
Peter Cohan became a Forbes contributor in April 2011 and was named a senior contributor in September 2023. In 1994, he started a management consulting and venture capital firm (http://petercohan.com). He is an associate professor of management practice at Babson College where he teaches strategy and entrepreneurship (https://www.babson.edu/about/our-leaders-and-scholars/faculty-and-academic-divisions/faculty-profiles/peter-cohan.php). His 17th book -- published in July 2024 -- is "Brain Rush: How to Invest and Compete in the Real World of Generative AI." (https://rb.gy/b8hhbj). He previously worked as a case team leader for Monitor Company, a consulting firm co-founded by HBS professor Michael Porter.
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