🧄Ian Garlic 🧄

In my opinion, charging exorbitant management fees are bad practice for your clients. Because why would a client spend so much on management fees yearly... if they could use that budget to bring the labor in-house? If you're charging high prices, you have to deliver high results. Otherwise, your clients will find solutions elsewhere. What do you think about strategizing management fees? Drop it in the comments below. #marketing #adspend #agency #client

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Monday VO Tip: Should you post your rates on your VO website? I wouldn’t. Here’s why: Posting fixed rates can sometimes scare off potential clients who assume there’s no flexibility—when in reality, most VO jobs vary depending on usage, scope, and turnaround. Instead, use rate inquiries as a chance to start a conversation. Ask about the project, the client’s goals, and how you can help. It’s not just about quoting a number—it’s about building trust and showing that you’re a real human who’s ready to collaborate. Let your first impression be a friendly connection, not just a price tag. #voiceovers

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Monday VO Tip: Should you post your rates on your VO website? I wouldn’t. Here’s why: Posting fixed rates can sometimes scare off potential clients who assume there’s no flexibility—when in reality, most VO jobs vary depending on usage, scope, and turnaround. Instead, use rate inquiries as a chance to start a conversation. Ask about the project, the client’s goals, and how you can help. It’s not just about quoting a number—it’s about building trust and showing that you’re a real human who’s ready to collaborate. Let your first impression be a friendly connection, not just a price tag. #voiceovers

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It doesn't take a stocked war chest to begin investing in SEO. Even as a new firm, there's plenty of ways you can optimize your website to rank. First, learn about SEO. What is it? What does it take to rank? Why is that good for your firm? Then, start to search your local community for link building opportunities. News and media mentions, chambers of commerce, and local events are a great place to start. SEO is a long game. And the sooner you enter, the more benefits you gain in the future. What SEO questions do you have? Drop them in the comments below. #lawfirm #SEO #searchengineoptimization #marketing

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If your website was built for you, not your audience, it’s already failing. Chad Robinson didn’t start building websites because it was trendy. He did it because it was the only option. What followed was a decade of hard-earned lessons every modern business owner needs to hear. In this episode, Chad reveals:  - The 3 types of websites, and why only one actually works  - Why most sites are built wrong (and what to do instead)  - The DIY trap that’s costing small businesses more than money  - How to futureproof your brand online (with or without AI) What website speed, structure, and maintenance really say about your business If you run a business in 2025 without understanding this, you’re playing a dangerous game. Head to the comments below for the links to the episode. SDDS Website Design Design Studio Perth #TracyFryer #TheRealBizLifeChronicles #LeadWithDistinction #PerthPodcast #DigitalGrowth #NoShortcuts #WebsiteWisdom

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Many B2B companies serving the faith sector are leaving huge digital opportunities on the table. Why? Because standard technical SEO strategies fall short. They don't build the trust or local connection that churches and faith-based non-profits require. Plus, a generic strategy won't capture the valuable traffic coming from AI search tools. If your brand isn't finding organic traction, the strategy is the problem. It's time for an approach as specialized as your clients. The guide on reaching the faith-based sector drops this Thursday! Check out the details below and register: Webinar title: Navigating SEO Changes and AI Visibility to Reach Faith-Based Markets Date and time: October 9th at 2:00 PM ET Key Takeaways You Won’t Want to Miss: ✅ The AI Alignment Playbook: Understand the latest shifts in SEO and how they impact your AI visibility. ✅ The Trust Mandate: Explore strategies to align technical optimization with audience trust, ensuring your brand is seen as both expert and authentic by church and ministry leaders. ✅ Immediate Action Plan: Take away practical steps for applying technical SEO changes to keep your digital presence strong and your sales funnel full in a rapidly changing search landscape. Stop guessing. Start leading. The solution is in the strategy. ➡️ Register now to secure your spot: https://lnkd.in/e73aKm4R P.S. Can't join live? Let Kayla (kayla.ceradoy@nexusmarketing.com) know to receive a copy of the recording. 📩 #FaithBasedMarketing #B2Bmarketing #TechnicalSEO #DemandGeneration #DigitalStrategy #AIVisibility

