Some Friday #gratitude for our amazing Digital Shelf Summit attendees — past (Petmate!), returning, and new! 🌟 We’ll see you at #2026DSS in Atlanta, just over a month from now, on May 4–6. Learn more and register here ➡️ https://lnkd.in/gSmyPc87 #ecommerce #digitalshelf #b2b #pxm
Salsify
Software Development
Boston, Massachusetts 38,440 followers
The Product Experience Management (PXM) platform that empowers brands and retailers to win on the digital shelf.
About us
In today’s world of always-on online consumption and commerce, consumers are demanding what they want, when they want it. Salsify empowers brand manufacturers, distributors and retailers to win on the digital shelf. Salsify's Product Experience Management platform combines PIM, Syndication and Automation with core commerce capabilities designed to enable sales both across retailer/distributor channels as well as marketplaces, social commerce, and direct-to-consumer (D2C) sites. The world's biggest brands including Mars, L'Oréal, Coca-Cola and Bosch use Salsify every day to stand out on the digital shelf. To learn more about Salsify, visit www.salsify.com To join our team, visit www.salsify.com/careers To subscribe to our blog visit blog.salsify.com
- Website
-
http://www.salsify.com
External link for Salsify
- Industry
- Software Development
- Company size
- 501-1,000 employees
- Headquarters
- Boston, Massachusetts
- Type
- Privately Held
- Founded
- 2012
- Specialties
- Product Content Management, e-commerce, Product Information Management, Product Content Syndication, Product Information Exchange, Digital Asset Management, Digital Catalogs, and Product Experience Management
Locations
-
Primary
Get directions
101 Federal St
Boston, Massachusetts 02110, US
-
Get directions
Av. Fontes Pereira de Melo 16
Lisboa, Lisboa 1050-010 , PT
-
Get directions
7, Rue de Madrid
Paris, Île-de-France 75008, FR
Employees at Salsify
Updates
-
Salsify reposted this
In this episode of The B2B eCommerce Show, Justin King speaks with Rob Gonzalez, Co-Founder and Chief Strategy & Innovation Officer of Salsify, about the role of product data in modern commerce and the shift toward AI. Rob explains the concept of the digital shelf and why brands must optimize product content across multiple channels. He also breaks down Product Experience Management (PXM) and how it differs from traditional PIM by focusing on the buyer experience. The conversation covers the growing complexity of B2B commerce, the importance of structured product data, and how AI is transforming product discovery and decision-making. Alexandra Alves Mandy Earle Brett Sinclair Jason Hein Sarah Falcon Ashley Hudson Christopher Gee
-
Is your product data holding back your B2B sales? 📉 In the latest episode of the The B2B eCommerce Show, our very own Rob Gonzalez sits down with Justin King to discuss the "hidden engine" of successful B2B ecommerce: good product data. The duo dives deep into the shift toward AI-driven buying experiences, the importance of a PIM, and why your product data should be considered a strategic asset. Give it a listen! ⬇️ https://lnkd.in/eTGhxmvg
-
-
Shoppers are looking for more ✨whimsy✨ in their daily lives, and they're achieving it by "charmifying" or personalizing their everyday items. Products like journals, sneakers, and tote bags have become outlets for creativity. Brands like LOUISE CARMEN PARIS and paper republic have even built entire identities around this idea. ⤵️ Read our latest blog to learn the driving forces behind charmification, how AI is enabling personalized experiences at scale, and how brands can capitalize on this growing trend. #ecommercetrends #personalization https://hubs.li/Q048rdKJ0
-
