From the course: Complete Guide to Analytics Engineering

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How do databases support decision-making?

How do databases support decision-making?

From the course: Complete Guide to Analytics Engineering

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How do databases support decision-making?

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- [Instructor] One of the biggest buzzwords we hear as analytics engineers is data-driven decision-making. Lots of companies claim they follow this methodology, but don't actually do so in practice. In this video, we'll cover a few ways we can actually help companies make data-driven decisions. Imagine you work for a computer hardware company and your manufacturing costs are through the roof. You don't want to produce a bunch of computer chips that aren't going to be needed or wanted by your customers. You want to produce exactly as many chips as the customers are going to demand when they're going to demand them. This is a very real situation that computer hardware companies find themselves in every year. Who can they rely on to accurately predict customer preferences and demand? Analytics engineers. We are capable of collecting this data, organizing it, analyzing it, and delivering it to the business so they can support the manufacturer's decisions. How does this process of…

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