Important: This article is only for users within the EU.
The Digital Markets Act (DMA) is a European Union (EU) law that took effect on March 6th, 2024. As a result of the Article 5(2) of the DMA, in the EU, Google offers you the choice to link certain Google services.
These Google services include:
- Search
- YouTube
- Ad services
- Google Play
- Chrome
- Google Shopping
- Google Maps
When linked, these services can share personal data with each other and with all other Google services for certain purposes. All types of personal data described in Google's Privacy Policy can be shared across linked Google services. This includes your activity data when you’re signed in, such as things you search for and the videos you watch and listen to.
You can manage your choices of which services are linked in your Google Account.
Tip: Linking Google services is not about sharing your data with third-party services.
Update your choices about which services to link
- Go to your Google Account.
- On the left, click Data & privacy.
- Under "Data sharing," click Linked Google services.
- Select the services you want linked and select Next.
- Tip: All services not listed above are always linked and able to share personal data with each other for the purposes described in Google's Privacy Policy, depending on your privacy settings.
- Review your selections and select Confirm
Done.