Framna

Framna is proud to announce its nominations for The Webby Awards 2026. With over 13,000 entries from over 70 countries, Framna is nominated in the categories Fintech, Financial Services & Banking and Best User Interface. These recognitions highlight our continued commitment to building digital products that create real impact. Cast your vote and support the teams behind these products. Norlys – Best User Interface https://lnkd.in/gczRSrhs Swish – Fintech, Financial Services & Banking https://lnkd.in/dkejAGsq From simplifying everyday payments for millions to making energy consumption more transparent and actionable, these nominations showcase digital products embedded in daily life. Each reflects how thoughtful design and strong collaboration can turn complexity into clarity — creating experiences that are both intuitive and impactful at scale.

Future Product Days is back in Copenhagen with three days focused on real product challenges, decisions, and outcomes. We are bringing masterclasses and perspectives shaped by real product work. Future Product Days 2026. Powered by Framna. Get your ticket: https://lnkd.in/eWviH4pR

In this clip, Tobias Ahlin, designer and product builder formerly at GitHub, reflects on how working in the same problem space for years can create depth, but also a sense of being stuck. You become highly skilled within a narrow domain, yet hesitate to step beyond it. AI changes that dynamic. It lowers the barrier to exploring adjacent disciplines, making it easier to experiment outside your core expertise while still applying your judgment and taste. For experienced product and design professionals, that shift matters. This is part of a longer conversation in our Forwardism in Focus series. Watch the full conversation and read the article: https://lnkd.in/eyvSPUQi

This week, we spent a full day together with our partner SJ AB and innovation teams from across Europe’s rail industry: Nederlandse Spoorwegen, Deutsche Bahn, CFL - Société Nationale des Chemins de Fer Luxembourgeois, YR, SBB CFF FFS, ÖBB, Groupe SNCF and SNCB. Together, we led a workshop on how AI is reshaping product development. We shared how our teams are already using AI in practice: to prototype faster, create stronger shared context across the workflow, improve collaboration, and unlock new ways for product leads to work across design, code, analytics, and QA. By bringing real examples, practical tools, and hands-on ways of working into the discussion, the focus was not just on what AI could mean for product teams, but on what teams can start doing with it now. Interested in exploring how AI-enhanced product discovery can help shape what to build next? Learn more here: https://lnkd.in/deb6jUta

Framna returns as main sponsor of Future Product Days. Alongside the talks, we are hosting three masterclasses designed to go deeper into how better digital products are actually built. Clear perspectives. Practical takeaways. Real application. Future Product Days 2026. Powered by Framna. Read more about the masterclasses and get your ticket: https://lnkd.in/e3yefuYw

Porsche x Framna We are proud to collaborate with Porsche Nederland, marking the beginning of a new partnership built on trust and shared ambition. At Framna, we build meaningful digital experiences that strengthen relationships and extend brand value over time. Together with Porsche, we are shaping a product that reflects this approach and that continues to raise the bar. More to come soon.

In this clip, Jenni Munroe, AI & Programs Lead at Google, explains why inclusivity should not be treated as a final step in the process. With AI-driven personalization, interfaces and content can adapt in real time to individual needs. Inclusivity stops being a box to check and becomes a shared benefit. The same systems that support edge cases can improve the experience for everyone. The opportunity is significant. The responsibility is real. This is part of a longer conversation in our Forwardism in Focus series. Watch the full conversation and read the article: https://lnkd.in/drPKmYMF #Framna #Forwardism #AI #DigitalProducts #ProductDesign

Framna partnered with 1177 to shape the future of Sweden’s national healthcare platform, helping millions of residents access reliable information and digital services. Explore the full case: https://lnkd.in/gKBj5peu Together, we envisioned a seamless experience where guidance, appointments, test results, and prescriptions are connected, making healthcare easier to understand and act on. “We are very satisfied with Framna’s delivery, which will contribute to the step-by-step realization moving forward.” - Tove Rylander Rudqvist, Strategist at Inera AB The concepts provide a structural blueprint, uniting logged-in and logged-out experiences and supporting scalable development for the next decade.

What happens when product people get in the same room? Ideas get sharper. Standards get higher. Products get better. Future Product Days returns. And we are back as main sponsor. This is where product people go to raise their standards. Three days of talks, masterclasses, and real insight into building better digital products. Future Product Days 2026. Powered by Framna. Be part of it: https://lnkd.in/dA6sJVvx

We design and build #digitalproducts for healthcare. From #AI supporting clinical workflows with Corti to redesigning digital healthcare experiences like HejDoktor and applying AI to clinical data with 3Shape, this is part of a broader body of work across health and life sciences. Products used by clinicians, patients, and healthcare systems every day. Explore our Health & Life Sciences work: https://lnkd.in/dr3hGmDJ