From the course: Machine Learning and AI Foundations: Clustering and Association
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Putting association rules to use
From the course: Machine Learning and AI Foundations: Clustering and Association
Putting association rules to use
- [Instructor] So we've built our model. Let's say it's the fourth model that we looked at with more than 51,000 rules. What are we going to do with this to put it into use? First thing I want to do is orient you to the spreadsheet. So in the spreadsheet, A1 means Antecedent One and C1 means Consequent One. So what we have to do is make our information more easily digestible by our colleagues, our clients, and our management. We don't want to have just codes like 660 and 762. What we want to do is bring in the product descriptions and the prices. That's easily done. All that information is available. We have these product codes. We can look up at what we're selling this product codes for. What that allows us to do is very simple spreadsheet work to say given what we know about the confidence of the rule, if all of the folks that bought the antecedent products do indeed buy the consequence at the particular price point that's represented by these product codes, our expected gain and…
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Contents
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Intro to association rules and sequence analysis5m 13s
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Running association rules5m 57s
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Some association rules terminology3m 33s
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Interpreting association rules7m 18s
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Putting association rules to use5m 4s
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Comparing clustering and association rules2m 35s
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Sequence detection5m 34s
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