Pranitha Tiwari

Lots of Apps are used by people in tier one and two cities to manage day to day journeys. This technology adoption need to taken by fellow MSME Business Forum India 's also.

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As the tech landscape evolves, so do the hiring models that power it. India’s IT & ITeS sector is seeing a major shift toward flexible workforce models — growing at 15% annually, driven by talent availability, cost efficiency, and evolving workforce preferences. With 3.9 lakh flexi workers already part of the ecosystem and the number projected to hit 9 lakh by 2030, the message is clear: agility is the future. At LDT Technology, we believe embracing this shift is key to building scalable, future-ready teams. What strategies do you think will help attract and retain top talent in a flexible work culture? Let’s talk. 👇 #FutureOfWork #FlexibleWorkforce #TechHiring #WorkCulture #LDTTechnology #ITConsulting #IndiaTechJobs #DigitalTransformation

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At DevRev Effortless Mumbai, we’ll hear from leaders who are rethinking how their teams work when AI becomes a true teammate. In the Customer Spotlight, leaders from HDFC Bank, IndiGo (InterGlobe Aviation Ltd), smallcase, and Radico Khaitan Limited will share how their teams are using DevRev’s Computer to respond faster when it matters most. Across these organizations, AI agents are helping teams detect fraud signals earlier, guide support teams through complex incidents without jumping between systems, surface the right information while a customer is still on the call, and continuously learn from every interaction to improve the next one. The result is simple: teams resolve issues faster, make better decisions in the moment, and deliver experiences that customers can trust. Looking forward to this conversation with: Shuchi Mahajan Farhan Khan Linish Theodore Varun Gupta 📍 Effortless Mumbai 📅 March 12, 2026 📍 JW Marriott Sahar Register here: https://dvrv.ai/4ct8VpB #EffortlessMumbai2026

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Building a global Sales Development function from scratch is a defining moment for any GTM org. Early success isn’t about hiring alone, it’s about instilling the right operating discipline, including research depth, outreach quality, and consistency in execution. As we scale UnitedLayer® and UnityOne AI™, this team will be central to building a predictable pipeline and driving deeper client engagement. Looking forward to seeing them build and scale. Great to see this come together under the leadership of Abhijit Phanse. Appreciate the support from Taj Shabreen, Manali Shroff, and Akanksha Purwar. #SalesDevelopment #BDR #GTM #SaaS #AI #Cloud #Revenue #Pipeline

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🚨 MUMBAI HR Leaders — You're Invited As organizations scale, the challenge isn't just "communication." The real friction lies in preserving a unified culture across fragmented teams, hybrid locations, and rapid growth phases. VMG Connect, in partnership with Workvivo by Zoom & Zoom, invites you to an exclusive, closed-door HR Leadership Roundtable in the heart of Mumbai. 📍 The Details: Venue: The Radisson - MIDC Andheri East, Mumbai Date: Thursday, 23rd April Time: 6:00 PM – 9:00 PM (Discussion & Dinner) 🎙️ The Focus: We are moving past the theoretical to discuss real-world architectural shifts in HR: 1. Scaling Experience: Maintaining "culture-market fit" in high-growth environments. 2. The Attrition Antidote: Leveraging engagement as a strategic retention tool. 3. Digital Culture: The role of HR Tech in bridging the physical-digital divide. This is a peer-level dialogue—no presentations, just deep insights from Chennai’s top HR minds. Due to the private nature of this round-table, seats are strictly limited to ensure an intimate and high-value conversation. 👉 Kindly DM or Comment "HR2026" below for a formal invitation and RSVP link. #HRLeadership #CXO #VMGConnect #Workvivo #WorkplaceCulture #EmployeeExperience #EmployeeEngagement #HREvent #Roundtable #MumbaiHR #HRTech

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Exciting times! Sales Enablement is a topic that's close to my heart. I feel very strongly about how Sales Enablement is enhancing productivity of sales teams. Here is my article on The Economic Times:  'Why sales enablement is emerging as the next hot vertical in India’s SaaS ecosystem'   India's #SaaS landscape is evolving, with sales enablement emerging as a crucial vertical. Companies recognize that great products alone aren't enough; consistent sales execution is vital.   It is about building stronger sales cultures, empowering teams with real-time intelligence, and ensuring consistent execution at scale.   Read the full article here: https://lnkd.in/gQZWaF8Q #SalesEnablement #IndiaStartups #RevenueEfficiency #EconomicTimes

