I found it extremely insightful, the course provides a clear framework to build brands that are not only competitive but also responsible and purpose - driven. I especially appreciated the practical approach to aligning sustainability with business strategy, global positioning, and consumer trust. I highly recommended for anyone working in branding, entrepreneurship, or impact - focused businesses.
Create a Sustainable Brand in a Global Market
With Elaine Lai Wright and Madecraft
Liked by 185 users
Duration: 26m
Skill level: General
Released: 3/11/2025
Course details
Do you want to create a resilient global brand presence? In this course, Elaine Lai Wright teaches the principles of building a sustainable global brand. Learn to set clear global brand objectives, craft a compelling brand story, and maintain consistent visual and verbal identity. Conduct international market research, develop effective global marketing strategies, and build customer loyalty. After this course, you'll be ready for continuous global growth.
Skills you’ll gain
Earn a sharable certificate
Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.
LinkedIn Learning
Certificate of Completion
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Showcase on your LinkedIn profile under “Licenses and Certificate” section
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Download or print out as PDF to share with others
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Share as image online to demonstrate your skill
Meet the instructors
Learner reviews
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A. Isabel Castillo
A. Isabel Castillo
Business Development Manager (Beauty, Wellness & Healthcare) | Medical Background | International Experience
Contents
What’s included
- Practice while you learn 1 exercise file
- Learn on the go Access on tablet and phone