Buyer Beware
Shopping online is one of my favorite
ways to get what I want at a price that I can afford. There are loads of flash
sales, discounts, and even coupons for just about every retailer on the web. I
have been shopping this way for years, so I consider myself a well-informed
consumer: I know my size in the brands I love, I know when sales will occur,
and I know the return policies for each stop I make in the digital retail
domain.
When I read the news that Simon &
Schuster and Author Solutions were partnering to create Archway Publishing,
which will focus on self-published works, I was intrigued and puzzled. As I
explored Archway's website and menu of services, I grew concerned. Simply put,
one cannot shop for a publicist online in the same way they would shop for
clothes. The publicity …