From the course: How to Build Gender Balanced Businesses and Teams

Building gender-balanced businesses and teams

- Want to gender balance your company? A lot of companies have tried and failed. They've accumulated more gender fatigue than successful balancing act. If any of the following themes sound familiar, this course may be for you. Your colleagues are frustrated with years of efforts that don't seem to deliver, you're wondering where all the smart women you started your career with have gone, or why the men in your organization increasingly feel like the system is skewed against them. Gender balancing organizations takes two things: will and skill. Without them, they often wander very well meaningly, down an almost self-fulfilling road to imbalance or backlash. This course will offer a foolproof route to sustainable gender balance. One that starts smart, avoids the now predictable and familiar pitfalls of either trying to fix the women or blame the men, and, instead, build the leadership and management skills to embed balance across organizations sustainably. The three steps this course will cover are as rare as they are simple. We will avoid the bias and blame approaches which don't deliver. And, instead, explore the three core elements of successful approaches. How to: one, adapt management mindsets; two, sustainably shift cultures; and, three, design and adapt systems to 21st century talent and customers. I'm Avivah Wittenberg-Cox and I have spent 15 years accompanying hundreds of companies across dozens of sectors, and more than 40 countries, to build more gender balanced organizations. I've written several books on the topic, including "Seven Steps To Building a Gender Balanced Business," published by "Harvard Business Review," and I'm a regular contributor on gender balance to "Forbes." Want to get clear on what works in trying to balance a business, what doesn't, and how to get everyone on board? Join me in a surprisingly simple roadmap to success.

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