Proud to see Soko Glam recognized as one of BeautyMatter's 50 Brands Defining the Future of Beauty! 🎉 Charlotte Cho's message beautifully captures the journey we’ve been on—but this milestone is also a celebration of the incredible community that has embraced K-beauty with such enthusiasm and passion. It’s a testament to the impact of thoughtful curation, innovation, and education in redefining what beauty can be. As we look ahead, we’re energized to continue collaborating with brands, retailers, and creators to champion discovery and share the rituals and innovations that make K-beauty so special. Here's to shaping the future together! 🌟✨ #KBeauty #Future50 #SokoGlam #BeautyMatter
Honored that Soko Glam is one of BeautyMatter's 50 Brands Defining the Future of Beauty! 13 years ago, Dave Cho and I had a mission to help bring the most trusted Korean beauty curation to the US. We did that and more, ushering in best skincare knowledge, rituals and innovations straight from Korea that made an impact on the beauty industry more than we ever imagined. This year, we look forward to driving the K-beauty wave once again through strategic brand, retailer and content partnerships, as we continue to build a community that is passionate and hungry for discovery through the lens of K-beauty. Thank you Kelly Kovack and BeautyMatter for recognizing that Korean beauty is not just a trend, it's a category globally that is here to stay!