Practivated

YES! Readiness = skills + confidence + muscle memory being built at the SAME time! That is what changes the entire equation for fundraisers.

We are so proud to build for and with fundraisers and development leaders. Fundraisers are BUSY and for many of them, their best prep time isn't at a desk at 2pm. It's the 15 minutes in the car before walking into a donor meeting. So based on feedback from our amazing customers, we built for that moment. Coach Tivy now has a phone line. Fundraisers can call her directly from their cell — no app, no laptop, no scheduling. Just a real conversation, on the go, whenever they need it. World-class coaching that is always available, and just a phone call away, whether a manager is available or not. The use cases we're hearing from our customers: → Running through their opening line on the drive over → Processing a tough donor conversation on the way back → A quick confidence check before a cold call → Recapping a major gift meeting while the details are still fresh Practice and prep have to fit into real life or it doesn't happen. Given our team's background in habit and behavior design, we design around your workflows and needs to habits stick, behavior changes, and you raise more. (Also, for those already inside Practivated. If you haven't already done it, setup takes two minutes — just add their mobile number in Practivated settings and use this QR code to add Tivy to your contacts and give her a ring! That's it.)

If you're building a fundraiser onboarding program right now, you probably already know the problem. There's no clear moment when you can say: this person is ready. Your team is absorbing information but struggling to translate it into the kind of confident, connected donor conversations that actually move your mission. That translation layer is exactly what Practivated was built to be. We take fundraisers from information overload to conversation-ready, in weeks instead of months. The result? Organizations using Practivated see 280% more donor touchpoints by month three.

We talk a lot about donor readiness in fundraising. Is this prospect warm enough? Is the relationship there? Is now the right time to ask? But there's a question I don't think we ask nearly often enough: Is the fundraiser ready? Not just trained or experienced, but actually prepared (mentally, emotionally, conversationally) for this specific ask, with this specific donor, on this particular day. We spend enormous energy preparing donors for the moment. We've spent far less time preparing the people who have to do the asking. But the gap between knowing what to say and actually being able to say it in those uncomfortable moments (with confidence, in the moment, when the stakes feel high) is real. And it costs nonprofits millions of dollars a year in missed and under-asked gifts. That's the whole reason I built Practivated. Because the best fundraisers aren't just talented, they're ready. They've heard themselves make the ask out loud, in a safe space, enough times that when it counts, it doesn't feel like the first time. What does your team do to prepare before a donor conversation when you don’t know exactly what is going to happen in the meeting?

What if the most powerful thing AI could do for fundraising wasn't personalizing the donor experience, but personalizing the fundraiser's support? That's the question we started with at Practivated. Every fundraiser has different skill gaps, different nerves, different moments where they need coaching. But most of them walk into high-stakes donor conversations without any of that support, because their manager isn't always available. We built Practivated to change that. Tailored feedback, real practice, confidence that doesn't depend on your calendar. Fundraisers deserve best-in-class coaching, whether they have a manager available or not.

We talk about practice like it's about getting things right. But that's not why elite athletes do it. LeBron doesn't practice because he knows what's going to happen in the game. He practices because he doesn't, and he needs his body to be ready anyway. The real goal is going into the moments that matter most and being able to stay present, grounded, and witness what's happening instead of being swallowed by it. Fundraising conversations work the same way. The ask gets complicated or the donor says something unexpected, and the thing that determines what happens next isn't in a script, it's in your nervous system. Muscle memory is how you build that, and repetition is how you get there. 🐙💛

BIG NEWS: Introducing ACTIVATE: The Fundraising Readiness Summit — and registration is NOW OPEN! A constant conversation we're having at Practivated is the fact that everything we do is founded in one simple belief: Fundraisers are the most important tool in 2026. There is a vital cornerstone of our sector that we cannot lose as our world rapidly shifts in the face of AI. Human connection. Real, true, authentic transformation. AI can't and won't replace the pillar that is human connection which drives our missions (and industry) forward. This isn't your typical virtual nonprofit conference. Activate is a first-of-its-kind fundraising readiness learning experience built for the people who actually drive fundraising outcomes. Here's what we're bringing: ✅ 15 dynamic, interactive sessions ✅ 25+ leading speakers and expert practitioners ✅ 3 dedicated tracks: Fundraiser Experience | Manager Experience | Talent Management ✅ Real skill-building you can use the moment you leave 5,000 seats. One day. Zero fluff. May 21st, 2026 | Virtual | 11am–4pm EST Save your seat at https://lnkd.in/eud4i3mz

A donor conversation script is easy to memorize. Actually being present, confident, and authentic in the room? That's a different challenge entirely. David Threshie, Sr. Manager of Leadership Annual Giving at Cross Catholic Outreach, on why Practivated is the investment serious fundraising leaders make. "Gift officers can’t be fully prepared for authentic donor conversations without the reps. Occasional role play isn’t enough. They need consistent, intentional practice. Practivated gave our team that opportunity. It created a safe place to practice real donors conversations, helped us spot sticking points, and coached us on better transitions that we could actually use in the moment. Now our team walks into donor meetings confident they’re building genuine relationships, not just moving transactions forward. They’re better at identifying capacity, understanding donor interests, and matching each donor to what they care about most. And they’re more comfortable making thoughtful, well-aligned asks. If you’re serious about helping your gift officers grow in their craft, Practivated is a great investment." Want to learn more about what it means to be truly fundraising-ready?

Struggling to coach dozens of fundraisers? We get it. Fundraising managers are stretched impossibly thin. They're managing their own portfolios + coaching 8-16 direct reports (or more). When a fundraiser needs help preparing for a difficult conversation, they have to: → Wait for their manager's next available slot (days? weeks?) → Hope their manager has bandwidth to role-play → Get feedback in the moment (if there's time) By then, the donor meeting has already happened. Practivated gives your entire team access to on-demand coaching: Before a meeting: → Practice the exact conversation they're about to have → Get real-time feedback on what to adjust → Walk in prepared, not panicked After a meeting: → Debrief what happened → Identify what to do next → Deepen the relationship Managers can focus on strategy and high-value coaching. Practivated handles skill development and prep work. One manager told us: "I finally have time to be the strategic coach I wanted to be—because Practivated handles the repetitive practice and feedback my team needs." Give your team world-class coaching—whether you're available or not.