Coverfoto van ANÓTHER DIMENSION
ANÓTHER DIMENSION

ANÓTHER DIMENSION

Regeneratief ontwerp

Adding Another Dimension to yours — helping you reshape art, creative industries and culture through AI responsibly.

Over ons

RIGHT HERE. RIGHT NOW. HUMANS + ARTIFICIAL INTELLIGENCE are COLLABORATING. CONSTRUCTING: ANÓTHER DIMENSION. artistically provocative. from art to architecture. from branding to media. from concept to realization. from presentation to installation. from ceramics to animatics. from music to mosaic. from sound to surreal. through thought leadership on generative artificial intelligence + reasoning technologies & their impact on art. culture. creative industries. society. humanity. subversive | immersive

Website
https://anotherdimension.rocks/
Branche
Regeneratief ontwerp
Bedrijfsgrootte
2-10 medewerkers
Hoofdkantoor
Amsterdam
Type
Partnerschap
Opgericht
2024
Specialismen
generative design, artificial intelligence, architectural art, keynote speakers, generative AI, public art, multi media art, campaining, public relations en events & exhibitions

Locaties

Updates

  • OpenAI IS DESTROYING CULTURAL HERITAGE. Everyone studying at an art academy to become a professional creative, still has access to creative tools from distant eras, like the Raphaël Kolinsky Sable 8404 brush series, the Polaroid SX-70 camera, or Roland’s TB-303 Bass Line synthesizer (or accurate modern recreations of them), precisely so they can experience, study and learn from the past. So they themselves can decide whether those tools may once again become relevant in the present. There are people who nostalgically look back at DALL·E. But there are many more creatives who already understood how unique that tool truly was, precisely because of its own distinct aesthetic language. Artists such as Suzy One Kenobi never wanted to see #DALL·E disappear. That is what makes it so painful when #OpenAI suddenly decides to kill something that had become #culturally, #technologically and #historically significant. Not because it was merely a sentimental #AI artifact from the past, but because it was a genuinely unique creative instrument. It does not really matter whether someone only developed that appreciation after the system disappeared. The fact that such a tool can simply be taken away from artists altogether feels, at the very least, culturally irresponsible.

    OPENAI EUTHANIZED DALL·E TODAY. They officially retired DALL·E, DALL·E 2 and DALL·E 3. For many artists this feels like losing an instrument. Opportunists jump from trend to trend, quickly generating a few images before showing the results on LinkedIn as if they mastered an entirely new medium overnight. What wannabes fail to understand is that REAL artists often develop emotional attachments to their tools. Serious #artists spend years studying their instruments. Quirks, imperfections, embracing unpredictable accidents. Today I watched artist Suzy One Kenobi become genuinely sad over OpenAI euthanizing DALL·E 3. Suzy One, from ANÓTHER DIMENSION, recognized by the Financial Times as one of Amsterdam’s 750 Tech Scene Change Makers, over time built a personal relationship with DALL·E 2 and 3. Her work was noticed by artistic peers including Bas Kosters, Arno Coenen, Walter Van Beirendonck and Christie Wright from Moooi, exactly because of the unique visual language Suzy developed. What she loved about DALL·E 3 was that it simply wasn't advanced enough to fully comprehend the complexity of her layered prompt structures. Paradoxically that became part of the artistic #collaboration itself. Where DALL·E 3 shined was materials. Synthetic fur. Glossy enameled ceramics. Artificial plastics. Chrome. Reflective surfaces. At the end of today, Suzy and I sat down together and created the farewell image you see here. Ironically, NOT using ANYTHING OpenAI. We trained krea.ai’s model 2 to understand Suzy One’s visual language. We optimized typography afterwards using Gemini Nanobanana 2. The resulting image became a multimodal collab between us, her agent, and multiple AI models to mimic one: DALL•E 3. People familiar with Western culture recognize the figure inside the glass coffin: a fusion between #Pixar’s WALL·E and Dalí, the two cultural references that originally inspired #DALL·E's naming. To me, this moment also AGAIN says something about #OpenAI. I have written before about how little value OpenAI seems to attach to 'culture'. Today reinforces such. OpenAI benefited enormously from artists, speculative creatives, designers and experimental thinkers during the rise of GenAI. Yet culturally there appears very little respect for preserving historically important creative tools once they are no longer commercially optimal. Midjourney still allows users access to their first models, understanding something fundamentally important: artists remain attached to the tools that become part of their artistic identity. I believe OpenAI should build a museum of retired models. A place where historically important systems remain accessible for experimentation and cultural study. Including that bizarre transitional model between DALL·E 2 and 3 that we internally simply called 'Experimental.' Back when experimentation itself was still culturally valued inside OpenAI. It never made it. And what OpenAI did today, honestly, feels very close to vandalism.

