Everything Comms’ cover photo
Everything Comms

Everything Comms

Public Relations and Communications Services

A hyperlocal communication partner for orgs, businesses and founders in Northeast India.

About us

Everything Comms helps founders and organizations in Northeast India get visibility, funding, and strategic opportunities by fixing how their work is understood and communicated. Many teams here are doing meaningful work. But they struggle to access funding, partnerships, and larger markets. Not because the work isn't strong, but because the story isn't landing with the right audiences. The reasons are specific. Northeast India's cultural, geographic, and operational realities are routinely misunderstood or ignored by external funders and partners. And most teams here have had limited exposure to how narratives are built and positioned in national and global ecosystems. We sit inside both worlds. We work closely with founders, observing how they build, listening to unstructured ideas, understanding decisions in context, and translating that into narratives that resonate with funders, partners, and markets without flattening what makes the work real. Everything Comms is the only communications partner built specifically for this region, with the lived experience of working here and the external perspective to make that work legible to the world outside.

Industry
Public Relations and Communications Services
Company size
1 employee
Type
Self-Owned
Founded
2025
Specialties
Communication, Strategy , Narrative , and Brand Building

Employees at Everything Comms

Updates

  • We've been sitting on this for a while. Felt like it was time to just say it. EC exists because we got tired of seeing good work go unnoticed. Tired of great founders whose ideas never land the way they should. Tired of nonprofits settling for boring when there's so much more to tell. If any of this sounds like your world - you're in the right place. Follow along. We're just getting started. 👋

  • Your analytics are sitting right there telling you exactly what to post next month. What resonated with your audience. What format they responded to. What fell flat and why. Here's how we think about it: What worked → do it again with a fresh subject. What should've worked → change the format. What flopped → do the complete opposite. That's 6-8 content ideas from one afternoon with your data. No new ideas needed. Just look at what you already have. We put the full process in a carousel - save it for your next planning session.

  • Some of us love making the visual. Writing the caption? Not so much. When we started, someone gave us one rule that changed everything - your caption and visual should complement each other. Never repeat. Always add. Tried it. Never looked back. 🎯

  • A complete communication audit takes 5–7 days. It goes deep into data, goals, alignment, messaging, channels, patterns, conversations, feedback. It’s a time and resource investment. But before that, try this. This 15-minute exercise gives you a small taste of what a comms audit actually reveals. Clarity. Gaps. Direction. Try it with your team. Especially before your next monthly content plan. 15 minutes. Worth it. #communicationaudit #socialmediaaudit #contentaudit #communication

  • Have you found yourself asking any of these question? How do we know what we're doing is working? Is the last few months of effort leading somewhere? Are the right people even seeing us? Is our content doing anything? Are we anywhere close to our goals? If any of these keep you up at night - there's a communications audit for that. It tells you exactly what's working, what's not, and what's worth building. DM "AUDIT" and we'll figure it out together. Everything Comms #everythingcomms #contentaudit #communicationaudit #communication #nonprofit

  • THE FIELD KIT | CHAPTER 2 | PART 1 of 2 Repurposing content has a lazy reputation. But for small teams with limited time and people, there's a more useful way to think about it. Not "how many times can I post this again?" - but "how many valid ways can this story be told?" Because one piece of work rarely contains just one story. The same work means different things depending on who's looking at it - a number, a human experience, a systems issue, a behaviour shift. You don't always need a new story. Sometimes you just need a new lens. That's what Chapter 2 of The Field Kit is about. A simple way to start doing this — without needing more resources or starting from scratch. (The Field Kit is a weekly toolkit series by Everything Comms (Parij Borgohain) and Studio Ikigai (Renuka Kulkarni). Part 1 explores strategy. Part 2 shows how it translates visually.) Save, share, follow.

  • Everything Comms reposted this

    Time, bandwidth, a full team - there's always something a struggling comms team is missing. (If you have all three, you are living the dream.) That part can't always be fixed. But here's what can. Most teams struggling with communication fall into one of two buckets: ⛳ You're already doing a lot Content going out, platforms being managed, updates being shared - but it still feels like guesswork. A lot is happening. It's just not clear what it's all leading to. ⛳ You don't really have comms capacity No dedicated team, or one person carrying it alongside ten other things. So communication keeps getting pushed, rushed, or done only when absolutely needed. In either case, the problem is usually the same - communication is happening, but not in alignment with what the organisation actually needs right now. A simple way to fix that? Start with just three steps. 1. Get clear on your immediate priority Not the big vision. The one thing that - if you get through it, makes everything else easier. Maybe it's unlocking a fund that clears salaries for the next few months. Start there. 2. Get specific about who you need Don't just say "funders." Name them. Niche them down. What have they funded before? What do they care about? Same with hiring - what's the profile, the value, the one non-negotiable trait? 3. Find the lowest resistance path to reach them Before you create anything - ask what's the fastest way to get to this specific person. Maybe it's a personalised email. Maybe it's a coffee meeting. Maybe it's an introduction. Social media is part of comms. It's not all of comms. Don't pour everything into Instagram if the person you need is checking their inbox. The point isn't to do communication everywhere, especially when you're already stretched. The point is to know what you need, who you need, and what's the most effective way to reach them. [For those who are tired of just saying "we made 50 posts" in their team review meets and founders who are tired of hearing that as well.] 📥 This is what Everything Comms does - minus the guesswork, the overwhelm, and the "post more content" advice. If you want in, DM. #communication #nonprofit #founders #strategy #impactcomms

  • We're a communication studio. We're supposed to talk about branding, storytelling and all the good things happening in the Northeast. We will But before we do- we have been talking to founders to understand the context they are building in, in Northeast. There's a lot that needs to be understood and be part of their stories, but someone its not There's a tax nobody talks about. Not in proposals. Not in pitches. Definitely not in front of funders. Most people who pay it stay quiet. Because what if the funder doesn't get it? What if it costs them the grant? We don't have that problem. We've sat with enough founders and teams from this region to know this is real, and that someone needs to say it out loud. So here we are. The Northeast Tax. Swipe if you've never heard of it. 👉 (And share it with someone who should.) #everythingcomms #northeast #communication #studio

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