Promowise

Most content syndication floods your pipeline with noise. Promowise flips the script. Using competitive intent data to find companies who are actively consuming content from your competitors, then qualifying them before they ever reach your sales team. One healthcare tech client saw: → 8% MQL-to-opportunity conversion rate → $10.9M in total pipeline → $2.26M in closed-won revenue Volume is easy. Quality takes intention.

We’re excited to welcome Pavan Chavhan to the Promowise team as our new Campaign Specialist! 🎉 Pavan brings over 12 years of experience across quality assurance, automation testing, and B2B marketing. Over the past 8 years, he has led multi-channel marketing campaigns with a strong focus on performance tracking, optimization, and data-driven strategy, helping drive stronger lead generation and conversion outcomes. “I’m excited to join Promowise because of the strong opportunities for learning and growth. I look forward to contributing my analytical and creative skills to build high-impact campaigns while learning from a talented and dynamic team.” Outside of work, Pavan enjoys spending time with his daughter, and exploring new places on weekend road trips. 🚗 We’re excited to have you on board, Pavan! Welcome to the team! 

We’re excited to welcome Harshal Prabhune to the Promowise team as our new Associate Director, Ad Operations. 🎉 With nearly 18 years of experience across digital media, ad operations, and advertising technology, Harshal brings deep expertise in AdTech solutions, ad stack optimization, and programmatic advertising within B2B and ABM ecosystems. Throughout his career, he has built and mentored high-performing ad operations teams while driving operational efficiency and scalable growth solutions. “I'm delighted to join Promowise and have the opportunity to work again with Brian McNease and the team. Promowise’s ability to combine competitor intelligence, buyer intent data, and data-driven demand generation creates a powerful growth engine for modern B2B marketers. I look forward to contributing to the evolution of scalable AdTech solutions and supporting the company’s next phase of high-growth and innovation.” Outside of work, Harshal enjoys motorcycle riding, clay sculpting, photography, and cooking, a reflection of his creativity, craftsmanship, and passion for continuous learning. Please join us in giving Harshal a warm welcome to the team!

Programmatic is no longer just a “nice to have”, it’s quickly becoming the backbone of modern B2B demand generation. But what’s even more powerful? Pairing programmatic with content syndication. When you combine the two, you’re not just reaching the right audience, you’re engaging them with meaningful, value-driven content at scale. 📊 Research from organizations like Demand Gen Report and Forrester shows that aligning targeted distribution with high-value content can improve conversion rates by 20–30% or more compared to standalone tactics. Why? Because you’re aligning precision targeting with intent-driven content: • Programmatic ensures your message gets in front of the right people • Content syndication gives them something worth engaging with The result: better quality leads, stronger engagement, and more efficient spend. If you’re still treating these as separate strategies, you’re leaving performance on the table. Curious how others are combining these approaches to drive measurable growth? Let’s connect.

We’re excited to welcome Derek Ostberg to the Promowise team as our new Account Director! Derek brings six years of experience in performance marketing, partnering with B2B marketing teams of all sizes to build strategies that drive real, measurable results. His background spans sales and account management, with a strong focus on aligning data, strategy, and execution to help teams hit their growth goals. “I’m excited to be joining Promowise and working alongside brands to turn smart strategy and actionable data into sustained growth. What drew me in most was Promowise’s client-first mindset, prioritizing real business outcomes and long-term partnerships.” Outside of work, Derek enjoys staying active, chasing sunsets on the water, and spending time with his wife and two sons, fully embracing the youth sports chaos. Welcome to the team, Derek! 👏

We’re excited to welcome Reuben, our new Digital Media Manager, to the Promowise team! 🎉 Reuben brings a strong background in customer service and customer success, with a focus on streamlining processes, improving execution, and delivering consistent value for customers. His experience spans industries and regions, where he has partnered with cross-functional teams to drive efficiency, uphold quality, and build systems that support both internal teams and customer outcomes. At the core of his work is a passion for customer advocacy and thoughtful program execution. As Reuben shared: “I’m excited to join Promowise and combine my passion for customer experience with strong program execution. The employee-first culture, growth mindset, and startup environment really stood out to me, and I’m looking forward to learning, contributing, and sharing ideas in a place where people feel heard and valued.” A few fun facts about Reuben: he has competed in paintball at the professional level, and even taught himself how to cook after deciding he wanted to improve a skill he once joked he was “really bad at.” We’re thrilled to have Reuben join us as Digital Media Manager and can’t wait to see the impact he’ll make.

📢 Big news from Promowise! We’re excited to officially expand our offerings with programmatic solutions built for modern B2B growth. As buyers engage across more channels than ever, reaching the right decision-makers requires precision, timing, and a strategy built around real business outcomes. Our programmatic capabilities help brands connect with high-value audiences across display, native, video, audio, and social. All designed to support ABM, retargeting, account expansion, and full-funnel demand generation. Most importantly, this approach goes beyond impressions to help drive measurable pipeline impact and revenue growth. If you’re looking for smarter ways to scale awareness, engage in-market buyers, and accelerate demand, we’d love to connect. 👉 https://lnkd.in/gD9vMtzj

We’re incredibly proud to celebrate one of our own for this well-deserved recognition. 👏 Please join us in congratulating Esto Vazquez on being named a Finalist for the 2026 “Raise the Bar” Award at the Just Global Dick Reed Awards. This recognition speaks to the precision, dedication, and behind-the-scenes excellence that drives flawless execution every day. From QA and timelines to reporting, billing, and everything in between. The work may happen behind the scenes, but its impact is felt everywhere. Your commitment to delivering excellence and being a trusted partner to the Just Global team does not go unnoticed, and we couldn’t be more excited to see your hard work recognized on this stage. Congratulations again on this incredible honor. We’re cheering you on! 🎉

We’re excited to welcome Marchello Steneveld to Promowise as our newest Senior Campaign Specialist, joining us from Cape Town, South Africa. Marchello brings deep expertise in Continuous Improvement and Lean Six Sigma, with a strong track record of driving process efficiency, optimizing workflows, and elevating the customer experience. His passion for problem-solving and improving how things work makes him a fantastic addition to our growing global team. In Marchello’s words: “I’m excited to be joining Promowise and collaborating with an exceptional global team, while leveraging my passion for problem solving.” And a fun fact about Marchello, his happy place includes fresh air, quality family time, and getting out on his bike. 🚲 Please join us in giving Marchello a warm welcome to the Promowise team! 🎉

$10.9M in pipeline. One focused strategy. Our newest case study shows how a healthcare tech company made a real revenue impact by combining first- and third-party intent data with highly targeted content syndication. By identifying in-market buyers earlier, they were able to engage with precision and drive meaningful results. If pipeline is your priority this quarter, you’ll want to see this. 👉 https://lnkd.in/gck57JVj