You're facing pushback from subject matter experts on interactive course content. How can you win them over?
Challenged by experts when suggesting interactive courses? Share your strategies for turning skeptics into supporters.
You're facing pushback from subject matter experts on interactive course content. How can you win them over?
Challenged by experts when suggesting interactive courses? Share your strategies for turning skeptics into supporters.
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To win over SMEs resistant to interactive content, highlight its benefits using data and case studies. Address their concerns by involving them in the design process and ensuring academic rigor. Show how interactivity enhances engagement without compromising accuracy. Use pilot projects to demonstrate impact and foster open dialogue to gain their support.
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It’s understandable-experts invest years mastering their fields, so it's natural to worry that interactive content might oversimplify complex topics.But interactive tools aren't here to replace deep subject knowledge-they're here to support it.Think of books, illustrated textbooks, radio lectures, and documentaries. Each was once a progressive step in education, and each faced initial resistance.Today's interactive formats-like gamified lessons or microlearning modules-help students grasp core concepts more quickly. That frees up valuable time for experts to go deeper, explain complex nuances, and support students who are struggling. It's not about lowering standards;it's about raising engagement and making expert knowledge more accessible.
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When faced with skepticism about interactive courses, I address concerns by highlighting the benefits of interactivity, such as improved student engagement and retention. I also showcase successful examples, offer pilots or trials, and provide support and training to educators. By involving stakeholders in the design process and celebrating successes, I build a strong case for interactive courses and demonstrate their potential to enhance learning outcomes.
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From my perspective, winning over subject matter experts begins with respecting their expertise while expanding their perspective. Many concerns stem from a fear that interactivity may dilute academic rigor. I focus on showing how interactive content can actually deepen engagement and retention without compromising accuracy.
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Interactivity allows learners to establish a connection with the material in a way that cannot be accomplished by text and images alone. SMEs that are push back on interactivity are (most likely) highly analytical - so share data with them that supports how interactivity increases learner engagement, and in turn, drives overall comprehension and retention of the material.
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