Tom Stevenson

Most SaaS companies track the wrong metric. They obsess over acquisition. More signups. More demos. More pipeline. But none of that matters if users don’t experience value quickly. The real metric is time-to-value how fast a user gets their first real win. They shorten time-to-value by: • removing heavy setup • using templates so users start with something useful • pre-loading data so the product doesn’t feel empty • guiding one clear first action instead of showing the whole dashboard • delivering a visible result immediately That’s why great tools feel obvious. If your product needs training before users understand it, your time-to-value is too long. How fast does your product deliver its first win?

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We are utilizing the Varonis SaaS platform to investigate a user's activity that spanned a year. The customer purchased the Varonis Extended Event Retention License when they moved to SaaS from on-premise version of Varonis DatAdvantage. We found out from Varonis support that only the last 180 days worth of events are ever available online.  Earlier events must be retrieved by Varonis support in a format that does not get loaded into the Varonis platform. The data must be manipulated by a third party tool of your choosing. Has anyone successfully used these JSON files and what tools did you use to analyze the data? #Veronis

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What if cloud marketplaces became a growth accelerator instead of a bottleneck? ☁️🚀 Suger helps GTM teams simplify how they sell through cloud marketplaces — turning listings, private offers, co‑sell, and quote‑to‑cash into a faster, more scalable revenue motion. See how they’re reshaping Cloud GTM at PartnerTechX 2026. https://lnkd.in/eFCJFYRA #PartnerTechX #Suger #CloudGTM #MarketplaceSales #PartnerTech

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3 Comments

Most AI GTM tools don’t fail because of AI. They fail because the data is wrong. That’s why what Alysio is building with ZoomInfo matters: real-time B2B intelligence, embedded directly into how teams think and act. This is what modern GTM should look like.

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New video drop! Michael C. Bertoni - Founder-CEO of SaaS Talent sat down with Nathan Creswell, Head of Product at LeadIQ, to talk about what’s working in outbound right now, building products that actually drive revenue, and how product + GTM teams can move faster together. If you’re building or selling in SaaS, you’ll get a lot from this one. #SaaSTalent #LeadIQ #OutboundSales #ProductStrategy #SaaSFounders #GTM #B2BSaaS

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Almost every SaaS organization hits this moment: lots of active campaigns, dollars flowing to managed paid budgets, and no clear way to prove what’s working. That’s where Regie.ai found themselves before moving off a complex, hard‑to‑manage Marketo setup. This case study shows how a four‑week migration to HubSpot: 1. rebuilt core campaign assets 2. connected Salesforce cleanly 3. introduced true multi‑touch attribution Now, campaigns launch in days instead of weeks and the team finally has full‑funnel visibility into performance. More on how we got them there: https://hubs.li/Q04bCW2H0 Account team: Laura Conway

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A $2B enterprise software provider just modernized its GTM stack—and the results speak volumes. With Gong (conversation intelligence), Outreach (sales engagement), Demandbase (ABM), Salesforce (CRM), and Adobe Marketo (marketing automation), they built an integrated, insight-driven revenue engine. Cross-functional alignment Streamlined MarTech Scalable seller adoption The full transformation? It’s a masterclass in strategic stack selection. Read the full #AnatomyOfADecision by Kyle James: https://hubs.la/Q03Bj__c0 #SalesTech #MarTech #B2BMarketing #RevOps #SalesEnablement #GTMTransformation

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Not every SaaS product needs to chase trends. VITAY, a reference check software, is growing by staying focused on real customer needs and building around them. It’s a strategy rooted in real hiring pain points. Reference checks are often a bottleneck. Vitay helps hiring teams move faster with flexible, fraud-resistant tools and a clean, intuitive experience. In our latest Portfolio Spotlight, we explore: ✔️ How AI is reshaping the hiring process ✔️ Why simplicity wins in HR tech ✔️ What customer-led product growth looks like 📖 Read it here: https://lnkd.in/g4NW38uR #Vitay #HRTech #SureSwiftCapital

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Thinking of making the switch from operations to GTM in enterprise SaaS? You might be sitting on the most underrated superpower in the SaaS world. 💡 OPS professionals already know systems, scale, and metrics — the exact things GTM teams struggle to master. Now add this: > Higher compensation > 2.5x faster path to VP/CXO > Equity + bonus potential GTM roles contribute up to 40% of the talent demand in growth-stage SaaS. This isn’t just a pivot. It could be your career unlock. Would you make the jump? 👇 #SaaSIndia #GTMcareers #OpsToGTM #SaaSHiring #CareerSwitch #EnterpriseSaaS #B2BTech #GTMIndia

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1x speed might cut it on a YouTube video. But in enterprise ops? It’s a deal-breaker. AiDE® swaps sluggish workflows for real-time intelligence. Processes move faster, decisions hit sharper, outcomes scale smoother. This isn’t automation on repeat; this is velocity with intent. Learn more: https://hubs.li/Q03v_XLl0 #AgenticAI #AiDEAgents #AiDE #DigitalTransformation #DoingTheRightThing #ValueLabs

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SaaS raised the bar on how fast business is supposed to move. We expect dashboards to update in real time, approvals to route automatically, and data to sync across systems without anyone touching a thing. Speed is no longer a luxury feature. It is the baseline. And yet, in a lot of companies, the signature process still acts like a speed bump in an otherwise automated highway. The deal is aligned, stakeholders are on board, momentum is high, and then everything pauses while people chase emails, resend documents, or fix tiny errors that should have been caught upstream. It is a small step in theory, but in practice it quietly drags on revenue velocity and pulls ops teams into manual follow-up mode instead of strategic work. The real shift happening now is that signatures are moving from being a “final task” to being part of core workflow architecture. The teams that treat them as infrastructure, not admin, are the ones reducing cycle time, tightening operations, and scaling without adding process chaos. Here is the real question: if signing a document were as seamless as sending a message, where in your process would you suddenly start moving a lot faster? 🚀 #SaaS #eSignature #RevenueOps #SalesOps #DigitalWorkflow #BusinessOperations

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What does “winning” really look like in an A/B test? While every experiment is different, it's always easier to spot a win when you plan out relevant metrics before each test. We recently broke down how to tier your metrics for CRO: ✅ Success metrics to define outcomes 🛡️ Guardrail metrics to protect the user experience 🔍 Diagnostic metrics to explain why results happened Get the framework CRO teams use to move quickly and reliably: https://hubs.la/Q03YwxdG0 #conversionrateoptimization #abtesting #ExperimentationStrategy #digitalexperience

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RevOps isn’t about data delivery. It’s about being a strategist at the leadership table. “Our job isn’t really to just report data or rehash what we’ve heard from other people,” says Tyler W., VP of Revenue Operations at Intercom. His approach goes beyond traditional RevOps execution: bringing a data-driven perspective. He also talks to Arvinda Bharathi about: 🎯 Building systematic rules and models that scale beyond manual processes 🎯 Using AI to automate low-value tasks while elevating strategic decision-making 🎯 Why communication skills matter as much as analytical mastery in RevOps Watch on YouTube: https://lnkd.in/g3yczyhm Episode streaming live on Spotify & Apple Podcasts 💬 Spotify: https://lnkd.in/gKND22hc Apple Podcasts: https://lnkd.in/gg73AhiX #gotomastersshow #revops #ai #gtm

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