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Google brings an AR mode to its Motion Stills app on Android
Google’s Motion Stills video/gif editing app is getting an augmented reality upgrade, with the app bringing some of the fun from AR Stickers on the Pixel 2 to a bevy of Android devices. Read More
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The NYT debuts its first augmented reality-enhanced story on iOS
Apple’s investment in AR technologies has been ushering in a new wave of apps, from those that let you perform more practical tasks – like visualizing furniture placement in rooms – to those with mass consumer appeal – like AR gaming, including Niantic’s upcoming Harry Potter: Wizards Unite. But AR can also be used to create unique experiences within more… Read More
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Augmented reality developer tools startup 8th Wall raises $8 million
Mobile AR had a lot of hype heading into the rollout of ARKit and ARCore this past year, but for the most part mobile AR apps have delivered a pretty heavy thud, failing to deliver on their futuristic promises. 8th Wall believes that this is the result of developers looking to port existing experiences into AR rather than designing for mobile AR’s strengths in the first place. The… Read More
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15 companies building futuristic AR smart glasses
Today, Intel showed off a pretty awesome-looking pair of smart glasses that look better than pretty much anything we’ve seen to date. It’s unclear what the development future will be for the glasses as the company is reportedly exploring a partial sale of the division and it has already shut down work on its “merged reality” headset program. While there are a lot of… Read More
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Twitter’s director of AR/VR leaves the company
The head of Twitter’s AR/VR team announced today via a tweet that he is leaving the social media site after 18 months. Alessandro Sabatelli joined Twitter in June of 2016 after leaving a virtual reality startup he led which created music-focused VR experiences. Sabatelli had previously worked as a designer at Apple. We’ve reached out to Sabatelli for more details on what… Read More
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Intel wants smart glasses to be a thing
Over the years, we’ve seen folks try and fail at the smart glasses game. Google Glasses never had a chance, and even the Snap Spectacles heyday has come to an end. But that’s not stopping Intel from getting in on the fun. The glasses are called Vaunt, first seen by the Verge, and they are nearly indistinguishable from regular glasses. Instead of some cumbersome headset with a… Read More
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Pokémon GO creator Niantic buys Escher Reality AR startup
The company behind Pokémon GO, Niantic, has announced that it is acquiring augmented reality startup Escher Reality. Escher Reality builds backend services for cross-platform mobile AR so users can interact with each other and objects in the environment. The startup offered functionality for shared experiences that was absent in both Google’s ARCore and Apple’s ARKit. Read More
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Art.com adds augmented reality art-viewing to its iOS app
AR has gotten quite a bit of hype but there’s a good chance you haven’t even stumbled across an ARKit use case on your iPhone yet. The reason is largely that AR just doesn’t have a ton of practical use cases, I think I just managed to find one though. If you’re in the market for some art in your house or apartment, Art.com will now let you use AR to put digital artwork… Read More
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Imverse’s groundbreaking mixed reality renders you inside VR
What if you could look down and see your actual arms and legs inside VR, or look at other real-world people or objects as if you weren’t wearing a headset? Imverse’s team spent five years building this incredible technology at universities in Switzerland and Spain. Now its real-time mixed reality engine is ready for public demos, debuting this month at Sundance Film Festival. Read More
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Facebook nabs Google’s AR product director
Facebook has stolen away Google’s director of Product for AR Nikhil Chandhok, who will be joining FB to lead product management of the Camera team working on augmented reality. Chandhok worked on Google’s ARCore smartphone augmented reality platform as well as its Daydream VR platform in his position there. Previously, Chandhok had co-founded AI startup Bento Labs, which raised… Read More
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Research into full-body tracking at Facebook hints at broader AR/VR ambitions
It’s no secret that Facebook is big on both AR and VR, both for entertainment and communication purposes. And new research suggests it is working on AR applications that could not just modify or replace your face, but your entire body. Read More
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Crunch Network
Ubiquitous AR to dominate focused VR by 2022
AR (mobile AR, smartglasses) could approach three and a half billion installed base and $85 billion to $90 billion revenue within five years. At the same time, VR (mobile, standalone, console, PC) might deliver 50 million to 60 million installed base and $10 billion to $15 billion. That’s a pretty big difference, and it all has to do with AR’s ubiquity and VR’s focus. Read More
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Selfie app Snow, once a Snapchat clone, raises $50M from SoftBank and Sequoia China
It’s been a while since we heard from Snow, the Snapchat clone app in Asia that Facebook once tried to buy, but today the company behind it has scooped up a $50 million investment from SoftBank and Sequoia China. Snow was started by Naver, the Korean firm behind popular messaging app Line, and it had proven popular in Japan, Korea, China and other markets in Asia thanks to a focus on… Read More
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Dell announces partnership with AR headset-maker Meta to start selling its dev kit
Dell is about to start selling an augmented reality headset that seeks to rival Microsoft’s HoloLens. The $1,495 augmented reality headset dev kit comes from the startup Meta and will soon be available for purchase on Dell’s website. It had previously only been available for order on Meta’s site. Read More
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This AR headset won’t win any style points, but it fills the world with fish
Hong Kong-based RealMax came to CES with an augmented reality headset they want to get on to everyone’s faces. The prototype is a little rough around the edges, but it fills more of the world with digital images than any AR device I’ve ever seen. Read More
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WayRay’s AR in-car HUD convinced me HUDs can be better
WayRay, a Swiss augmented reality technology provider, brought its in-car heads-up display solutions to CES 2018 to show what its unique approach can do. The company was showing off its NAVION aftermarket solution to the public for the first time, and also had its holographic AR in-windshield product, designed for OEMs, available for anyone to try. Read More
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Lumus shows off the latest of its increasingly tiny augmented reality displays
As Apple, Microsoft, Google and Facebook all look towards getting augmented reality glasses out into the market to push their vision of the world directly into viewers’ eyeballs, they’re running into a common challenge. While these tech titans have grown familiar with miniaturizing complex technologies, AR displays are an area where the technology is still requiring a lot of R&D… Read More
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The light and dark of AI-powered smartphones
As more smartphones get on device AI processing powers it could support a new range of advanced consumer features. But what kind of value exchange might be required for mobile users to tap into these touted ‘AI smarts’? Read More
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AR/VR startups raised $3 billion last year led by a few industry juggernauts
Tech companies working with augmented reality and virtual reality technologies raised more than $3 billion in venture funding in 2017. This data comes from analytics firm Digi-Capital and suggests that while the buzz surrounding the AR/VR space has tapered off, the sheer amount of cash getting pumped into the industry is continuing to surge. Read More
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Tech in 2017: Crazy, troubled and out of control?
Questions are being asked about platform power. Regulatory rules and knives are being sharpened. Politicians are eager to point the finger of blame. And with so much tech-fueled ammunition, who can blame them? Read More



















