Foundation Labs is a team of builders, designers, and thinkers focused on expanding how creativity lives online. From Foundation to Rodeo and beyond, we’ve spent the past six years building creator-first products that challenge norms around ownership, participation, and cultural value. We operate with curiosity, conviction, and care—often ahead of clear labels or established playbooks. As we close one chapter and sharpen our focus, we’re proud of what we’ve built—and even more proud of the people behind it.
About us
Foundation Labs is a team of builders, designers, and thinkers focused on expanding how creativity lives online. We’ve built creator-first products—from Foundation to Rodeo and beyond—that challenge existing norms around ownership, participation, and cultural value. We operate with curiosity, conviction, and care—often ahead of clear labels or established playbooks.
- Website
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https://www.foundation-labs.xyz/
External link for Foundation Labs
- Industry
- Technology, Information and Internet
- Company size
- 11-50 employees
- Headquarters
- San Francisco
- Type
- Privately Held
- Founded
- 2020
- Specialties
- Web3, Art, Design, Digital Art, Blockchain, Cryptocurrency, Social Media, and Creator Economy
Locations
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Primary
Get directions
San Francisco, US
Employees at Foundation Labs
Updates
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Today, we’re sharing that we’ve made the decision to wind down Rodeo. Rodeo was built to explore a more social, expressive approach to onchain collecting—one centered on participation, creativity, and community. We’re proud of what was built and grateful to the community that shaped Rodeo along the way. As we close this chapter, Rodeo will continue operating for a short period, with a dedicated send-off experience to support creators and collectors through the transition and ensure they can preserve their legacies. If you’ve created, collected, or hold assets on Rodeo, there are important details you’ll want to review. 👉 Learn more here → https://lnkd.in/d3HJjsgj
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Today, we’re announcing that the Foundation platform has been acquired by Blackdove Art. Foundation enabled creators, collectors, and curators to push the boundaries of digital art—while fostering a global community and opening doors that genuinely changed what was possible for many artists. We’re incredibly proud of the legacy that Foundation carries, and this transition marks the beginning of its next chapter. 👉 Read more here → https://lnkd.in/dAGzdR3b
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Use Rodeo as your creative journal. Post your sketches, tests, experiments—anything you’re working through. It’s an intimate space full of other #creatives sharing their own creative journeys. Start showing up, document your own process, and see where it takes you. 👉 https://rodeo.club
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Anastasia Vladimirskaya (@0nastiia on Rodeo) uses #AI to explore fractured realities—without losing the human touch. Now she’s sharing her progress on Rodeo, where artists using the app as a creative journal. Start yours → https://rodeo.club/
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Kris Andrew Small's installation Like Nature, We Persist just closed at Outernet London—but the work lives on. A meditation on empathy, queerness, and our connection to nature, the piece moved through four emotional chapters. Missed it? Kris also shared the work digitally in the #Design community on Rodeo. Download Rodeo and explore more from Kris and the artists shaping what’s next → http://rodeo.club
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The first ever Rodeo Leaderboard competitions just wrapped, and the leaderboards have officially RESET! 🏆 Round 2 starts now. Post your work, add a category and/or tag your tools, and climb the ranks. → http://rodeo.club
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🥇 LAST DAY to make the leaderboards—every community on Rodeo now has a weekly competition. The first round ends tomorrow at 10am PT—and resets for a new game. Here’s how it’s looking in #Midjourney right now: 1. Wren – 92 2. Aoife O'Dwyer – 91 3. Phi Hoang – 86 Check out the rankings and tag a tool to enter here ↓ https://lnkd.in/eBzDWRf4
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🛠️ Tag your tools on Rodeo. #Midjourney? #Film? #TouchDesigner? Pick up to 3. You can now immediately share how you made your work—and find others who share the same obsession.
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A highlight from our recent AMA with Jake Farmer, Motion Artist and Designer ✨ ICYMI, you can check out the full discussion in the #AdobeAfterEffects community here: https://lnkd.in/dfFfakV5
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