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Karnataka SMEs one thing clearly say: “Platform powerful irbeku… but local connect bekku.” That’s exactly what IndiaMART delivers. 🔹 More than just Buy Leads IndiaMART is not only about client business growth. It’s a discovery platform that gives suppliers overall visibility, engagement, and national presence. 🔹 Kannada touch = higher engagement Local language communication builds comfort, clarity, and faster action. Local language → trust → better conversion. 🔹 High-impact, proactive enquiries Quality Buy Leads that are relevant, timely, and actionable help suppliers focus on business, not noise. 🔹 AI used where it matters Proper use of AI at IndiaMART enables: • Smarter supplier discovery • Better enquiry relevance • Higher productivity for sales teams AI namma tool — replace madakke alla, empower madakke. 🔹 Growth for employees, not just customers IndiaMART creates exponential learning for freshers straight out of college: • Real responsibility • Fast learning curve • Leadership exposure early People grow aadre, business automatically grow aagutte. At IndiaMART, we blend Technology + AI + local relevance + human connect. Scale with tech. Win with trust. Attracting Talent across Karnataka, work with growth engine , work what fuels your Growth Engine #Hiring #ThoughtLeadership #IndiaMart #KarnatakaSMEs #Bengaluru

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Most companies are still “optimizing IVR.” Customers are still pressing 1…2…3… getting stuck… and dropping off. Meanwhile, voice AI has quietly crossed a tipping point. You don’t need 6 months. You don’t need a massive transformation program. You don’t need another bot that deflects but doesn’t resolve. You can deploy production-ready Voice AI in 2 weeks. And not just “handle calls” — actually resolve them. → 98%+ resolution rates → Natural, human-like conversations → Context-aware responses (not scripted trees) → Seamless integration with your systems → Learns and improves with every interaction This is not IVR 2.0. This is the end of IVR. Across industries, the shift is already happening: • Healthcare → Symptom triage, appointment handling • Banking → Customer queries, risk signals, collections • E-commerce → Order status, complaints, returns • HR & Support → Employee queries, ticket resolution The real question is not “if” you adopt Voice AI. It’s how fast you move before your competitors do. If you're still routing calls through rigid menus, you're not saving cost — you're losing customers. We’re helping teams go from IVR → intelligent voice agents in days, not months. If you're exploring this shift, let’s talk. #VoiceAI #CustomerExperience #AITransformation #GenAI #Automation #CX #EnterpriseAI

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Those 7-point executors don’t come from polished résumés or fancy management jargon anymore. They come from hunger, not entitlement. In today’s generation, the real salesmen are: • Boys and girls from Tier-2 & Tier-3 towns • Street-smart, not slide-smart • Comfortable with hustle, rejection, and repetition • Less obsessed with titles, more focused on daily wins • Willing to learn on the job, not wait for perfect training • Needy enough to value opportunity, committed enough to protect it • Free from the fear of being judged or typecasted They don’t overthink. They execute. And because of that: • They listen better • They follow FCLC naturally • They build rapport faster • They respect process because it feeds them • They grow on achievements and commitments, not appraisal cycles Ironically, while many chase “high ambition,” sales still rewards high discipline. 👉 Sales isn’t about background. It’s about bandwidth for effort. And Tier-2 / Tier-3 India has plenty of that.

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✈️ 𝐈𝐧𝐝𝐢𝐚’𝐬 𝐎𝐓𝐀 𝐬𝐩𝐚𝐜𝐞 𝐢𝐬 𝐡𝐞𝐚𝐭𝐢𝐧𝐠 𝐮𝐩!⁣ ⁣ MakeMyTrip continues to dominate with a massive 𝟔𝟏.𝟖% 𝐬𝐡𝐚𝐫𝐞, while rivals like ixigo, Cleartrip, and EaseMyTrip fight for space.⁣ ⁣ But for EMT, the road ahead looks challenging — from 𝐬𝐡𝐫𝐢𝐧𝐤𝐢𝐧𝐠 𝐦𝐚𝐫𝐤𝐞𝐭 𝐬𝐡𝐚𝐫𝐞 to struggles in hotels, bus & train bookings, and weaker traffic in India & the UAE. Despite this, the company says it’s betting big on 𝐡𝐢𝐠𝐡-𝐦𝐚𝐫𝐠𝐢𝐧 𝐯𝐞𝐫𝐭𝐢𝐜𝐚𝐥𝐬 like holidays & international travel .⁣ ⁣ 📊 The big question: Can EMT bounce back, or will MMT’s lead only get bigger?⁣ ⁣ Read in-depth article: https://4-2.co/4nb2jyh⁣ ⁣ #Inc42 #Traveltech #tech #EMT #OTA #MMT #Makemytrip #Cleartrip #Yatra #travelindustry #profit #financialnews #startups⁣

