Growth isn’t slowing down for CPG brands because they’re not working hard enough. It’s slowing because the old playbook no longer works the way it used to. 🛑 More spend does not always lead to more growth. More channels do not always mean more customers. And optimizing one metric at a time rarely solves the bigger growth challenge. The CPG brands scaling right now aren’t just spending more. They’re building a seamless, full-funnel customer journey: 💡 Discovery: Getting found by the right audience. 🛒 Conversion: Turning casual interest into revenue. 🔄 Retention: Scaling through predictable, repeat business. That is exactly what we will be unpacking with Relish in the first episode of Relish x SHOPLINE: Creator to Cart. Join us for a conversation on what is actually working for CPG brands today, and how to build a growth engine that can scale beyond short-term wins. 📅 June 1 ⏰ 11 AM PT / 2 PM ET 🎟️ Free to attend Register here: https://luma.com/nfp16a9v #SHOPLINE #Relish #CPG #Ecommerce #DTC #RetailMedia #CustomerJourney #RetentionMarketing #GrowthMarketing #CreatorCommerce
SHOPLINE
Software Development
We empower merchants to succeed everywhere. Our success is built on merchants’ success
About us
Founded in 2013, SHOPLINE is a leading and rapidly growing Software-as-a-Service (SaaS) provider, empowering retailers to level up their commerce, helping them to sell, market, and operate their businesses. SHOPLINE offers comprehensive unified commerce solutions for merchants, including e-commerce, social commerce, point-of-sale, and customer relationship management suite. SHOPLINE's open architecture and thriving partner ecosystem provide cutting-edge technologies that help merchants succeed in today's competitive market. Trusted by over 600,000 merchants, SHOPLINE powers leading brands around the world. Headquartered in Singapore, SHOPLINE operates globally with a dedicated team of approximately 2,000 employees.
- Website
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https://www.shopline.com
External link for SHOPLINE
- Industry
- Software Development
- Company size
- 1,001-5,000 employees
- Headquarters
- Singapore
- Type
- Privately Held
- Founded
- 2013
- Specialties
- E-commerce, O2O, POS, Cross Border, Social Commerce, and Unified Commerce
Locations
Employees at SHOPLINE
Updates
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Excited to partner with Founders & Funders once again for the upcoming Boston VC Reverse Pitch™! 🚀 At SHOPLINE, we love supporting the startup ecosystem and helping founders connect with the right capital and resources. Our team is ready to hit the stage in Boston tomorrow to share how we're empowering the next generation of innovators. 📊 Registration numbers are already climbing, and we can’t wait to connect with all the incredible founders and investors joining us. Huge thanks to Adam Shaw and Jeff Erickson for putting together another phenomenal event. 📅 When: Tomorrow, May 28 📍 Where: Boston 🎟️ Secure your spot here: https://lnkd.in/gzZ7GKmX #VCReversePitch #BostonStartups #VentureCapital #FounderLife #Shopline #Networking
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Great to be part of the North American Lithuanian Business Forum in Los Angeles and connect with founders, operators, and business leaders thinking seriously about growth beyond their home market. 🇺🇸✨ Our Co-President, Christopher Yang, joined the discussion on CPG, eCommerce, and what it takes for consumer brands to expand into the U.S. One takeaway from the conversation was clear: entering a new market is not just about getting noticed. It is about building relevance with local customers. For CPG brands, that often starts with the digital experience. Before someone makes a purchase, they are learning the brand story, comparing options, looking for trust signals, and deciding whether the product fits into their daily life. That is where the right commerce foundation matters. At SHOPLINE, we help brands support that journey across localization, online sales, retail channels, retention, and operations. 📈 Thank you to Helios & Partners for bringing everyone together and creating such a thoughtful exchange. We’re excited to continue supporting brands as they grow across markets. 🌍 #SHOPLINE #Ecommerce #CPG #ConsumerBrands #RetailTech #CrossBorderCommerce #MarketExpansion
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The HK01 AI Summit 2026 brought together visionaries & business leaders to discuss how AI continues to transform industries and redefine business growth. It was a privilege to be a part of this year’s event again, where we get to demonstrate and showcase how our AI-powered ecosystem supports merchants through every stage of digital growth📈. Our General Manager, Vincent Kan, touched on exploring how AI development at SHOPLINE enhances operational agility and business intelligence for merchants of all sizes. In addition, our thought leadership panel provided a forward look at how AI transformation across industries is unlocking new efficiencies and opportunities. Here are the highlights from our Booth: 🤖 Free AI Commerce Consultation & Website Diagnostic Service 👩🏻💻 On-site Business Advisors answering startup and ecommerce queries 📖 Complimentary copies of the “2026 Whitepaper,” featuring the latest market insights and trends We were delighted to meet so many entrepreneurs, partners, and innovators at our booth—each conversation reaffirmed our commitment to helping businesses build smarter, faster, and stronger with AI. The journey ahead is clear as AI continues to act as a trusted partner for e-commerce success🌟 Special thanks to HK01 for bringing together such a diverse and visionary community of leaders and for hosting such a meaningful event that continues to advance Hong Kong’s AI innovation landscape. #SHOPLINE #HK01AISummit2026 #ArtificialIntelligence #EcommerceInnovation #SmarterCommerce #AITransformation #HongKongBusiness #RetailTech #DigitalTransformation #AIforSMBs #FutureofEcommerce
