suffered as tech issues derail a conversation, check out this course.
Skills you’ll gain
Earn a sharable certificate
Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.
LinkedIn Learning
Certificate of Completion
-
Showcase on your LinkedIn profile under “Licenses and Certificate” section
-
Download or print out as PDF to share with others
-
Share as image online to demonstrate your skill
Meet the instructor
Learner reviews
Contents
What’s included
- Learn on the go Access on tablet and phone