First Day ’s cover photo
First Day

First Day

Retail Health and Personal Care Products

Austin, Texas 23,534 followers

About us

First Day stands at the forefront of health and wellness, driven by a passion for empowering families to live their healthiest, most vibrant lives. Guided by cutting-edge research, we’ve created a lineup of science-backed products designed to foster total well-being. By championing innovative solutions for every stage of life, First Day remains steadfast in our commitment to helping individuals and families unlock their full potential for health and vitality. Discover more about First Day and explore our product line at www.firstday.com. For more insight on why you should come work with us, check out our stellar Glassdoor reviews here to see for yourself! ---> https://www.glassdoor.com/Overview/Working-at-First-Day-CA-EI_IE4834907.11,23.htm

Website
http://www.firstday.com
Industry
Retail Health and Personal Care Products
Company size
11-50 employees
Headquarters
Austin, Texas
Type
Privately Held
Founded
2019

Locations

Employees at First Day

Updates

  • 🚨 We’re hiring! 🚨 Our team is on the lookout for a Promotion & Retail Planning Manager to join us on a 4.5-month contract (with exciting potential to go full-time!). Are you a super-organized marketing pro who loves bringing campaigns to life and collaborating cross-functionally? Come make an impact with a team that’s known for being supportive and innovative— just check out our Glassdoor reviews to see what all the hype is about. 👀 💥 Fast-paced? ✅ 💡 Mission-driven? ✅ 🎯 Your next great opportunity? We think so. Apply now—or tag someone who’d be a perfect fit! 🙌 #Hiring #MarketingJobs #RetailPlanning #PromotionManager #JoinOurTeam

  • First Day reposted this

    View profile for Drew Videira

    Chief Marketing Officer @ First Day Vitamins | General Manager | Data Driven Executive | Founder Led Brand Builder | DTC 9-Fig+ Innovator | Purpose Driven Leader | ex-CPG | Proud Dad

    From ideation to execution, my workstream looks a lot different these days—thanks to AI. Are you doing the same? Still exploring? Or maybe feeling like you’re falling behind? I’ve been experimenting with how AI can amplify creativity, unlock inspiration, and accelerate iteration across everything from brand storytelling to product positioning. Whether it’s generating campaign concepts, refining messaging to better connect with an audience, or visually bringing an idea to life in real time—AI has quickly become a go-to creative collaborator. This “action figure” trend might be fun and playful—but it’s also a visual reminder of how today’s best marketers are leveraging every tool available to move faster, think bigger, and execute smarter. Curious how you are incorporating AI into your workflow. What’s working? What’s surprising you? #aiinmarketing #creativitywithai #brandstrategy #contentcreation #marketinginnovation #productdevelopment #designthinking #workstreamoptimization #aiforcreatives #futureofmarketing

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  • First Day reposted this

    First Day has a strong PoV on the potential of how AI will impact CPG -- we are looking for a business minded engineer who wants a science project type role to help us execute this vision. Having worked with awesome AI engineers in my past roles, feel free to shoot me a note or re-share with your network. We believe that almost no CPGs have the capability to implement our vision of the potential so come join us to upend the industry. #hiring #AI

  • First Day reposted this

    View profile for Drew Videira

    Chief Marketing Officer @ First Day Vitamins | General Manager | Data Driven Executive | Founder Led Brand Builder | DTC 9-Fig+ Innovator | Purpose Driven Leader | ex-CPG | Proud Dad

    🚨 We're Hiring! 🚨 Want to be part of an awesome team building incredible things and having a lot of fun along the way? We’re looking for rockstars to join us! 🌟 If you're passionate, creative, and ready to bring your A-game, we want to meet you! 🤩

  • Building Strategy, Efficiency—& Bikes! 🚴♂️💡 Team First Day kicked off February with a retreat focused on planning for the exciting growth ahead in 2025! We took time to align on key goals, foster collaboration, and explore innovative ways to make a meaningful impact for our customers. But it wasn’t all about business. We also embraced something equally important—giving back. Through Build-A-Bike with The Learning Institute, we participated in a hands-on team-building activity that tested our problem-solving, creativity, and teamwork. The best part? Every bike we built was donated to local children in need. 💙 This experience served as a powerful reminder that when we come together—whether to bring innovative health and wellness products to our consumers or build bikes for kids—we create lasting change, one family at a time. A huge thank you to our incredible team for bringing energy, passion, and dedication to everything we do. Here’s to continuing this journey, together! #Teamwork #Leadership #Impact #BuildABike #StrategicGrowth #GivingBack

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  • 🚀 We're Hiring: Meta & TikTok Media Buyer! 🚀 Are you a seasoned media buying expert with a track record of scaling campaigns and driving performance? We’re looking for an experienced Meta & TikTok Media Buyer to join the team! If you thrive in a fast-paced environment and have a deep understanding of the Meta and TikTok ad ecosystems, we want to hear from you! Apply now or tag someone who’d be a great fit! 🎯💡 #Hiring #MediaBuyer #DigitalMarketing #MetaAds #TikTokAds

  • View organization page for First Day

    23,534 followers

    Exciting News! 🎙️ What happens when you’re building something amazing? People take notice! So when Shopify reached out to chat with our CEO & Founder, Alice Li, we were all in. Grab a seat, relax, and hear from Alice herself about how we’ve built a values-driven brand grounded in integrity, transparency, and a deep commitment to health. In this episode of Shopify Masters, Alice reflects on the beginning of her journey, sharing how her family’s history inspired our mission to prevent nutritional trauma. She also talks about why authenticity is key in the crowded vitamin market and how we connect daily with one of our core demographics—modern moms, the decision-makers behind household wellness. Tune in as we explore the philosophy that keeps our values strong, our approach to conscious product innovation, and the marketing strategies that help us build real trust with our community. You won’t want to miss this one! 📢Here's the episode link: https://lnkd.in/gmmNZZCR ✍️Blog post: https://lnkd.in/gNHBjBFa #ShopifyMasters #Podcast #HealthAndWellness #FounderStory #Entrepreneurship #Shopify

  • 📣 Exciting Announcement: We’re welcoming a Chief Marketing Officer to the team! 📣 We’re thrilled to welcome Drew Videira as our new Chief Marketing Officer! With nearly 20 years in the industry, Drew has a proven record in brand innovation, strategic marketing, and driving growth in consumer goods. Drew brings a wealth of experience from his previous roles. At Beiersdorf, Drew was Head of Marketing of Eucerin and Aquaphor, building customer-focused, global strategies for trusted names in health and skincare. As Chief Marketing & Product Officer at Luminess Beauty, he led marketing and product initiatives, reaching over $100 million in annual revenue through achievements like: - Strategic Product Launches - leading a Disney collaboration that sold out at a major retailer in under 24 hours. - Retail Expansion - driving entry into retailers like ULTA and Walmart. - Digital-First Marketing - leveraging TikTok, Meta Shop, and Amazon to grow brand engagement. Drew’s arrival reinforces our commitment to building an innovative, customer-centric brand in health and wellness. Please join us in giving Drew a warm welcome! 🚀

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