About
Growth rarely stalls because of effort.
It stalls when companies misunderstand how…
It stalls when companies misunderstand how…
Services
Articles by Laura
Activity
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Paris Called—and honestly, we’re still pinching ourselves. When a Paris magazine asked to feature our Ultimate Shorts, it felt like a full-circle…
Paris Called—and honestly, we’re still pinching ourselves. When a Paris magazine asked to feature our Ultimate Shorts, it felt like a full-circle…
Liked by Laura Gaffney
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Calling all pickleball enthusiasts, tennis players, and anyone eager to step away from the desk for some activity. Playwire is excited to announce a…
Calling all pickleball enthusiasts, tennis players, and anyone eager to step away from the desk for some activity. Playwire is excited to announce a…
Liked by Laura Gaffney
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I know LinkedIn is for business but I feel that the work we do impacts so many other things and the lives of the people in them. This weekend my son…
I know LinkedIn is for business but I feel that the work we do impacts so many other things and the lives of the people in them. This weekend my son…
Liked by Laura Gaffney
Experience & Education
Publications
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The Match Game: Publishers And Ad Tech Vendors Need To Find The Best Fit
Adexchanger.com
See publicationImportance of identifying solutions that are the right fit and delivering sustaining value.
Honors & Awards
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Magnanimous Mentor
AdExchanger & AdMonsters
Recognized for being mentors in digital media and adtech, and sending the elevator back down!
Recommendations received
15 people have recommended Laura
Join now to viewMore activity by Laura
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Cannes is almost here and my strategy is locked in. 1. Book my partner meetings. 2. Get my steps in. The Croisette is basically my treadmill for…
Cannes is almost here and my strategy is locked in. 1. Book my partner meetings. 2. Get my steps in. The Croisette is basically my treadmill for…
Liked by Laura Gaffney
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Publicis Media acquiring LiveRamp is a strong signal about where the market is headed: Identity, interoperability, and trusted data infrastructure…
Publicis Media acquiring LiveRamp is a strong signal about where the market is headed: Identity, interoperability, and trusted data infrastructure…
Liked by Laura Gaffney
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BREAKING: I was able to look into the future! This is tomorrow morning, 18 May, 2026. It appears to be all non-Publicis clients and agencies calling…
BREAKING: I was able to look into the future! This is tomorrow morning, 18 May, 2026. It appears to be all non-Publicis clients and agencies calling…
Liked by Laura Gaffney
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Excited to be attending PROG AI with Caley Lewis Lewis next week. It’s been a while since I’ve attended an AdExchanger event, but this one looks…
Excited to be attending PROG AI with Caley Lewis Lewis next week. It’s been a while since I’ve attended an AdExchanger event, but this one looks…
Shared by Laura Gaffney
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Vegas. Programmatic AI. Let’s do this 💪 Containerized AI is changing how programmatic campaigns are optimized — bringing real-time decisioning…
Vegas. Programmatic AI. Let’s do this 💪 Containerized AI is changing how programmatic campaigns are optimized — bringing real-time decisioning…
Liked by Laura Gaffney
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Looking forward to Vegas next week for AdExchanger's Programmatic AI. If you're attending, drop a comment or send me a message - would be great to…
Looking forward to Vegas next week for AdExchanger's Programmatic AI. If you're attending, drop a comment or send me a message - would be great to…
Liked by Laura Gaffney
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Last night in NYC we celebrated Joe Apprendi turning 60… and it felt like an OG AdTech reunion amidst Joe’s larger than life personality, smile &…
Last night in NYC we celebrated Joe Apprendi turning 60… and it felt like an OG AdTech reunion amidst Joe’s larger than life personality, smile &…
Liked by Laura Gaffney
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