From the course: Instructional Design: Needs Analysis
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Designing effective surveys
From the course: Instructional Design: Needs Analysis
Designing effective surveys
Surveys are an excellent way to gather data from a large audience. There are many inexpensive online tools that can allow you to quickly launch surveys to a wide audience, and then analyze their responses with minimal effort. But beware, like many other data collection methods, surveys take careful planning to use them effectively. This video will show you when and how to use surveys for your training analysis. I'll also point out some potential pitfalls that you'll want to avoid. Let's start by listing some situations where you might want to use a survey. Surveys are highly effective with large audiences. With the interviewing skills training project, it would be difficult to observe or interview all 50 supervisors. But we can easily survey them. Surveys can also help gather sensitive or confidential information by allowing people to remain anonymous. For example, leadership development programs sometimes rely on employee surveys to help pinpoint growth areas for managers. Employees…
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