Shelley Osborne

𝗨𝗻𝗹𝗼𝗰𝗸𝗶𝗻𝗴 𝘁𝗵𝗲 𝗦𝗲𝗰𝗿𝗲𝘁: 𝗜𝗻𝘀𝘁𝗿𝘂𝗰𝘁𝗶𝗼𝗻𝗮𝗹 𝗗𝗲𝘀𝗶𝗴𝗻 𝗠𝗲𝗲𝘁𝘀 𝗛𝘂𝗺𝗮𝗻 𝗕𝗲𝗵𝗮𝘃𝗶𝗼𝗿 Did you know that instructional design isn't just about structure? It delves deep into human behavior, offering insights that are transformative for learning and performance. 𝗥𝗲𝗮𝗹-𝘄𝗼𝗿𝗹𝗱 𝗜𝗻𝘀𝗶𝗴𝗵𝘁: Imagine a technology firm struggling with low engagement in its training sessions. They decided to refocus from simply presenting information to understanding employee learning preferences, motivations, and behaviors. The result? A dramatic boost in participation and retention. Here are key takeaways: 𝟭. 𝗘𝗺𝗽𝗮𝘁𝗵𝘆 𝗶𝘀 𝗞𝗲𝘆: Understanding your audience's motivations and learning styles can significantly heighten engagement. 𝟮. 𝗛𝘂𝗺𝗮𝗻-𝗖𝗲𝗻𝘁𝗿𝗶𝗰 𝗔𝗽𝗽𝗿𝗼𝗮𝗰𝗵: Tailor experiences to meet learners where they are, creating more impactful and personalized journeys. 𝟯. 𝗜𝗻𝘁𝗲𝗿𝗮𝗰𝘁𝗶𝘃𝗶𝘁𝘆 𝗠𝗮𝘁𝘁𝗲𝗿𝘀: Integrate interactive and participative elements to maintain learner interest and diminish drop-off rates. 𝟰. 𝗕𝗲𝗵𝗮𝘃𝗶𝗼𝗿-𝗗𝗿𝗶𝘃𝗲𝗻 𝗗𝗲𝗰𝗶𝘀𝗶𝗼𝗻𝘀: Analyze learner feedback and behavior data to refine instructional strategies continually. 𝟱. 𝗥𝗲𝗹𝗲𝘃𝗮𝗻𝗰𝗲 𝗢𝘃𝗲𝗿 𝗥𝗼𝘁𝗲: Content should resonate with real-world challenges rather than merely existing as theoretical knowledge. By weaving together structure and an understanding of human behavior, instructional design becomes a powerful tool for change. 𝗥𝗲𝗳𝗹𝗲𝗰𝘁 𝗕𝗮𝗰𝗸: How can we shift our strategies to make learning not just effective, but transformative? Share your thoughts or experiences below! #InstructionalDesign #LearningAndDevelopment #HumanBehavior #WorkplaceLearning #LearningExperience #EdTech #EmployeeEngagement #InstructionalStrategy #LearningCulture

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The Quiet Leadership Power of Instructional Design Instructional design rarely gets the spotlight—but it quietly shapes almost every outcome institutions care about. Retention. Engagement. Accessibility. Faculty satisfaction. Student success. When instructional design is treated as a strategic function, not a service desk, everything changes. Courses become clearer. Faculty feel supported. Students experience consistency and purpose instead of confusion. Yet many institutions still rely on one or two instructional designers to support entire campuses, expecting innovation without infrastructure. That’s not a capacity issue, it’s a leadership one. Instructional designers sit at the intersection of: • Pedagogy and technology • Faculty expertise and student experience • Compliance and creativity • Strategy and execution When IDs are involved early, courses improve. When they’re looped in late, or not at all, institutions pay the price through redesign cycles, faculty burnout, and student attrition. The most effective leaders I work with understand this: instructional design isn’t just about building courses. It’s about building systems that scale quality. As higher ed looks ahead, elevating instructional design is one of the smartest investments institutions can make. How is instructional design positioned at your institution? Internal IDs, strategic partner, or faculty rodeo? #InstructionalDesign #HigherEdLeadership #OnlineLearning #CourseDesign #FacultySupport #StudentSuccess #DigitalLearning #AcademicInnovation #TheBabbGroup

