From the course: Ideation to Execution: The Content Creator’s Blueprint

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What does Creator 2.0 mean?

What does Creator 2.0 mean?

From the course: Ideation to Execution: The Content Creator’s Blueprint

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What does Creator 2.0 mean?

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- All right, now that you know who you're creating content for, AKA, your target audience and you have probably tested different ideas with your MVCs, you should probably have a portfolio of content that you can analyze. Some of your content probably did really well while others didn't, then that's totally fine. This is the point where you activate creator 2.0 mode. This is a stage where you refine, optimize, and start turning your content into a real strategy. Let's get into it. Okay, so at this stage, your goal is to double down on what's working. But how do you do that? Well, it's very simple. Look your analytics and let the data guide you. The first thing to understand about analytics is that it's more than just views, okay? A lot of people think that the only metrics that you need to look at is views, but that's not true. High performing content isn't always the one with the most clicks. It's actually the one that sparks engagement, keeps people watching and resonates with your…

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