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Most of your website visitors aren’t ready to buy. But that doesn't mean they're not interested. Here’s how to bring them back 👇 On a recent episode of the The Wealthy Entrepreneur podcast, I shared actionable strategies to: ✅ Build trust and brand equity before the sale ✅ Retarget smarter—without wasting ad spend ✅ Use behavioral signals to identify real interest Because true marketing success isn’t just about conversions. It’s about building a brand and the systems that drive long-term growth. 🎧 Catch the full episode here ↓ https://lnkd.in/eh5NzAyb

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On this solocast episode, I’m diving into what agency owners need to focus on in the final 60 days of 2025 to launch into 2026 strong. I’ll share actionable advice on leadership, new business, team development, and client relationships—making this a must-listen for agency owners ready to level up. Click here to listen to the full episode: https://bit.ly/42VILpV Many thanks to our presenting sponsor White Label IQ for their support.

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Why do top Economic Developers prioritize creating short, effective marketing videos? Because regular visibility to key business prospects, site selectors, and developers is essential for competitive success. Concise videos clearly convey your community’s unique strengths, maintaining your prominence in the marketplace. How do you ensure your community consistently stays visible as an Economic Developer? #econdev #economicdevelopment

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Don't overcomplicate your marketing. You just need... ✅ A Product that solves a real problem ✅ A great Website that educates your prospects ✅ Social Media that helps you reach more people ✅ Email that keeps your list engaged ✅ SEO that helps you increase your site traffic ✅ And Content that keeps people interested It's not rocket science, just hard work.

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✨I live in a small town full of small business owners, who don’t understand marketing.✨ I don’t say that to be mean… I say it because so many of their business marketing posts shared on community social media pages start like… “My business is going under. Please help. Buy my services at 50% off.” In the current economic climate, I get it. Desperation in your marketing content isn’t a tactic — it’s an earnest, heartfelt plea. But. 🚫It. Won’t. Work. For one thing, desperation will scare off potential buyers just about every time. For another…people just don’t care. That’s harsh, but stay with me. If you want to sell your services or products, don’t start out telling your audience or target market what they can do for you… 🌈SHOW them what your products or services can do for them. Flip the script. Instead of, “I’m desperate” Try, “here’s how my services can help solve a problem.” Specifically, I saw a post from a vent cleaning business. In ten minutes I researched the benefits of vent cleaning. I gently reached out and said, maybe you could try leading your posts with some benefits of vent cleaning… 🤧 You know, “Got allergies? Try vent cleaning” type of posts. The problem: spring allergies (both timely and wide-ranging) 📋 The solution: your vent cleaning But most business owners don’t want to hear it. Even when advice is given freely. And I’m convinced it’s a huge part of WHY many businesses fail in the first year, and many more within the first five years. 💡Ask not what your audience can do for you. Ask how you can save them time, money, and headaches. Happy Monday, peeps. #contentmarketing #socialmediamarketing #contentmarketingtips

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💡 Small Business Owners: Want more sales or more foot traffic? You don’t need a big budget—it’s about how you connect with your community. Here are a few real-world, low-cost ideas that have worked for others and might spark something for you: ✅ Host “Meet Your Neighbor” Nights Brooklyn Tea in NYC invites local artists and speakers to share their stories. It keeps regulars engaged and brings new faces through the door. ✅ Run Creative Social Media Contests Hello Robin, a Seattle cookie shop, held a “design your dream cookie” contest. The winner’s cookie hit the menu—and sales surged. ✅ Get Personal Bob’s Red Mill is known for handwritten replies to customer letters, often with coupons. That personal touch builds long-term loyalty. ✅ Be a Community Stage Café con Libros lets local changemakers host events. It’s not just a café—it’s a destination. 💬 When people feel seen and valued, they come back—and bring others with them. What’s the next new thing you’re going to try in your business to help it grow?👇 Brian Tangora Gateway Chamber of Commerce

