Interactive Advertising Bureau

Frameworks & Code of Conduct

IAB Europe’s flagship Framework is the Transparency & Consent Framework (TCF). It is the only GDPR consent solution built by the industry for the industry, creating a true industry-standard approach.

Frameworks & Code of Conduct

IAB Europe’s flagship Framework is the Transparency & Consent Framework (TCF). It is the only GDPR consent solution built by the industry for the industry, creating a true industry-standard approach.