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  • “Everything made with AI looks the same...” Creative Technologist/ Artist ★ Rodger Werkhoven created an experimental AI-driven visual demo for Dutch broadcasting organisation Omroep ZWART (BLACK), that challenges a prevailing assumption that AI produces homogenized output. Building on Akwasi O. Ansah’s concept, Rodger deliberately rejects dominant hyperreal AI aesthetics and instead created a tactile, stop-motion-inspired visual language using AI-generated cardboard and papercraft metaphors. Drawing from his background in animation, Rodger Werkhoven structured the work as a sequence of conceptual studies, character, material, action, and reveal, where identity is not depicted but actively constructed within the narrative itself. By integrating AI-generated visuals with material simulation and generative audio, he demonstrates that AI does not inherently flatten identity, but rather reflects the creative direction imposed upon it. Rodger's demo ultimately positions AI as an amplifier of identity when guided by a professional artist with intent, and as a reproducer of sameness when original creative direction is absent, framing his AI-toolset not as the source of uniformity, but as a mirror of cultural and creative input. Read Rodger's full story here: https://lnkd.in/e2Ff7-Mj #AIslop #AIart #Identity #Creativity Our gratitude also goes out to Morad Bouchakour, Milad Hosseingholikhan and Tarik Yousif.

  • Two gentlemen are in the lead right now, each only having correctly identified 3 of the 8 women #artists inspiring ★ Rodger Werkhoven... Come on, #Women on #LinkedIn, don’t let that photoprint slip away! Guess just one more artist correctly and you’ll take the lead...!

    This year's #InternationalWomensDay, I celebrated eight #women who have profoundly inspired me as artists. The small experiment you see here brings them together in an #AIgenerated#photograph’ or #AIart slash #synthography piece from ANÓTHER DIMENSION, even though they all lived in completely different eras and belong to entirely different #generations of #arthistory. Think of it as a tiny impossible meeting across time; eight extraordinary women from the world of visual #art, standing side by side. As the 'guessing game' closed officially, I don’t think it will be difficult to determine the winner, but I’ll keep the suspense going just a little longer and share the result around 11 AM. Thank you all, it was great fun seeing you try to guess which of my many female art heroes I visualized as childhood friends from a same generation. The person who correctly identified most #artists will receive this image as a unique photoprint, a true one-of-a-kind artwork, complete with a signed certificate of (un)authenticity 😉

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  • ANÓTHER DIMENSION heeft dit gerepost

    As we welcome the Year of the Horse, we’re proud to begin a new chapter in China. This Chinese New Year also marks the opening of our first Moooi Store in Shanghai, in partnership with Ansel Home. Set within the historic Blackstone Building, the space brings Moooi’s world of imagination to one of the most culturally vibrant cities in the world. A place where past and present meet. A design haven Where creativity, collaboration and curiosity come together. Wishing our community, partners and friends a year filled with energy, progress and new beginnings. 新年快乐. Art & Character Design by @suzyonekenobi Animation by Rodger Werkhoven ANÓTHER DIMENSION #Moooi #ALifeExtraordinary #ChineseNewYear #MoooiStore #Shanghai

  • Moooi Year of the Fire Horse, China 🐎🔥! Super proud that Suzy One Kenobi from ANÓTHER DIMENSION was invited by Moooi creative director Christie Wright to make art for this double-whammy moment: #ChineseNewYear and the opening of Moooi’s new Shanghai store! Perfect combo. Christie totally saw how Suzy One’s playful chaos vibes with #celebration 🤩, and predicted that #Moooi's iconic Horse Lamp (design by Anna Lindgren and Sofia Lagerkvist) would do amazing as the shining star of a delightfully parade of characters from Planet Suzy (https://lnkd.in/eHCGDnQC). It’s fun, it’s weird, and yes, you’ll laugh! Animations are by ★ Rodger Werkhoven, who also crafted the infectiously funny sound design that’s impossible not to smile at 😆 There’s more to come, including stuff in Moooi's Xiaohongshu for Business channels. Hit that 🔔 and follow our start-up: We’ll keep you in the loop. Shout to Moooi founder Marcel Wanders, Christie Wright, Charlotte de Rooij MSc, Rosanne Wolff, and the whole crew.

  • See Dadara’s #Greyman, once a mute symbol of #bureaucratic conformity, reactivated, as a #psychologically intriguing, relevant figure. ★ Rodger Werkhoven’s animation does not just update Greyman for a new era so much as place him under contemporary pressure. The grey archetype is pushed into color, leisure, and self-expression, and promptly seems collapsing under their weight... What begins as irony, a Hawaiian shirt, a gold bracelet, quickly reveals a deeper unease. The work mirrors a familiar modern contradiction: the demand for #individuality within systems that remain relentlessly #standardized. Greyman’s visible 'liberation' only sharpens his internal dissonance. The most striking moment is not visual but relational. Greyman sits beside Daniel Dadara, his maker, confronting the conditions of his own design. In that encounter, the figure shifts from satire to existential inquiry. The question is no longer how systems shape us, but what it means to realize we were built to serve them. Seen together, Dadara’s original concept and Werkhoven’s intervention, suggest that Greyman’s crisis is not a deviation but could be an evolution. In an age of psychological pressure through personal branding, metrics, and performative 'authenticity', Greyman's struggle feels less like weakness and more like rebellion. Feeling, being misaligned, the work implies, may be the most truthful response left... Please share your comments below.

