From the course: How to Generate Leads for Your Business With a Podcast
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Plan your appearance on other podcasts
From the course: How to Generate Leads for Your Business With a Podcast
Plan your appearance on other podcasts
- Planning your appearance on another podcast as a guest is essential for making a positive first impression, delivering valuable insights, and maximizing the impact of your guest appearances. You want to maximize this opportunity. One of the biggest advantages to appearing on a podcast, especially if you've also your own podcast, is that listeners will gravitate to checking out your show. Easy to do if you're already listening to a podcast. Whereas if you were chatting on a live stream on LinkedIn, for example, it would be a lot more challenging. You're asking people to switch to another platform, which is a barrier in itself, and you're invariably lose people who try to switch over. So make the most of this opportunity. You may not have the opportunity to go on a particular show again. Remember, first impressions count. Familiarize yourself with the podcast audience demographics, interests, and the topics typically covered on the show. Tailor your talking points and examples to…
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