Luma fertility, a healthtech startup reimagining fertility care in India, has secured $4 million in a seed funding round led by Surge, the early-stage program by Peak XV Partners.
The round also saw participation from prominent healthcare leader Ameera Shah (Executive Director,Metropolis Healthcare), Vijay Taparia (Chairman, B2V Ventures), and other strategic investors.
Founded in 2024 by Neha K Motwani, Luma was born out of a deeply personal fertility journey and a realization that India’s fertility care ecosystem is fragmented, outdated, and emotionally taxing for patients.
Luma aims to change that with a full-stack, patient-first approach that combines clinical excellence, empathy, and smart technology.
The startup's flagship 6,000+ sq. ft clinic in Bandra West, Mumbai, offers a wide range of fertility services from IVF, egg and embryo freezing, fertility assessments, and preconception care to at-home diagnostic testing.
With a state-of-the-art lab, a compassionate care team, and a proprietary digital companion app powered by AI, Luma is offering a seamless and emotionally supportive fertility experience from Day 0.
"This is not just about IVF. Fertility care should be proactive, personalized, and emotionally intelligent," said founder and CEO Neha K Motwani. “At Luma, we’ve rebuilt the system from scratch not around infrastructure, but around the patient.”
The freshly raised capital will be used to strengthen Luma’s presence in Mumbai and begin expansion to metro cities across India.
Over the next 24 months, the startup plans to scale to 50 clinics, aiming to make world-class fertility care more accessible and transparent for millions of Indians.
With infertility impacting over 33 million couples in India and the fertility treatment market projected to grow to $5 billion by 2033, the timing couldn't be more urgent.
“This investment marks the beginning of a bold journey. We're here to walk alongside our patients every step of the way with science, empathy, and trust,” added Motwani.
Luma is a new-age fertility care platform that brings together cutting-edge science, personalized treatment plans, and an unwavering commitment to patient care.
From diagnostics to assisted reproduction, Luma supports patients through every stage of their fertility journey.
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