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OpenAI just dropped something last week that should be on every L&D professional's radar. They've introduced the Learning Outcomes Measurement Suite (LOMS) — a framework designed to track how AI use affects student learning over time. Not just whether learners like using AI. Not just short-term recall scores. But deeper cognitive outcomes: persistence, motivation, creative problem-solving. It monitors model behaviour, how learners interact with it, and which cognitive outcomes change over time. And here's the line that stopped me: "What really matters is whether the gains and associated productive behaviours remain durable." Yes! Because that's the real question -  not whether learning happened in the moment, but whether it stuck. Limited studies show AI tutoring offers short-term recall gains, but there's little insight into lasting effects. We're seeing early signals that it can go deeper. A learner working with an AIReady™ AI coach at a healthcare client told us: "I really enjoyed the cases because they provided a realistic setting in which to apply the material being presented." Realistic application is where transfer begins. And we're starting to see it in the numbers too. One Higher-Ed client has seen desired behaviours nearly double after AI-enabled training implementation — measured through concrete actions, not just self-reported satisfaction. Anecdotal? Yes. But worth paying attention to. OpenAI's framework is a step toward metrics on learning with AI. But until the long-term data is in, we — the designers, the facilitators, the people who actually build learning experiences — are the ones responsible for holding that standard.That is why I am a big fan of learning teams building AI interactions themselves.  What are you doing to measure real outcomes in your AI-integrated programs? Image: An annotated version of OperAI’s LOMS framework. (I will write a detailed blog on this soon.) #LearningAndDevelopment #AIinEducation #InstructionalDesign #AIReady #AIAccelerator #eLearning

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Storyboard_V1.0: “Looks great!” Storyboard_V17.0: “Let’s just add one small thing…” Every instructional designer knows this story. You submit your first storyboard. Clean. Structured. Beautiful. ✨ Then the feedback starts rolling in: 👉 “Can we add this? It’s important.” 👉 “Let’s include one more example.” 👉 “Maybe a quick scenario?” 👉 “Oh… and a short video.” 👉 “And this compliance point.” Seventeen versions later… Your storyboard has officially entered its ✨ expansion era ✨ Welcome to the world of stakeholder feedback, scope stretch, and evolving learning requirements. But here’s the twist — this is where real learning design magic happens. 🧠 Because behind every “small addition” is: ✔ clearer learning objectives ✔ stronger business alignment ✔ better learner relevance ✔ richer instructional strategy Iteration isn’t the enemy. Unstructured additions are. 😅 The real skill? Turning feedback overload into structured, high-impact eLearning design. 🎯 Be honest… What’s the highest version number your storyboard has reached? 👇😂 #instructionaldesign #elearning #learninganddevelopment #storyboarding #corporatetraining #instructionaldesigner

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It's so important to understand what the real learning need is, if we're going to create learning g that has a lasting impact and is useful to learners. Once you understand the need, making it learner cented and engaging is essential to achieve measurable desired outcomes. What do you use to measure learning outcomes?

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Training that moves KPIs, not just minds. JAssour (part of TDS) is building ADDIE + Kirkpatrick into real-world impact. Technical Development Solutions AlMousa Group | مجموعة الموسى King Fahd University of Petroleum & Minerals - KFUPM New Mexico Institute of Mining and Technology The University of Kansas Singapore Management University Saudi Geological Survey aramco Maaden NEOM Moei UAE وزارة البيئة والمياه والزراعة Ministry of Human Resources and Social Development - KSA Ministry of Industry and Mineral Resources Geological Survey of Finland (GTK) / Geologian tutkimuskeskus (GTK)

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Build from scratch or refresh? 🤔 According to Synthesia’s latest report, 66% of Instructional Designers (IDs) start new courses, while only 34% focus on updating existing ones. We're often in creation mode, not just maintenance. But is that always the best use of time and resources? Which camp are you in today — building new or refreshing old? Full study by Synthesia: https://lnkd.in/etdXAgPp

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LIRA Learning helps organizations create instructional content that stays aligned, consistent, and trustworthy as it scales. As AI becomes more embedded in content workflows, structure and pedagogy matter more than ever. We’re focused on building systems that support instructional intent, not just speed. #edtech #instructionaldesign

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“𝗜𝗳 𝘆𝗼𝘂 𝗱𝗼𝗻’𝘁 𝘀𝘁𝘂𝗱𝘆 𝗹𝗲𝗮𝗿𝗻𝗶𝗻𝗴 𝘁𝗵𝗲𝗼𝗿𝘆, 𝗲𝗟𝗲𝗮𝗿𝗻𝗶𝗻𝗴 𝗰𝗮𝗻 𝗲𝗮𝘀𝗶𝗹𝘆 𝗯𝗲𝗰𝗼𝗺𝗲 𝗷𝘂𝘀𝘁 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 𝗰𝗿𝗲𝗮𝘁𝗶𝗼𝗻.” In this clip, Tim Slade reflects on the overlap between accidental instructional designers and those who view eLearning as just content output. The result? Designs that don’t always serve the learner. Great reminder that tools alone don’t make great learning; thoughtful design does. 🎧 Watch the full episode via the link is in the comments. #InstructionalDesign #eLearning #LearningTheory #AdultLearning #LearningAndDevelopment

