At GamesBeat Summit last week, Christina-Marie Drake, our Head of Global Talent Acquisition sat on an important panel for “Women in Games: The Spill on Community”. It was an inspiring and candid chat with leaders across gaming, media, and entertainment discussing how women in the industry are building influence through community. The turnout speaks for itself! One of the most interesting discussion points centered around the differences between being shy, introverted, quiet, and disengaged – and how often those traits are misunderstood in professional environments. The relevance of community for games and the industry isn't going anywhere, and we're proud to be part of the conversation moving this forward. 💜 #GamesBeatSummit #WomenInGames #Community
About us
Side (formerly PTW) is a global video game development and services partner, offering technical and creative solutions to many of the largest developers and publishers around the world. Founded in 2009 and drawing on 30+ years' experience from our parent company in Japan, Side has since grown to become a global force with 15+ studios in over a dozen countries across North America, Europe, South America, and Asia. Our industry-leading services include co-development, art, audio, quality assurance, localization, localization QA, player support, community management, and datasets. At Side, we drive innovation for unforgettable game experiences by infusing technology with human ingenuity. We work in every genre, on every platform, in all languages – bringing games to life, by your side.
- Website
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https://www.side.inc/
External link for Side
- Industry
- Computer Games
- Company size
- 1,001-5,000 employees
- Headquarters
- London
- Type
- Privately Held
- Founded
- 2009
- Specialties
- Codev, Game Development, Art Production, Game Art, Audio Production, Game Audio, Voiceover, Music, Sound Design, Quality Assurance, QA, Localization, Translation, LQA, Player Support, Customer Experience, Datasets, Speech Technology, AI, External Development, Video Games, and Community Management
Locations
Employees at Side
Updates
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We’re pleased to announce the promotion of Olivier Deslandes to Chief Operating Officer and Martin McBride to Chief Commercial Officer as Side continues to scale its global operations and commercial capabilities. These leadership changes strengthen our delivery and go-to-market functions during an important phase of growth for the business. Alongside these appointments, we’ve also expanded leadership across teams including service delivery, marketing, audio, player support and localization. Learn more about the changes and Side’s next phase of growth: https://bit.ly/43F4geo #GameIndustry #Leadership #SideNews
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The mission begins. 🕶️ Congrats to IO Interactive on the launch of 007 First Light! Our audio team in London was proud to provide post-production support for this exciting new take on Bond’s re-imagined origin story. From high-stakes espionage to cinematic action set pieces, it’s been an honor to help bring this world to life with audio that's just as polished as the game's narrative, art direction, and thrilling gameplay. #007FirstLight #GameAudio #PostProduction
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Who's joining us at #GQF26 in Kraków, Poland next month? 🎮 Game Quality and Production Forums is always one of our favorite events of the year as we connect with #QA and #Localization professionals across the industry. We're looking forward to swapping insights in talks, roundtables, and showcasing our latest services and news from our exhibition space. Learn more about our presence this year 👉 https://bit.ly/4nSYQG8
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Huge congrats to our friends at TT Games Ltd and Warner Bros. Games on the launch of LEGO Batman: Legacy of the Dark Knight! 🦇🖤💛 Across Side globally, we were proud to provide: ▪️ English #VoiceProduction from Casting through Post-Production – giving life to a brand-new Batman as voiced by Shai Matheson, backed by a stellar cast all around. ▪️ Full Japanese #Localization – including Text and Voiceover – with additional Localization support in Italian, Polish, and Spanish. ▪️ #LocalizationQA testing in 13 languages – Arabic, Brazilian Portuguese, French, German, Italian, Latin Spanish, EU Spanish, Polish, Russian, Korean, Japanese, Traditional Chinese, and Simplified Chinese. We never take it for granted that we get to partner up on such legendary franchises, and this project was a truly special one for all of our teams. Shoutout to everyone at TT Games, WB Games, and our teams who poured their hearts and souls into bringing this new (and hilarious) Batman story to life. 🫶
Protect Gotham City. Become the legend. Build the Legacy. 🦇 #LEGOBatmanGame is available NOW: https://lnkd.in/gGyhYi4U
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We made the #DevelopStarAwards shortlist! 🤩 Huge congrats to all of our teams for their hard work! 🌟 Side has been nominated for 𝗦𝘂𝗽𝗽𝗼𝗿𝘁𝗶𝗻𝗴 𝗦𝘁𝗮𝗿, recognising the outstanding work of a company supporting the game development community, including providers of creative audio-visual assets, QA and localisation, and production. 🌟 We're also thrilled to be shortlisted for 𝗕𝗲𝘀𝘁 𝗧𝗲𝗰𝗵𝗻𝗶𝗰𝗮𝗹 𝗜𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝗼𝗻 for our work on Jurassic World Evolution 3 alongside Frontier Developments. Using our bespoke “Hablo Dino” system, we helped ensure the accurate pronunciation of 98 dinosaur species and island names during VO recording sessions. 🦖🎙️ Congrats to all the other nominees, and a huge thank you to the Develop judges for the recognition. Voting is now open to the Develop Conference community!
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Since 2011, our teams have provided Speech Technology to some of the world’s largest and most valuable tech companies – and we're now lifting the curtain. Working with human voice talent, our own Side engineers build source data – commonly referred to as datasets – for consumer technology products. Over the last 15 years, we have recorded more than 2.5 years’ worth of data across more than 45 languages. Our Director of Audio and Speech Technology, Chris Donnelly, shared: “Creating this service line from scratch with a seasoned team here at Side has been a rare pleasure. Speech Tech and traditional audio services aren’t interchangeable, and the talent we’ve grown in-house is just as bespoke as the projects themselves. The work we are delivering at the moment is being used in literally millions of consumer devices around the planet, and I can only see the need for high-quality audio data growing in the future.” Learn more: 🔗 https://bit.ly/4wYVuWr
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It's been amazing to see the positive reception to 𝗕𝗹𝗮𝗰𝗸 𝗝𝗮𝗰𝗸𝗲𝘁, released last week by our friends at Mi'pu'mi Games and Skystone Games! In this blackjack-inspired, narrative-driven rogue lite deck builder, players gamble their souls against restless spirits in the afterlife. ♠️👁️🔥 Our Side London team is proud to have brought these characters to life with full #VoiceProduction. The voices play a key part in the narrative: as the story progresses, you learn to read your opponents and listen to their stories unfold with every encounter. Only once you deepen your relationship with them and learn their ways will you break the cycle. Watch and listen to the launch trailer for a glimpse of what's in store! 👂 https://bit.ly/4dA73tY
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This week is #MentalHealthAwarenessWeek. 💚 We're proud to partner with Safe In Our World, an organisation doing important work to support mental health in and around gaming. This week, they've put together a range of free resources and events – from webinars on managing anxiety to open conversations about psychological safety in the workplace. Check out their webinar on 'masking' tomorrow: https://bit.ly/3RjmE9S To learn more, explore all of Safe in Our World's resources on their website and give their socials a follow! 🔗 https://safeinourworld.org
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Our very own Christina-Marie Drake, Head of Global Talent Acquisition at Side, is speaking at GamesBeat Summit next week! 🗣️🎮 Christina will be joining leaders from Netflix Games, Black Girl Gamers, Activision, and Annapurna Interactive for "Women in Games: The Spill on Community." It's an interactive roundtable on what it takes to build community around people, not just products – and why that's one of the strongest drivers of career growth and business ROI in the game industry. 📅 Catch the talk on Monday, May 18 from 3:30 to 4:30 PM. 💡 More details in the full summit agenda here: https://bit.ly/4ugnnqQ
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