Humanity

We’re looking forward to being part of this conversation with Imagine Canada.   Charities and nonprofits play a critical role in shaping communities across Canada, yet too often the full impact of their work goes unseen or misunderstood.   Humanity’s Ryan Hughes and Carolyn Shaw will be joining Bruce MacDonald, President & CEO of Imagine Canada to share more about the national awareness campaign we’ve been working on together, set to launch this fall.   We’ll explore how the sector can better tell its stories and build greater awareness, connection, and support across the country.   Grateful to be part of this alongside such thoughtful leaders, and to contribute to work that helps move one of Canada's biggest sectors forward.

Debt doesn’t just show up on a statement. It shows up in how people live. In our work with Credit Canada, we started by listening. Through research and conversations, we uncovered how deeply money is shaped by early experiences and how living with debt impacts everyday life. That insight led to a simple but powerful idea: See Life More Clearly. By bringing the experience of debt into familiar, everyday moments, the campaign makes its impact visible and immediate. Not as an abstract financial issue, but as something personal and felt. Because clarity doesn’t just change perspective. It changes what’s possible.

Design can be a powerful force for visibility, connection, and change. We’re honoured to see our Vertu Capital rebrand featured by the Association of Registered Graphic Designers (RGD) as part of their International Women's Day’s spotlight on women-led and women-focused work. Vertu Capital, Canada’s first female-founded private equity firm, is redefining what leadership looks like in the industry. Humanity's role was to help bring that distinct, relationship-first approach to life through a brand that balances collaboration with clarity and authority. Explore the full feature: https://lnkd.in/eMC5ya2M

Stories shape how we understand our past and imagine our future. Our friends at the Canadian Museum for Human Rights have announced a Canada-wide call for illustrators of African descent to contribute to a powerful new Black history initiative. The selected artist will help bring stories to life for the Ancestors Project, a community-driven initiative that highlights the experiences of Black communities and the histories that have too often gone untold. The work will be featured in the Museum’s upcoming permanent exhibit At the Knees of Our Ancestors, opening in 2026, along with a young adult book and digital storytelling experiences. If you are an #illustrator of African descent with ancestry in Canada, submissions are now open. Learn more and apply here: https://lnkd.in/gwnYcnKB

Debt can take over your life. It shows up in everyday moments. In your thoughts. Even in your sleep. That insight inspired “See Life More Clearly,” a campaign we created with Credit Canada, Canada’s first and longest-standing non-profit credit counselling agency. Through simple visual metaphors, the campaign shows how debt can dominate daily life, while reminding Canadians that debt relief, financial education, and real support are within reach. Humanity is proud to partner with Credit Canada to help more Canadians break free from debt and move toward financial wellbeing. 👉🏻 Read more https://lnkd.in/gXepvqsa #DebtRelief #CreditCounselling #FinancialWellbeing #Changemakers

How do you honour a 100 year legacy while building what comes next? 💯 The Ontario Electrical League came to Humanity at a pivotal moment. With new leadership and more than 38,000 members across Ontario’s electrical industry, OEL was ready to evolve. They needed a brand that reflected both their history and their ambition, and that could connect with the next generation of industry leaders. We partnered with OEL to define who they are, what they stand for, and how they show up for their members. Through research, member conversations, and strategic clarity work, one insight stood out. Many professionals in the industry felt isolated, looking for stronger mentorship, connection, and community. That insight shaped everything. Together, we built a renewed brand foundation, from purpose and positioning to verbal and visual identity. The new expression balances legacy with leadership. A refined logo, updated colour palette and typography, and a photography library featuring real members positioned OEL not just as an association, but as a connector and catalyst within the electrical sector. Today, OEL shows up with clarity and confidence, championing mentorship, professional growth, and industry leadership across Ontario. Proud to partner with organizations who are shaping the future of their industries. ⚡️Explore the full case study https://lnkd.in/gf3nJyQN #OntarioElectricalLeague #OEL #BrandStrategy #Rebrand #AssociationLeadership #IndustryLeadership #HumanityAgency #BuiltForChangemakers

Legacy isn’t something we leave behind. It’s something we build daily. In this month’s Built for Changemakers, we explore: 🩷 A health equity campaign amplifying Black women’s voices 🔥 Reflections from Black Leaders Day at IGNITE Toronto ✨ Changemaker spotlight: Sherry Aziz 📈 A new Ipsos study showing AI is becoming a parenting co-pilot From community care to corporate leadership to shifting family systems, this issue asks: What are we building today that will shape tomorrow? #BuiltForChangemakers #Leadership #HealthEquity #Changemaker

Our Health in Our Hands. Humanity had the honour of partnering with Black Health Alliance on a photography and storytelling campaign created to encourage early cancer screening for Black women and to help break the silence around health and care. At the centre of this work are six brave storytellers who chose to share their lived experiences with honesty and courage. Their voices challenge stigma and remind us that advocacy, conversation, and community are powerful forms of care. By sharing these stories, the campaign aims to support more informed, empowered conversations about health and early screening. Explore the full campaign and hear their stories at https://lnkd.in/gF4Z-CkS 📸 Osman Ahmed

One year later, and Love in a Dangerous Time continues to move people. 🏳️��� We had the privilege of partnering with the Canadian Museum for Human Rights to help launch and promote this powerful exhibition. A year on, the exhibition is still sparking reflection, dialogue, and deeper understanding across Canada. Recently, the exhibition was recognized with a Governor General’s Award for Excellence in Museums, a meaningful honour that speaks to the courage, scholarship, and care behind the Museum's and the LGBT Purge Fund | Le Fonds Purge LGBT's work. This project is a reminder that museums are not just places of memory. They are spaces for truth telling, reconciliation, and collective learning. When institutions are willing to confront difficult chapters of history with honesty and humanity, the impact endures. We are proud to have supported the Canadian Museum for Human Rights in bringing Love in a Dangerous Time into the public conversation through the launch campaign. Revolver Films

IGNITE Toronto 2026 🔥   We are proud to share that our friends at Black Talent Initiative are bringing IGNITE back to Toronto this Black History Month.   Taking place February 25–27, 2026 at the North York Central Library, IGNITE is a three-day conference designed to celebrate, empower, and amplify Black entrepreneurs, corporate leaders, changemakers, students, and allies across industries.   This year’s theme, Recharge Your Inner Flame, is about reigniting the spark within. The passion. The resilience. The purpose that keeps us moving forward.   Across three focused days: • February 25: Black Entrepreneurs Day • February 26: Black Leaders Day • February 27: Black Changemakers Day   IGNITE is more than a conference. It is a space for powerful storytelling, skills-building, and intentional connection. A space where bold ideas are encouraged, leadership is strengthened, and real impact is prioritized.   At Humanity, we believe in building platforms that move culture forward. We are proud to be part of the MH3 Collective alongside Black Talent Initiative and to support spaces that invest in Black talent, leadership, and innovation.   If you are an entrepreneur, corporate leader, student, ally, or changemaker looking to connect and grow, this is one to have on your calendar.   The humans of Humanity will be there, so if you are interested, let us know! Learn more and register at https://lnkd.in/g3ekhnNz   #IGNITEToronto #BlackHistoryMonth #BlackLeadership #BlackEntrepreneurs #Changemakers #HumanityAgency #MH3Collective