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In B2B sales, growth doesn’t come from waiting. It comes from knowing who to go after, when to reach out, and how to start the right conversations. That’s what real hunting looks like. This Leaders Unplugged session focuses on exactly that. Satish Vishvakarma, Vice President of Enterprise Sales in the Supply Chain and Logistics SaaS space at fleetx.io, will share how strong hunters think, plan, and build pipelines in complex B2B environments. Because in B2B, consistent growth is rarely accidental. It’s intentional. 📍 For PGP in Sales, Marketing and Business Leadership students only #salesandmarketing #pgp #career #businessleadership #leadersspeak #careerguidance #careerinsight #pgpalumni #kraftshala

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🚀 From Selling Products to Enabling Productivity: Why Copilot is a Game-Changer for Enterprise Growth Enterprise customers no longer just “buy products.” They buy outcomes — efficiency, collaboration, and innovation. As organizations across India adopt Microsoft Modern Workplace solutions, the conversation has shifted. It’s not about licensing or infrastructure anymore. It’s about unlocking productivity through AI-powered tools like Copilot. 👉 What fascinates me most is how Copilot transforms the sales conversation from “let’s renew your license” to “let’s reimagine how your teams work every day.” For CXOs, it means faster decision-making. For employees, it means less repetitive work. For IT, it means driving adoption that sticks. And for us, as technology professionals, it’s no longer just about farming accounts or cross-selling — it’s about orchestrating outcomes across business functions. This is the kind of challenge that excites me. Driving opportunities isn’t just about numbers — it’s about enabling organizations to fully embrace the future of work. 💡 Question for my network: How do you see AI in workplace tools shaping enterprise buying decisions over the next 2–3 years? Will customers buy more seats, or will they buy more impact?

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Not long ago, I was on a call with this prospect. Midway through the conversation, he said: "Just being honest, I’m talking to three other vendors right now." Though it was a surprising turn, I replied “That’s completely okay, I’m not here to win against anyone, but to understand what’s weighing you down and see how we can fix it together.” There was a pause. And then… something shifted He exhaled and his tone softened. And trust me, for the next 10 minutes, he opened up about a business challenge that had been bothering him for months, something no one else even asked about. We didn’t jump into features. We didn’t throw offers. We just listened. Genuinely! The best part? He came on board because he finally felt heard & assured So what do we learn from this? Leads close when people feel understood, Customers stay when you show up as a human, not just a salesperson trying to make a sale #anjanrajamurthy #operations #projectmanagement #business #sales #clients #businessdevelopment #entrepreneur #realestate #digitalmarketing #motivation #explorepage

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"THE INDIAN 'MID-LIFE' CRISIS" Well-articulated by Mr. Ankur Agarwal , Founder LHR Group. Courtesy: MSN.com/Money stories/Top stories THE NEW F-WORD: FORTY AND FIRED - Really Alarming amongst Tech Environment nowadays.  Most painful once identity loss has been as brutal as the financial hit. This just cannot be expressed with just words more than that. If you are well networked in HR circles, you might have heard of "role rationalization". The word sounds clean, almost logical to most. It's akin to something you would do on an Excel sheet with zero emotion involved. But in real life, it is a family's budget collapsing overnight, a career identity being stripped away in a 15-minute call. It is a person who has put in 18 to 22 years of work being told that the organization now wants "fresh energy", "leaner teams", and "new skill sets". Just like that, you're out. Not at 58, not at 60, but asked to go at 41, 44, 49. Old enough to be considered expensive, and young enough to be told you are still "employable" if you "reinvent yourself". The cruel irony is that people in their 50s are often not at the same risk of losing their jobs, because, by then, companies usually let you "finish your stint". At that age, you're often seen as someone nearing the end of the runway. Yes, you are expensive, but also stable, predictable, and close enough to retirement to be tolerated. It's the 40s that have become the danger zone: young enough to be cut for "cost", old enough to be labelled "replaceable", and stuck in the most brutal gap of all, too early to retire, too late to start over without losing everything.