  • TONIGHT AMSTERDAM CENTRAL BECOMES AN AD ART GALLERY During N8 I Stichting Museumnacht Amsterdam, Amsterdam Central Metro Station transforms into the largest #Advertising #Art Gallery in the Netherlands. All screens illuminate with works celebrating the intersection of art, advertising, and technology. As co-curator of this special initiative by CS Digital Media and Marketing Report Nederland & België, ★ Rodger Werkhoven helped Mark Veenman and Bas Vlugt shape this unique exhibition and, from ANOTHER DIMENSION, also created a special contribution: a series of classic Dutch advertising posters re-imagined and brought to life through #AI. Right now, you’re seeing three of them here, but visit this unique one night gallery tonight, and you’ll discover many more throughout the station. Also on view tonight: – Morad Bouchakour, tonight presenting amazing AI-infused works created with Rodger Werkhoven from ANOTHER DIMENSION, for Ad the Museum. – Part of a Bigger Plan, Sander Plug, Mark Veldhuijzen van Zanten, Jessica Kersten ★ and renowned agencies such as KesselsKramer, Fitzroy | United Playgrounds, INDIE, VML and DDB Amsterdam, each offering striking interpretations of what advertising becomes when it enters a museum context; for the occasion, Joe Public Amsterdam even has created a special interactive installation inside one of the metro tunnels at Amsterdam Central Metro Station. 📍 Locations: Amsterdam Central Metro Station, and location 2: Partyboat Eivissa, Pier 14. 🕘 Tonight, 18:00 during Museum Night 🎟 Admission: Free 🪩 For a discreet route to the inevitable VIP party, featuring Suzy One Kenobi’s art in the VJ show, contact: Mark Veenman.

  • WILL 150,000 PEOPLE SEE YOUR AI SPEC AD THIS MUSEUMNIGHT? Yes, you read that right. Your work will appear alongside standout pieces from KesselsKramer, INDIE, Part of a Bigger Plan, and Joe Public Amsterdam on November 1, on one of CS Digital Media’s 50 giant screens inside Amsterdam Central Metro Station, where it will be seen by approximately 150,000 visitors using the station during Museumnacht Amsterdam. AI AM participants said the original deadline was tight, so we are extending it, not only for them, but for you as well. If you have not submitted yet, treat this as your call to action and send your Spec Ad by October 23, resolution 1344:768 (landscape). Create a Spec Ad on themes like climate change, humanity’s future, our planet, animal welfare, culture, free speech, peace, or equality, you get the idea, and send it to: to.exhibit@anotherdimension.rocks or rodger@anotherdimension.rocks You may also be selected for an interview in the #media channels of Marketing Report Nederland & België. btw: Neither KLM nor BOLS commissioned the #SpecAd shown below. It is an artistic #awareness message, created by ★ Rodger Werkhoven (AI-video and AI-music) as a form of creative expression and not a commercial communication.

  • 🚀 FINAL CALL FOR MUSEUM NIGHT SPEC AD CREATORS! Last Friday, during ADNIGHT, ★ Rodger Werkhoven from ANOTHER DIMENSION demonstrated at AI AM how to create Spec Ads using generative AI and how doing so, could win creative talent exposure during Amsterdam Museumnacht. In collaboration with CS Digital Media and Marketing Report Nederland & België, AI AM will showcase the next generation of AI-driven creativity on one of the giant digital screens inside Amsterdam Central Metro Station during Museumnacht, November 1. 🎨 Your Mission: Submit your most powerful AI-generated Spec Ad, an original, meaningful, and visually striking creation made using also AI tools. We’re looking for Spec Ads that address issues that truly matter, such as: 🌍 Climate Change 👁 The Future of Humanity 💼 The Future of Work 🌱 Life on Our Planet, Culture, Theatre, Peace, Love, Equality, Education, AGI, How To Welcome Alien Species Seeking Contact with Humanity on Earth, you name it. Your concept could be imagined for real-world change-makers such as Amnesty International, Greenpeace, NASA, the European Union, John Lennon and Yoko Ono, as well as any other organization — large or small — that contributes meaningfully to a better future, such as UNICEF, WWF, Doctors Without Borders, Fairphone or The Ocean Cleanup. It could also feature cultural institutions and brands that support creativity and the arts — from film festivals like Shortcutz Amsterdam and theaters to museums, art foundations like LI-MA – Living Media Art, and public broadcasters that help keep culture, dialogue, and imagination alive. 📩 Send your entry to: to.exhibit@anotherdimension.rocks 🏆 What’s in it for you: The top 3 winners will receive special recognition. The winning ad will be featured in Marketing Report, including an interview about your creative process. All selected works will be displayed during Museumnacht on CS Digital Media’s large-format screen network. ⏰ Deadline: Friday, October 17, strictly enforced. This is the final day to submit your work before the lineup goes live on the big screen. Show Amsterdam what happens when talented minds, human intention, and AI join forces! (the video below is a Spec Ad created entirely with generative AI, and without any involvement from YoungCapital or its agency, ACE. The choice to feature YoungCapital as the subject was made purely out of admiration for the remarkable work ao ACE Social has done for the brand) #AIArt #Museumnacht #SpecAds

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