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Your firm doesn’t need more marketing tactics. You need a clear point of view. You’re not being ignored because your content isn’t “pretty” enough. You’re being ignored because it sounds like every other firm: ➤ “Trusted advisor” ➤ “Client-focused” ➤ “Helping you grow” ➤ “Full-service firm” Your future clients need someone who gets their business, speaks their language, and stands for something. In today’s market, boring is expensive. And playing it safe is how you stay invisible. The firms growing fastest? → They pick a lane. → They say something real. → They own their perspective. Want more leads? Start with more clarity around your unique point of view. #accountingandaccountants #business #smallbusiness

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For builders, understanding potential home purchasers in a new community is crucial for success. AI tools like 6sense, HubSpot AI, and Crayon are revolutionizing this process. By analyzing buyer demographics, lifestyle patterns, and online behavior, these platforms create precise buyer personas. This shift from relying on historical data to targeted insights helps identify the most probable buyers, whether young families seeking more space or downsizers looking for low-maintenance living. Utilizing AI enables builders to enhance pre-construction marketing strategies, concentrate ad investments on qualified leads, and speed up sales processes while enhancing effectiveness. Essentially, AI empowers builders to connect with their target audience more effectively and understand their preferences right from the start. Are you embracing AI-driven insights in your buyer research, or do you prefer traditional methods? Share your thoughts with us.

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Leverage Your Advantage: Positioning in Your Niche Discover how to effectively position yourself in your niche by gaining unique insights and leveraging customer reviews. Learn to create competing products that resonate with your audience and stand out in your market. Take advantage of the perspective that newcomers uniquely possess! #NicheMarketing #ProductDevelopment #CustomerInsights #MarketPositioning #BusinessStrategy #EntrepreneurTips #CompetitiveAnalysis #Innovation #Startups #SuccessMindset

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Is your website AI-ready? Over breakfast with a client, I asked them a simple question: “If ChatGPT pulled answers for your niche tomorrow… would your website show up?” Silence. Here’s the reality: ↳ It’s no longer just about being ranked on Google. ↳ LLMs (large language models) are now indexing websites and surfacing them as answers inside AI chat. That means your website isn’t just competing for clicks anymore. It’s competing to be the answer. And here’s where most businesses fall short: 🔴 No LLM text file 🔴 No robots.txt that guides AI crawlers 🔴 No sitemap that tells AI what to read 🔴 Weak or unclear content structure The good news? Tools like Firecrawl now give you a score on how “AI ready” your website is [PLUS!!] a report with actionable fixes. Even better: AI itself can implement some of those fixes for you. But don’t get it twisted because AI isn’t the end-all-be-all. You still need strong fundamentals: clarity, authority, and consistency. ➤ Think of it like SEO in the 2000s. Those who take action early will own the blue ocean. So I’ll ask you again, is your website AI ready? #websitesforAI #LLM #SEO ⭐️⭐️⭐️⭐️⭐️ Hey, if this is your first time seeing my post, 𝗜’𝗺 𝗡𝗮𝘇𝗿𝗲𝗲𝗻. I specialise in 𝗰𝗿𝗲𝗮𝘁𝗶𝗻𝗴 𝘄𝗲𝗯𝘀𝗶𝘁𝗲𝘀 𝘁𝗵𝗮𝘁 𝘄𝗼𝗿𝗸 𝗵𝗮𝗿𝗱 - driving traffic, generating leads, and getting results 𝘄𝗶𝘁𝗵 𝗦𝗘𝗢. 𝗟𝗲𝘁’𝘀 𝗰𝗼𝗻𝗻𝗲��𝘁! If you found this helpful, feel free to repost ♻️ and share the love. 𝗜’𝗺 𝗼𝗳𝗳𝗲𝗿𝗶𝗻𝗴 𝗳𝗿𝗲𝗲 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗮𝘂𝗱𝗶𝘁𝘀 𝗼𝗻 𝗭𝗼𝗼𝗺 - DM ‘WEB’ and I’ll help you get started.

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