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🚀 Sales isn’t about your services—it’s about the destination. I started my journey back in 2010, helping businesses in India and the USA grow through staffing and technology services. Over the years, I’ve seen industries evolve and when AI-driven solutions began transforming the market, we embraced them to deliver even greater value to our clients. One lesson has remained constant throughout my journey: 👉 Customers don’t really care about your company history, your processes, or your service list. What they do care about is how your services transform their future. Think about this 👇 When you purchase a laptop, the smartest vendor doesn’t just list out the specs—RAM, processor, hard drive. Instead, they first ask: “Why are you buying this laptop? What do you want to achieve in the future with it?” Because the real value isn’t in what you’re buying now, but in what you’ll be able to do with it later—work faster, collaborate better, or build something bigger. But in sales, many service providers do the opposite—90% of the conversation is about the “specs” of their services, and only 10% about the real-life outcomes. 💡 The truth? 90% of your conversation should focus on how your services make life better for your customer. The service itself is just the vehicle. This mindset has not only helped me lead teams but also build long-lasting client relationships across industries. 🔑 Remember: Your service is the laptop. Your customer’s success is the performance it delivers. What are you focusing on in your conversations, the specs or the results? 💻✨

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Day 5 of #SaaSSceneInIndia 🚀 If you’re in SaaS Sales, you can’t miss Outplay, a Hyderabad-born powerhouse founded by Ram and Laxman Papineni. While others burn millions on marketing, Outplay grew profitably through product-led growth and creative storytelling. Their viral “30 Under 30 SDRs” campaign didn’t just celebrate young talent, it made Indian sales professionals visible globally. Outplay is India’s answer to Outreach and Salesloft, and proof that you don’t have to be in Silicon Valley to build world-class SaaS. You just have to Outplay the competition. 😉🔥 #OutplayHQ #SaaSSceneInIndia #SaaSSales #SalesAutomation #ProductLedGrowth #IndianSaaS #SalesEngagement #StartupIndia #SaaSLeaders #PLG

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Day 9 of SaaS Scene in India What does it take for an Indian SaaS company to go from serving small retailers to powering Fortune 10 brands? In Day 9 of SaaS Scene in India, we explore the inspiring journey of Capillary Technologies, a SaaS startup that faced failure, rebuilt from scratch, and came back stronger than ever. Under CEO Anees Reddy, Capillary became one of India’s most successful global SaaS exports, with over 250 clients across 30+ countries. Their journey proves one thing: You can’t scale shortcuts, only discipline and resilience. #SaaSSceneInIndia #SaaS #IndianStartups #CapillaryTechnologies #SaaSIndia #StartupIndia #Entrepreneurship #LoyaltySoftware #AIinSaaS #GlobalSaaS #Leadership #Resilience

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“People and Purpose must be at the heart of any business strategy.” In my conversation with Suruchi Bhargava (CMO, @Ciente) on TechTalk by Ciente, we unpacked how marketing leaders can: - Cut through boilerplate with human-centered engagement - Pair GenAI with human intellect for real impact - Drive not just growth, but renewals and trust At the end of the day, tech connects, but it’s people who build lasting relationships. #TechTalk #MarketingLeadership #HumanCentricMarketing

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From Data Mess to Sales Comp Success – Our Takeaways from #SalesComp25 When Sujeet Pillai & I took the stage at the #WorldatWork conference, we started with a simple question: "How confident are you in your sales incentive data?" The answers? Let’s just say…very few raised their hands for “Totally confident.” That’s the reality we’ve seen over 20+ years of working with sales compensation programs - even the most perfectly designed incentive plan can collapse under the weight of bad data. We spoke about: - Silent derailers like missing records, bad hierarchies, and inconsistent inputs - Real client stories—from financial services to insurance brokers to beverage giants—who overcame chaos and restored trust - Practical frameworks to detect anomalies, set up early warning systems, and save analysts from burnout - How automation doesn’t just reduce errors—it gives your team their nights and weekends back The message we wanted to leave the room with was simple: Data first. Because without clean, timely, accurate data—automation, dashboards, and comp models can’t deliver their promise. Our advice if you’re starting this journey: - Audit your last comp cycle and spot where data broke the flow. - Add just one regular data check and one alert to your process. - Automate one manual task this quarter. - Make clean data everyone’s responsibility. When data quality becomes a shared mission, you not only fix payouts. You rebuild trust, save time, and give your teams the clarity they deserve. Because in the end, Clean data = Happy reps. Happy reps = Better performance. We loved the energy, questions, and honest discussions at the session. Thank you to everyone who joined us! Aurochs Solutions Incentivate Solutions #SalesComp25 #SalesCompensation #DataQuality #IncentiveCompensation #Automation #Leadership #WorldatWork

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