How can you design a customer experience that sets your financial technology company apart?
Customer experience (CX) is the sum of all the interactions and emotions that a customer has with a financial technology (fintech) company. It can make or break your reputation, retention, and revenue. In a competitive and fast-changing industry, how can you design a CX that sets your fintech company apart? Here are some tips to help you create a CX that is memorable, meaningful, and profitable.