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Traditional eLearning methods take months and thousands of dollars. Rapid eLearning development flips the script: ✅ Transform training materials into interactive modules in minutes ✅ Use rapid authoring tools to cut development costs ✅ Deliver training that stays current with every product or team update See how teams use rapid eLearning solutions to launch products faster and onboard employees better. 👉 Read the blog. Link in the comments

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Tired of hearing "it's impossible" when it comes to making drag-and-drop interactions in Articulate Storyline fully accessible? At ID Atlas, we believe in solutions! Our new project tutorial explains a method for building WCAG 2.0 and Section 508 compliant drag-and-drop interactions using a freeform slide with buttons (and LOTS of variables) in Storyline. It includes essential techniques such as enabling keyboard navigation with motion paths, implementing variable-based answer checking, and using effective alt text. We've got a working demo for you to play around with and a FREE .story template (just rename .zip to .story) to download and let you get a look under the hood! A big thank you to Art Del Rosario for his work in helping to develop this accessible interaction project. Full tutorial & download: https://lnkd.in/dVFdGCUJ #InstructionalDesign #eLearning #Accessibility #WCAG #Section508 #Articulate360 #Storlyine #IDAtlas #Freebie

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The eLearning landscape has shifted dramatically since 2017. What were once "emerging trends" are now the multi-billion dollar pillars of a global industry projected to reach nearly $400 billion by 2026. . 🚀 From "Trends" to a $400B Reality: The eLearning Revolution . Remember when Microlearning and Gamification were just buzzwords? Fast forward to 2026, and they aren't just trends—they are the engines of a global education powerhouse. 🌍 The data is clear: the global eLearning market is hitting a massive $336B to $400B valuation this year, growing at a staggering annual rate of 14%. 📉 The Numbers You Can't Ignore: The AI Explosion: AI in education has jumped to a $8.3B market. It’s no longer just "automation"; it’s hyper-personalization that has improved knowledge retention by up to 26%. Mobile-First is the Standard: The Mobile Learning market is estimated at $95.77B in 2026. With 2.7 billion frontline workers, if your training isn't mobile, it doesn't exist. Gamification = ROI: This isn't just "fun and games." The gamification market is now worth $36.46B. Why? Because 83% of learners feel more motivated when game mechanics are involved. Microlearning Wins the Attention War: Microlearning platforms have reached a $3.51B market size. In a world of short attention spans, these "bite-sized" modules see completion rates of 80%, compared to just 20% for traditional long-form courses. 💡 The Strategic Shift: In 2017, we talked about what was coming. In 2026, the conversation is about how to integrate these into the "Flow of Work". It’s about moving from "Annual Training" to "Real-Time Skill Intervention". The question for leaders is no longer "Should we adopt these?" but "How fast can we scale them?" Are you still running 2017 strategies in a 2026 market? Let’s discuss the future of L&D in the comments. 👇 #eLearning #EdTech2026 #DigitalTransformation #CorporateTraining #AIinEducation #FutureOfWork #Microlearning #Gamification #LMS #SkillBuilding #GrowthMindset

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When you design eLearning scenarios, remember that real-world decisions aren’t always “right” or “wrong.” Instead, try to present options that are okay, good, better, and best. This approach will help your learners understand the differences and potential outcomes between the decision choices. Let them explore a bit. The learning will get better.

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When you design eLearning scenarios, remember that real-world decisions aren’t always “right” or “wrong.” Instead, try to present options that are okay, good, better, and best. This approach will help your learners understand the differences and potential outcomes between the decision choices. Let them explore a bit. The learning will get better.

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Is your eLearning budget focused on the lowest upfront cost… or the lowest total cost to the organization? Michael Allen of Allen Interactions exposes why cutting corners on design often multiplies expenses through wasted time, errors, attrition, and missed performance gains. Key insight: Adaptive, high-effectiveness training reduces mastery time >40% and scales at near-zero incremental cost—turning training from expense into high-ROI investment. #eLearning #TrainingROI #EmployeePerformance #CorporateTraining

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