Starbucks Central Europe

Together with AmRest, we’re proud to open today a new Starbucks Drive Thru in Cluj, marking another step in our journey in Romania - a market we’ve been growing with for nearly 20 years. 🚗 ☕ 10 years after launching our first Drive Thru in Bucharest, we continue to expand this format, bringing together convenience, quality coffee and meaningful everyday moments for our customers. As Mateusz Sielecki, Brand President Starbucks at AmRest, shared: “Romania has a special place in our journey as a brand, and it is incredibly meaningful for me personally to return to a market I know so well and witness how beautifully Starbucks continues to grow here. (...) The way Romanian customers embraced Starbucks over the years gives us confidence that we are building something meaningful and long-lasting together.”. More than a new location, this opening is about staying close to people, evolving with their routines, and making the Starbucks experience even more accessible. Congratulations to Ivan Georgiev, and the entire AmRest opening team for bringing this project to life! 👏

☀️ Summer is here at Starbucks - and it’s tasting more tropical than ever! This season, we’re putting a spotlight on our new Caramelised Banana range 🍌 - a playful, dessert-inspired flavour that brings a warm, creamy twist to your summer favourites. From the smooth and velvety Iced Caramelised Banana Flavour Latte, through the refreshing Iced Caramelised Banana Flavour Matcha Latte, to the creamy twist of our Iced Caramelised Banana Flavour Matcha Latte - each drink is crafted to capture that perfectly balanced, golden sweetness in a whole new way. But that’s just the beginning. Across our stores, even more exciting beverage, food and merchandise novelties are waiting to be discovered this summer. Stop by and explore the season - one sip (or bite) at a time 💚

🎉☕ A milestone worth celebrating in Žilina! We are excited to announce that today AmRest has officially opened its first-ever Starbucks Drive Thru café in Slovakia - and the first Drive Thru format within the Starbucks region covering Slovakia and the Czech Republic - at OC Klokan in Žilina. 👏 Warm congratulations to Grzegorz Kaźmierczak, Market Director of Starbucks Czechia and Slovakia, and heartfelt thanks to the entire AmRest opening team for their passion, dedication and teamwork in bringing this landmark project to life. As Grzegorz shared at the opening: “Žilina is a city that never stops - and that is exactly why we chose it for this landmark project. When we were thinking about where to launch the Drive Thru format, we were looking for a place where people genuinely live life on the move. Žilina is an arterial route - a crossroads of motorways, railways and the daily lives of tens of thousands of people from across the region. We want to be part of their mornings, their daily commutes, or a refreshing stop on the way to the beautiful nature of the High Tatras. And now we can offer all of that in a brand new, even more convenient way, thanks to the Drive Thru.” The new Drive Thru café offers customers a fast, convenient way to enjoy their favourite handcrafted 100% Arabica Starbucks beverages - while still welcoming guests to relax inside or on the outdoor terrace. This opening is a proud moment for everyone involved - and a fantastic addition to Žilina’s vibrant, always‑on lifestyle. ✨

April at Starbucks-AmRest is our Global Month of Good 💚 It’s a time when partners (employees) around the world come together to give back to the communities we serve and to the planet we all share. Globally, reusable cups remain our core sustainability initiative - a simple, everyday choice that helps reduce waste and drive real impact at scale. This commitment also comes to life locally. In Romania, our sustainability efforts are growing roots - quite literally. This week, Starbucks partners joined forces with a local NGO to take part in a tree‑planting initiative funded through our 5‑cent cup charge. Thanks to this collaboration, we contributed to planting: 🌿 4,000 saplings of acacia, honey locust and white poplar 🌳 2,471 saplings of oak, cherry and maple At Starbucks, sustainability is not just a promise - it’s a responsibility. And every reusable cup, every planted tree and every local action brings us one step closer to a more sustainable future. 🌍

