Atlanta Life Insurance Company’s cover photo
Atlanta Life Insurance Company

Atlanta Life Insurance Company

Insurance

Atlanta, Georgia 2,529 followers

Protecting the future of your family and our community

About us

For over a century, Atlanta Life has defined the principles of stakeholder capitalism and diversity, equity, and inclusion. Alonzo F. Herndon, a formerly enslaved man, founded Atlanta Life in 1905 after observing families lacking the savings to bury their lost loved ones. The company went on to become a vehicle for protection, generational financial security, and career employment for the country’s most at-risk citizens. On January 20, 2023, Atlanta Life Insurance Company was acquired by Atlanta Life Holdings, an insurance holding company founded by a group of nationally recognized African-American entrepreneurs and executives with significant financial services expertise. The new ownership group is committed to continuing Mr. Herndon’s mission and building on Atlanta Life’s century of service. Today, Atlanta Life Insurance Company serves as a benefits provider to employers and employees, a risk-transfer / risk-sharing partner, a solution for achieving Supplier Diversity and DEI goals, and a partner to the community. Atlanta Life Insurance Company’s core business is as a reinsurer of group benefits programs for corporate, government, and affinity group clients.

Website
http://www.atlantalife.com
Industry
Insurance
Company size
2-10 employees
Headquarters
Atlanta, Georgia
Type
Privately Held
Founded
1905

Locations

  • Primary

    600 Peachtree St NE

    Suite 2350

    Atlanta, Georgia 30308, US

    Get directions

Employees at Atlanta Life Insurance Company

Updates

  • Atlanta Life Insurance Company reposted this

    It’s Financial Literacy Month! 💰✨   We’re throwing it back to The Legacy Lab—a star-powered financial literacy experience we proudly curated, hosted by NBA icon Magic Johnson in partnership with the historic Atlanta Life Insurance Company. This unforgettable event brought together ATL’s influencers, entrepreneurs, and change makers—while inspiring the next generation to build wealth, embrace bold identities, and leave lasting legacies. Our Impact:  📈 300+ MILLION media impressions  👥 300 youth + community leaders inspired  🤝 150+ like-minded leaders connected Because that’s how we FLOW. 💫 #FinancialLiteracyMonth #TheLegacyLab #FinancialFreedom . . . . . If you are interested in viewing other FCG projects or want to work with us on your next campaign, visit 🌐  https://lnkd.in/d3Wr_7fh

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  • Atlanta Life Insurance Company proudly celebrates Earvin "Magic" Johnson's receipt of the Presidential Medal of Freedom, our nation's highest civilian honor. This distinguished award recognizes individuals whose extraordinary contributions have advanced American prosperity, values, security, world peace, and other transformative societal endeavors. For Mr. Johnson, it acknowledges not only his legendary sports career but also his visionary entrepreneurship and passionate advocacy for economic empowerment in minority communities. For over a century, Atlanta Life has stood at the intersection of business excellence and civil rights. In Mr. Johnson, we see the same inspiring qualities that defined our founder Alonzo Herndon, his son Norris, and other trailblazing minority business leaders: unshakeable resilience, bold vision, and an unwavering commitment to lifting others as they climb. Mr. Johnson's remarkable journey mirrors the Herndon legacy—demonstrating how entrepreneurial success can become a powerful catalyst for community advancement. It is precisely these shared values and aligned commitment to both business excellence and community empowerment that make Mr. Johnson's ownership so meaningful. His partnership represents not just a business transaction, but a continuation of the Herndon legacy of creating economic opportunity and positive social change. To Earvin "Magic" Johnson—a sports legend who became a business titan, a visionary who became a community builder, and now a Presidential Medal of Freedom honoree—we offer our heartfelt congratulations! Your journey inspires us all. 💫 #MagicJohnson #PresidentialMedalOfFreedom #AtlantaLife #EconomicEmpowerment #LegacyOfExcellence

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  • View organization page for EquiTrust Life Insurance Company

    12,118 followers

    For your clients, the first step in preparing for the future is learning more about their options. That’s where you come in! Did you know? EquiTrust has a library of educational resources that are perfect to share with clients new to: �� Fixed annuities • Fixed index annuities • Income Benefit Riders (IBRs) Check out the three sales presentations. https://lnkd.in/g-m-fXdc #fixedannuities #fixedindexannuities #retirement #incomeforlife #guaranteedretirementincome #EquiTrust

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  • View profile for Courtney J.

    Vice President/Business Owner/Business Consultant/President/Board Member/Diversity & Inclusion Champion

    🌟 Reflecting on an Enlightening Experience 🌟 Our team at Atlanta Life Insurance Company had the incredible opportunity to attend the Black Economic Forum at Martha’s Vineyard. The insights and connections gained were invaluable, and we are excited to implement the knowledge we acquired to drive further growth and success. As a minority-owned company, we understand the importance of fostering economic empowerment within our communities. The discussions at the forum highlighted key strategies for overcoming challenges and leveraging opportunities that lie ahead. We are inspired by the stories of resilience and innovation shared by fellow attendees and speakers. This experience has reaffirmed our commitment to not only grow our business but also to uplift and support other minority-owned enterprises, leaders and strategic partnerships. Thank you to the organizers, sponsors, and all the participants for such a transformative event. Together, we are building a stronger, more inclusive economy. #BlackEconomicForum #StrategicPartners #InsuranceCarrierPartner #MinorityOwnedBusiness #EconomicEmpowerment #marthasvineyard #CommunityGrowth #AtlantaLife

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