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Next Stop: NYC! 🗽 Join SHOPLINE at the LvlUp Ventures Networking Event this Thursday! Looking back at moments from our February event, the energy was clear: a packed room of founders, investors, and brand leaders connecting around what’s next in Tech, CPG, and commerce. Now, we’re doing it again. This Thursday, SHOPLINE is proud to once again partner with LvlUp Ventures for an evening designed around meaningful conversations, product discovery, and high-quality networking in the heart of Manhattan. Spots are limited. Request to attend here: 👉 https://lnkd.in/e9F8TcRx #SHOPLINE #LvlUpVentures #NYCTech #CPG #FounderInvestor #NetworkingEvent #GlobalCommerce #NYCStartups #RetailInnovation
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✨ Designing your storefront just got easier. Whether you’re fine-tuning your current layout or building a new one from scratch, our SHOPLINE Academy course provides a practical walkthrough of the SHOPLINE Theme Editor. Learn how to: 🔹 Set up and customize themes that reflect your brand. 🔹 Optimize key storefront sections for better engagement. 🔹 Create a smoother shopping experience for your customers Watch the video below for a quick preview, then start learning here: https://lnkd.in/gSD57iHG #SHOPLINE #SHOPLINEAcademy #Ecommerce #OnlineStore #StoreDesign
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Grateful to have partnered with Founders and Funders for the LA VC Reverse Pitch event. The evening brought together a highly engaged group of founders, investors, and ecosystem leaders for thoughtful conversations centered on real opportunities, strategic growth, and meaningful connections. A few highlights from the event: • 377 applications • 200+ highly curated attendees • 56% of founders at $1M+ in revenue or $1M+ raised • $128M+ in collective annual revenue represented by attending founders At SHOPLINE, we believe in supporting the builders shaping the future of commerce. Events like this create the kind of high-signal environment where founders and investors can connect with purpose, exchange insights, and unlock new opportunities. We are excited to continue building alongside Founders and Funders, Jeff Erickson, and Adam Shaw as we support the next generation of ecommerce and startup growth. #SHOPLINE #StartupEcosystem #VentureCapital #Ecommerce #Partnerships #Founders #Investors
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Why a great brand isn’t enough on its own. In the latest feature from C-Suite Media / CSQ - Voice of the C-Suite, our Co-President Christopher Yang highlights how Scarlett Fan and her team approached Z Gallerie’s next chapter. They didn’t just focus on marketing. They focused on the fundamentals. We’re proud that SHOPLINE is part of the commerce infrastructure supporting this next chapter. With support from SHOPLINE, Z Gallerie is building a commerce experience designed to create deeper customer relationships through: Advanced loyalty and membership programs 💎 Personalized design services 🛋️ Flexible payment and wish-list capabilities 📈 The lesson here? Brand love gets people in the door, but the right infrastructure is what helps keep them coming back. Read the full deep dive here: 👉 https://lnkd.in/gaiK2HeA #SHOPLINE #ZGallerie #KaratHome #RetailStrategy #Ecommerce #DigitalTransformation #CustomerExperience
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🚀 Ready to scale your brand? Don't miss out on the $50K Partner Program Grant! We’re teaming up with AcceleratorCON to break down everything you need to know about our $50K Partner Program Grant. If you’re building a brand in beauty, apparel, CPG, or any consumer space, this live session is your roadmap to securing the funding and platform support you need to scale. What we’ll cover: • The "Winning" Formula: What actually makes an application stand out? • Eligibility Check: Who qualifies (and why it might be you). • The Full Stack: How to combine the $50K grant with SHOPLINE’s tech to lower fees and boost conversions. • Live Q&A: Your specific hurdles, answered in real-time. 📅 When: November 29, 2026 | 3:30 PM ET 🔗 RSVP for the Live & Recording: https://lnkd.in/gu25fMXV #SHOPLINE #AcceleratorCON #EcommerceGrowth #Founders #StartupGrant #RetailTech
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Stop chasing data. Start connecting with customers. 📈 In an era of fragmented digital touchpoints, the biggest challenge for brands isn't getting data—it's unifying it. When your POS, online store, and loyalty programs don't speak the same language, you miss the chance to truly know your customer. That is exactly why we launched our latest masterclass at SHOPLINE Academy. 🎓 This course teaches you how to transform disconnected interactions into a seamless, 360-degree customer journey. You won't just see what they achieved—you’ll learn the exact Connected Apps strategy to do it yourself. 💡 Master the art of Unified Commerce. Join the free course at SHOPLINE Academy: 👉 https://lnkd.in/gdwKcUuQ #SHOPLINEAcademy #UnifiedCommerce #CustomerExperience #EcommerceGrowth #ProfessionalLearning