Dan Weiner

BranchLab (an Aperiam portfolio company) was founded on the idea that AI can help health care brands reach patients earlier in their care journeys and with greater precision, privacy, and impact. This week, they announced a strategic investment from Next Ventures, the health and wellness fund co-founded by Lance Armstrong. Armstrong is one of the most recognized athletes of his generation. In his second act, he has become a great investor, backing breakout companies like Oura Ring and Athletic Brewing. Next Ventures is focused on whole-person health, making this partnership a perfect fit. We’re thrilled to see the momentum from Josh Walsh, Michael Parkes, and the BranchLab team as they build the future of privacy-first, AI-powered health care marketing. Link to more in comments.

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NEA's new site is already hitting hundreds of thousands of annual visitors and supported a $468M fund close, just months after launch. How did we help one of venture's most successful firms unlock immediate growth through digital? Here are the 7 things we did: 1. We led with founder stories, not firm credentials. Instead of another "About Us" manifesto, we captured portfolio founder voices and let their success stories speak for NEA. The site became less about the firm, more about the outcomes they create. 2. We removed every barrier to publishing. Partners had incredible insights trapped behind IT tickets and approval chains. We built a headless CMS that lets them publish in minutes, not days. Since launch: 40+ long-form pieces, multiple new content series, zero bottlenecks. 3. We made search actually work. With hundreds of portfolio companies, visitors need instant access to specific info. MeiliSearch delivers any result in milliseconds. Bounce rate: 48%. Pages per visit: 2.34. 4. We turned compliance from blocker to enabler. Cookie policies. SEC requirements. GDPR updates. What used to require developer tickets now happens with one click. Legal can update site-wide in real-time. No delays. No risk. No friction. 5. We designed for how people actually browse. 58% of NEA's visitors are US decision-makers on mobile. We optimized every pixel for thumb navigation. The difference between "works on mobile" and "built for mobile" shows in every metric. 6. We built systems that scale, not pages that age. New partner joins? Live in 5 minutes. Midas List announcement? Updated same week. We created a component library that multiplies effort rather than requiring it. The site evolves as fast as the news cycle. 7. We focused on outcomes, not outputs. The results speak for themselves: Traffic matching Greylock despite a smaller content team. A $468M fund close with seamless digital support. Recognition as one of only two mega-funds in "40 Stunning VC Websites." ——— Your website is either growing your business or killing it. There is NO in between. Most companies launch and forget. Winners iterate and measure. If it provides results it is infrastructure not overhead.

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Beyond Max Q Podcast with Mollie Jahner Interviews Co-Founder and CEO of Aphid, Brandon Cooper Watch Here: https://lnkd.in/gZQssMDn In this episode of Beyond Max Q, host Mollie Jahner interviews Brandon Cooper, CEO and co-founder of Aphid, a company that creates digital clones of individuals to automate tasks online. They discuss the importance of AI in the workforce, the affordability of Aphid's services, and the evolving landscape of entrepreneurship and funding. Brandon shares insights on the future of work, the significance of timing in technology development, and offers valuable advice for aspiring founders.

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