From the course: Cause Selling: The Secret to Nonprofit Donations
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During the event
From the course: Cause Selling: The Secret to Nonprofit Donations
During the event
- The big day is here. You and your team have worked hard to plan a memorable and productive fundraising event. What steps can you take to ensure a high-quality experience and a positive return on your time, energy, and budget? In this video, I'm going to walk you through strategies to use during your event to produce a high-quality experience for your prospects and donors. Number one, create a warm welcome. Guests immediately need to feel appreciated and included. At the event entrance and registration tables, ensure staff and volunteers are greeting guests and help expedite the registration process. Provide detail, written programs to make it easy for guests to follow event activities. And spread out staff and volunteers to engage with incoming guests. Number two, connecting with prospects and donors is your top priority. Prior to the event, assign each team member several key guests to steward during the program.…
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