We’re excited to share that Starbucks Poland and AmRest have partnered with Olga Kotyk to launch a new community‑focused initiative called Good Breakfast (Dobre Śniadanie) - a series of morning gatherings designed to connect people, spark meaningful conversations, and highlight organizations creating positive social impact.   The very first Good Breakfast took place last weekend at our Starbucks Nowy Świat store in Warsaw, and it set the bar high for the editions to come. Olga curated an inspiring and truly energising morning that brought together a full room of people eager to learn, reflect and exchange ideas.   For this inaugural session, we partnered with Fundacja Niepodzielni, represented by founder Marta Kurasz, who shared her powerful personal story and the foundation’s mission of supporting young adults in mental‑health challenges. The conversation opened important perspectives on community care and proactive support.   The programme also featured an insightful workshop led by Natalia Florek, focused on personal branding and communication - a session that sparked plenty of questions and lively discussion.   A heartfelt thank you to: ✨ Olga Kotyk - for leading this initiative with purpose and authenticity ✨ Fundacja Niepodzielni & Marta Kurasz - for the meaningful work you do and for partnering with us ✨ All participants - for joining us early on a Saturday and creating such an open, inspiring atmosphere ✨ Our Starbucks Nowy Świat store team, including Joanna Kozik, MBA and Karol Oberda - for hosting the event with warmth, professionalism and exceptional hospitality   This was only the beginning. We can’t wait for the next Good Breakfast - coming soon. Stay tuned!

Sip Into Spring With Our New Protein‑Packed Lattes available now exclusively across all AmRest operated stores. ✨ This April, we’re bringing a fresh new way to elevate your daily ritual. Starbucks is launching a lineup of handcrafted, plant‑powered beverages designed to deliver great taste and a boost of plant‑based protein. At the heart of this launch are four new creations: the Protein Sugar-Free Vanilla Latte, Iced Protein Sugar-Free Vanilla Latte, Protein Matcha Latte, and Iced Protein Matcha Latte. Crafted with Starbucks® Signature Espresso Roast or 100% Japanese matcha and blended with a smooth, creamy protein soy drink, these beverages offer a modern twist on beloved classics. They’re thoughtfully developed for customers who want more from their cup - more balance, more options, and more ways to add plant-based protein to their day. Each beverage has been carefully crafted to offer a moment that is both satisfying and thoughtfully balanced. In their Grande size, the beverages provide between 11 and 17 grams of plant-based protein, giving customers a simple way to enjoy added protein as part of their daily coffee ritual. Whether it’s a morning pause or an afternoon pickmeup, these new additions offer a feelgood choice that naturally complements customers’ everyday sense of wellbeing. 🌿

Spring arrives at Starbucks AmRest in a swirl of soft purple 💜 Every spring brings a gentle shift — longer days, brighter colours, and a feeling that something new is waiting just ahead. This year at Starbucks, that moment of discovery comes with the arrival of the Ube Vanilla flavour range. Inspired by Asian dessert culture, Ube Vanilla blends delicate sweetness, subtle nutty notes and a vibrant hue that transforms the familiar into something delightfully new. From the warm, smooth Ube Vanilla Flavour Velvet Latte to the refreshing, layered Iced Ube Vanilla Flavour Macchiato, each sip reveals a different side of the season. Matcha lovers get their own colourful twist too, with the Iced Ube Vanilla Flavour Matcha Latte and the cosy Ube Vanilla Flavour Velvet Matcha Latte pairing bright green with soft purple. The Ube Vanilla Flavour range launches today, March 3, across our stores. A season of discovery begins. 💜🌱

At Starbucks-AmRest, we believe that small gestures can create meaningful impact — especially when they support inclusion and acceptance.💚 For years, Starbucks Hungary have partnered with the Szikra Talent Development Association through the Starbucks Global Community Impact Grants program, working hand in hand to build a more supportive and inclusive community. To mark World Autism Day, we invited our Starbucks Rewards members to join a special crochet cup collar workshop — a warm, creative gathering where participants crafted handmade cup collars together with Szikra. These heartfelt creations will be showcased by Szikra at the “Shine Blue” event on April 11th.💙🧶 With every crochet cup collar purchased, Starbucks will provide a free reusable cup, and all donations collected will support the organization of the free SZIKRA Summer Camp, dedicated to young people living with autism. We are grateful to everyone who joined us and contributed to this meaningful initiative. 💚🫶

Discover the story behind Guatemala Casi Cielo® — our beloved winter whole bean coffee that returns to our AmRest stores year after year. A tribute to the unique region of Antigua, its people, and the exceptional growing conditions that make this coffee truly almost heaven. Take a sip of coffee and enjoy. ☕✨