From the course: Cause Selling: The Secret to Nonprofit Donations
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Agreement questions
From the course: Cause Selling: The Secret to Nonprofit Donations
Agreement questions
- In fundraising, a variety of questioning techniques helps gather data on a prospective donor's interest. The purpose of questioning is to determine whether the prospect has a problem or need you are capable of addressing and answering. By asking questions, you can assess whether your organization and the donor are a good match, and then gain agreement from the prospect. Agreement questions and statements call for you to re-state the problem in your own words so that the prospect agrees. Agreement questions and statements sound like, "Let me attempt to summarize what you have been saying." "Am I right in thinking "that these are the critical problems we must solve?" "Based on your answers to my questions, "I see the issue as..." blank. Be careful how you phrase your questions. Do so gently, politely, and with patience. Place the responsibility for understanding on yourself rather than on the prospect. Provide the…