From the course: Data Quality: Core Concepts

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Thought exercise: Assess how DQ impacts revenue and risk

Thought exercise: Assess how DQ impacts revenue and risk

From the course: Data Quality: Core Concepts

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Thought exercise: Assess how DQ impacts revenue and risk

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- [Instructor] In the fifth step, we assess how data quality impacts revenue and risk for these teams. So for the carts team, they focus on logging within the carts and it's essential for machine learning and product analytics. The recommendations team takes this data where increase ML accuracy increases sales 'cause they're recommending better products For the shopping workflows team, reduce UX friction also increases sales, and they depend heavily on the logging from the carts team. And then finally, for the vendor relations team, increase sales results, increase vendor use. If vendors are selling more products to customers, they're going to be happy and stay on the platform. Finally, we're going to tie this all together in the next video to synthesize that as a proposal for leadership to invest into the data quality initiative.

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