Wanna be in on the latest AI innovations at Salsify? 👀 Join us in Atlanta on #AgenticCommerce Day, May 5, at the Digital Shelf Summit to learn how to maximize your investment in Salsify to boost performance and scale with confidence (and a first-hand look at our new AI tools!). ✨ Better Together: How Brands & Retailers Collaborate to Power Winning Experiences ✨ 👉 Join this session to hear how brands and retailers approach collaboration, and how aligning data, tools, and processes helps fuel winning experiences across every shelf. ✨ Unlocking Capacity: How to Scale Confidently Without Compromising Quality ✨ 👉 This discussion explores how Salsify customers break through resource restraints and overcome real, everyday challenges by combining structured workflows, expert execution, and intelligent automation. ✨ Going Farther and Faster: Salsify's Approach to AI-Powered Syndication ✨ 👉 This session explores how Salsify is integrating AI across our channels to unlock syndication at scale. You'll get a first-hand look at new AI-powered tooling designed to help you manage your channels faster and more efficiently, removing the technical friction involved with mapping, maintaining, and optimizing your channels. Learn more and register here ➡️ https://lnkd.in/gSmyPc87 #2026DSS #ecommerce #digitalshelf #ai #automation #pxm #syndication #agenticshelf
-
-
🎈 Unlike legitimate Banksy’s, data on the latest consumer trends and shopping habits is fairly easy to find. 🎪 But understanding what to do with this intel and applying it to the constantly changing physical, digital, and, now, agentic shelf — and your strategy — can be a regular Piccadilly Circus. (Or an irregular one, whichever sounds worse.) ⤵️ Based on data from Salsify’s “2026 Consumer Research” report, a survey of nearly 3,000 shoppers across the U.S., U.K., and Canada, here’s an in-depth breakdown of the buying behavior of U.K. shoppers, including just how keen they are on AI shopping tools and agentic commerce. https://hubs.li/Q0482q6Y0 #ecommerce #shoppinghabits #ukshoppers #consumertrends #digitalshelf #consumerdata #aishopping #agenticcommerce
-
😶🌫️ What should brands do to get in with the cool kids, aka #GenAlpha? It's not necessarily about knowing all the latest lingo — parents actually hold the key 🔑 Download the latest consumer research report from Salsify for all the deets ➡️ https://lnkd.in/etfufb3c #ecommerce #consumerresearch #consumertrends #digitalshelf #shoppingtrends
-
⏳ 🌟 TRANSFORMER AWARD NOMINATIONS CLOSE TODAY! 🌟 ⏳ Not sure if you or an org you know qualifies? Here are some quick Qs: ✅ Have you achieved remarkable efficiency gains? ✅ Driven measurable improvements in digital shelf performance? ✅ Transformed your business with innovative processes? Don't let your hard work go unrecognized — submit your nomination now ➡️ https://lnkd.in/eKBmPJjB #2026DSS #digitalshelf #ecommerce #ai
-
-
🏃♀️ While leaders are racing to implement AI, employees are more hesitant about the potential impact on their work and livelihoods. Customers are also skeptical of the technology, as noted by Gartner and Salsify's "2026 Consumer Research" report, with many rightfully questioning AI outputs related to product information and recommendations. In this environment, companies that focus on true AI alignment within their organization — not just speedy implementation — stand to gain the biggest competitive advantage. ⤵️ Here’s how your brand can accelerate AI adoption without compromising employee or customer trust. #AItrust #AI #ecommerce #ecommerceleadership #ecommerceAI #digitalshelf https://hubs.li/Q047vNBF0
-
🎰 NEXT WEEK! Meet Salsify at #ShoptalkSpring 2026 🎰 Join us for a Lunch and Learn (🍔 meal on us!) on March 24 from 12:30–2 p.m., where the fabulous Lauren Livak Gilbert, Director, The Digital Shelf Institute, will cover the Executive Blueprint for Agentic Transformation. Join us for a Happy Hour 🍹 on March 25 from 5:30–8 p.m. for drinks, food, and conversation. (We're hoping for a great turnout of 75–100 peers!) Let's let the good times roll... 🎲 RSVP here ➡️ https://lnkd.in/e-XYWZ8k You can also visit us at Breakers C (Mandalay Bay, Level 2) to learn more about how Salsify’s Product Experience Management (PXM) platform empowers brand manufacturers to create compelling shopping experiences that wow customers and win the digital shelf. Safe travels to all, we'll see ya in Vegas! 🎉 #PXM #ecommerce #retail #shoptalk #agenticcommerce #ai #agentic
-