From the course: Learning Graphic Design History
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The golden age of album design
From the course: Learning Graphic Design History
The golden age of album design
The design of album covers is often overlooked by design historians. Album cover designers worked with popular music, not intellectual or high culture concepts. There was no philosophical manifesto like constructivism. Record companies wanted to sell records. And the cover often needed to do the hard work to be noticed. most people over 40, and they'll light up when discussing their favorite record and can describe the cover in detail. There is a great emotional weight contained in the combination of personal involvement with the music and the artifact of the album cover. Album covers started to be more than a way to identify the artist in the 1940s. Alex Steinweiss introduced illustration, abstraction, and surrealism to the covers. Esniel Fujita continued the mix of typography and modern art in the 1950s. Emmett McBain crafted a new visual language that used typography to replicate jazz and rhythm. Later in life, he became legendary, known for his role to center African-Americans and…
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