Spiritz Magazine

Amrut Distilleries has announced the elevation of Ashok Chokalingam as Chief Operating Officer (COO) and Master Distiller, a newly instituted role in line with Amrut’s strategic alignment and growth plans. Read Full Story at: https://lnkd.in/gd9FFZR2

The second edition of the #IndiaBartenderShow successfully concluded on February 26. The two-day summit at Le Meridien Gurgaon drew more than 1,900 bartenders, bar owners, beverage innovators and industry professionals.

Muppidi Avinash Reddy, the seventh accused in the ₹ 3,500-crore #AndhraPradesh #LiquorScam case, surrendered before the Special Investigation Team (SIT) on Thursday, stated reports. "He (Avinash Reddy) surrendered and has been remanded," a police officer told mediapersons.

India’s outbound travel landscape is undergoing a decisive transformation — and the growth engine is no longer confined to metro cities. The India Outbound Travel Index 2025, released by TravClan, reveals that Tier 2 and Tier 3 cities now contribute 63% of India’s outbound international travellers, marking a structural shift in how and where international travel demand is being generated. Commenting on the findings, Arun Bagaria, Founder and CEO, #TravClan, stated: “The center of gravity for India's outbound travel has shifted. Travel Businesses cannot build strategies just around Delhi and Mumbai anymore as we see consistent growth from Tier 2 and Tier 3 cities, driven by travellers who are digitally confident and decisive. Airlines, destinations, and travel brands need to embrace the next phase of outbound growth that will be built around these emerging markets.”

The Rouse Avenue court on Friday has reportedly acquitted former Delhi Chief Minister Arvind Kejriwal and his ex-deputy Manish Sisodia in the 2022 Delhi excise policy case. Special judge Jitendra Singh pronounced the order in the case investigated by the Central Bureau of Investigation (CBI).

Celebrating its philosophy of ‘#LivingItLarge’, Seagram’s Royal Stag kickstarted the much- awaited fourth edition of #RoyalStagBoomBox with a spectacular opening night in Kolkata at Aquatica Ground on February 21. Building on the phenomenal success of previous editions, this year’s Royal Stag BoomBox raises the bar by seamlessly blending the best of music and gaming entertainment into one immersive experience. The electrifying evening drew thousands of fans who came together to witness performances by some of India’s most celebrated artists. From high-energy sets to unforgettable on-stage moments, the night delivered a powerful showcase of sound, spectacle and the unmistakable spirit of Generation Large.

Johnnie Walker has unveiled #JohnnieWalkerBlackCask, a new permanent blended Scotch whisky expression aged exclusively in American white oak ex-bourbon barrels. 

AB InBev India has announced the launch of #CoronaCero, the global zero-alcohol variant of the iconic Corona brand, marking a significant expansion of its non-alcohol beer portfolio in the country. Speaking on the expansion of this global variant from Corona, Vineet Sharma, Vice President – Marketing & Trade Marketing, AB InBev India, said, “We’re excited to introduce Corona Cero to India at a time when consumers are embracing more mindful choices without compromising on taste or experience. Corona Cero delivers everything people love about Corona: the refreshment, the flavour, and that unmistakable feeling of relaxing and unwinding, now with zero alcohol. This launch strengthens our non-alcohol beer portfolio and advances our commitment to smart drinking in India.”

We’re Hiring | Assistant Manager – Events Spiritz Magazine is looking for a result-oriented Assistant Manager – Events to join our growing Events vertical. If you’re someone who thrives in a fast-paced environment and has a strong track record of planning and executing successful events and promotions, we’d love to hear from you. Key Responsibilities: * Support the planning and execution of meetings and events from concept through completion, including assisting with post-event summaries * Independently plan and execute assigned small- to medium-scale meetings end to end, while supporting larger or more complex events led by senior planners * Administer event registration and provide customer service support before, during, and after events * Assist business owners with event plans, timelines, and basic budget tracking * Follow established budget and policy guidelines * Coordinate with venues, audiovisual providers, decorators, and other vendors under the guidance of lead planners * Collaborate with internal teams and external partners to support event delivery * Assist with onsite execution, focusing on customer satisfaction and attendee experience * Respond to customer inquiries and help resolve issues in a timely manner * Demonstrate a self-starter mindset by taking initiative, anticipating needs, and progressing work forward with appropriate guidance Role qualifications: * 1 to 4 years of experience in event management: alcobev industry-led events, retail activations, or hospitality-led brand experiences, etc. * Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Teams, etc.) * Strong organizational, problem-solving, troubleshooting, vendor management and negotiation skills * A proactive, team-oriented mindset with a willingness to learn and grow * Passion for curating high-aesthetic environments with attention to detail * Excellent communication, coordination, and stakeholder management skills * Comfortable working in fast-paced, customer-centric, and experience-driven Comfortable with travel across locations Industry • Media Production Employment Type- Full time /on-site Company Description Blue Ink Media Pvt Ltd (publisher of Spiritz magazine) and RASHA Solutions are based in Delhi NCR. Spiritz is India's leading monthly publication focusing on Alcobev and Hospitality industry. Spiritz has a global reach through its e-magazine and Spiritz TV on YouTube. The publication also recognizes excellence in the industry through its prestigious Spiritz Conclave & Achievers' Awards, celebrating outstanding blends, malts, wines, brews, campaigns, individuals, and companies. RASHA Solutions is a multi-dimensional company, which provides a one-stop solution for all the communication needs of modern-day corporate houses or individuals. Interested candidates can reach out to shalini@spiritz.in or bishan@spiritz.in

TIGERFIRE Vodka, the French-crafted super-premium vodka co-founded by Bollywood actor #SanjayDutt and entrepreneur Paresh Ghelani, has announced its launch in Gurugram, marking the next phase of its India expansion strategy. https://lnkd.in/gmEicgrh