The Wayback Machine - https://web.archive.org/web/20230208161100/https://www.theinformation.com/articles/what-google-s-ai-catch-up-reveals

How Reddit Grew Its Ad Business, Bolstering IPO HopesRead Now

Google CEO Sundar Pichai. Photo by Bloomberg.

What Google’s AI Catch-Up Reveals

Photo: Google CEO Sundar Pichai. Photo by Bloomberg.

Google is finally waking up. After weeks of excitement coursing through tech about OpenAI’s ChatGPT chatbot, paired with news coverage of how Microsoft plans to incorporate it into products like Bing and Word, Google has made a move. The tech company once seen as a leader in artificial intelligence on Monday unveiled its version of a conversational AI service, which it calls Bard. Google said it was opening Bard “to trusted testers ahead of making it more widely available to the public in the coming weeks.” It’s about time.

It was surely no coincidence that the announcement came the day before Microsoft had scheduled a press briefing in Redmond, Wash., where it was expected to talk in more detail about its plans for OpenAI tech. (See our coverage of what Microsoft is planning here and here.)  Despite that little bit of one-upmanship, Microsoft appears to have gained an edge on Google, at least in public perception of AI. It says a lot about how sluggish Google has become that it has allowed itself to look like a follower in an area it should be dominating.

Get access to exclusive coverage
Read deeply reported stories from the largest newsroom in tech.
Latest Articles
 
Exclusive entertainment
How Reddit Grew Its Ad Business, Bolstering IPO Hopes
Art by Shane Burke. Photos via Reddit/Shutterstock.
While whiling away the hours on Call of Duty and other videogames, gamers love to chew on Kraft Singles. At least, that’s what research done by food giant Kraft Heinz implies. So to drive more sales of the individually wrapped pieces of processed cheese, Kraft Heinz targeted gaming interest groups on Reddit and launched an ad in the form of a discussion thread: “How to Keep Melty...
Latest Briefs
 
NYT Co’s Digital Ad Revenues Weaken in Q4
UK Regulator Warns it May Block Microsoft-Activision Deal
Goldman Sachs Asset Management Closes $5.2 Billion Growth Fund
Stay in the know
Receive a summary of the day's top tech news—distilled into one email.
Access on the go
View stories on our mobile app and tune into our weekly podcast.
Join live video Q&A;’s
Deep-dive into topics like startups and autonomous vehicles with our top reporters and other executives.
Enjoy a clutter-free experience
Read without any banner ads.
The supplement stacks of 11 founders and investors. Photos courtesy of subjects.
The Big Read culture
The Supplement Stacks: All the Pills, Powders and Potions Filling Tech’s Kitchen Counters
When Courtney Reum wakes up in his Los Angeles home, it’s time to freeze, shake and dangle upside down.
Verily headquarters in San Francisco. Photo by AP.
Exclusive google
Revenues Rise at Alphabet’s Biggest ‘Other Bet’ But So Do Losses
Verily, by far the biggest Alphabet unit by revenue after Google, continues to post heavy losses, according to previously undisclosed financial information.
Art by Clark Miller.
The 1:1 google
‘We Just Have to Keep Winning’: A Sonos Executive With a Colorful History Goes to War Against Google
A few months into his job as chief legal officer of Sonos, Eddie Lazarus was ready to wage war. When Lazarus joined the audio hardware company in late 2018, it was facing growing competition from tech giants like Amazon and Google.
John and Patrick Collison. Photos by Bloomberg.
markets startups
Stripe Walks Tightrope to Stay Private. Could Other Firms Follow?
Thirteen years after starting Stripe, chief executive Patrick Collison is raising his company’s largest ever slug of cash from venture capitalists.
Illustration by Clark Miller.
Opinion startups
Stop Paying People So Much
Every startup leadership team wrestles with the trade-offs between growth and profitability. This is fitting and ever shall be.
Photo via Getty
Dealmaker venture capital
A New Bubble Is Forming for AI Startups, But Don’t Expect a Crypto-like Pop
Venture capitalists have dumped crypto and moved on to a new fascination: artificial intelligence. As a sign of this frenzy, they're paying steep prices for startups that are little more than ideas.