Digital Marketing: Foundations, Funnels, and AI-Enhanced Campaign Strategy by Adobe
With Adobe Inc
Duration: 5h 9m
Skill level: Intermediate
Released: 5/27/2026
Course details
Discover how to harness the power of generative AI with Adobe Firefly and Adobe Express to elevate your creative processes and produce innovative content. Learn about the foundational concepts of generative AI and explore its transformative role in digital content creation. Dive into the practical applications of AI-powered tools to produce visually captivating images with ease. Find out how to enhance your creative projects by developing effective prompts, customizing text effects, and leveraging templates and assets. This course also discusses the ethical landscape of AI, so you can navigate issues like content authenticity, ownership, and bias mitigation. Expand your horizons by reviewing industry trends and real-world applications of generative AI in creative production. Creators, educators, and communicators alike can uncover new ways to optimize workflows and innovate content while maintaining ethical standards.
Note: This course was created by Adobe. We are pleased to host this content in our library.
Skills you’ll gain
Earn a sharable certificate
Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.
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Showcase on your LinkedIn profile under “Licenses and Certificate” section
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Download or print out as PDF to share with others
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Share as image online to demonstrate your skill
Meet the instructor
Contents
What’s included
- Practice while you learn 1 exercise file
- Test your knowledge 4 quizzes
- Learn on the go Access on tablet and phone
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