Gary Drenik is a seasoned writer for Forbes, focusing on innovation in both large enterprises and small businesses through AI applications for consumer data. Since 2012, he has provided insights into innovative privacy-compliant predictive analytics and targeted marketing solutions. Drenik notably secured the first interview with an Accenture executive about their $3 billion AI investment strategy. He co-founded Prosper Insights & Analytics, which manages the largest ongoing zero-party data set of consumer behaviors, motivations, psychographics, and future spending plans. This data is crucial for the NRF in tracking and trending consumer spending and is also utilized by investment banking analysts and hedge funds. Drenik holds a BA in Education and History, and Prosper has been recognized four times by Inc. as one of the fastest-growing companies.
GenAI Finds Its Place In The M&A Lifecycle
Leaders see GenAI’s potential benefits right there in front of them—speed, efficiency, and a competitive edge—but they’re wary about leaping too far too fast.
AI In Private Equity - The Future Of Financial Decisions
Private Equity is undergoing a transformation: AI-driven predictive analytics is reshaping how firms evaluate deals, manage risk, and plan portfolio strategies.
How AI Is Helping Small Retailers Take On Big-Box Giants
The gap between large retailers and Main Street was sharply exacerbated during the Covid-19 pandemic as consumer behavior rapidly shifted toward convenience & flexibility
How To Build Trust In An AI World
The rise of AI has brought with it a myriad of problems, each one of which can cause considerable damage.
Why Modern Accelerators Are The Key To Startup AI Readiness
When your data is organized for AI, you aren't just building a database; you are building a landing pad for the digital labor that will eventually run your company.
AI’s Real Bottleneck Isn’t Algorithms, It’s The Rare Earths Of Data
AI’s biggest constraint isn’t algorithms anymore. It’s data…specifically, high-quality, forward-looking data. It is the “Rare Earth Moment” for AI.
Why Curiosity, Not Control, Will Make Or Break Your AI Strategy
The workforce is not well. You have likely seen it in your own teams, and you may even be experiencing it personally. GenAI is amplifying fears about job security.
AI Moves From Pilot To Proof In Healthcare
Despite years of progress, trust remains one of the biggest barriers to AI adoption in healthcare. Patient privacy is their top concern when it comes to using AI.
From Factories To Supply Chain — AI Enables Smarter, Faster Decisions
Artificial intelligence is rapidly moving from experimentation into core infrastructure, but adoption continues to outpace understanding.
Why Now Is The Time For Organizations To Monetize Their Internal IT
Managing the risks and monetizing internal IT effectively requires a fundamental shift in mindset from IT as a corporate function toward IT as a service provider.