About
Articles by Adrian
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Excited to announce that Insider is joining the upcoming retail innovation roundtable at iMedia Summits & Events AU, NZ & SEA Daniel Keegan and…
Excited to announce that Insider is joining the upcoming retail innovation roundtable at iMedia Summits & Events AU, NZ & SEA Daniel Keegan and…
Liked by Adrian Wakeham
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#RAG (retrieval augmented generation) is not the only way to use a #LLM with your own data. Now there is #CAG (cache augmented generation). Read…
#RAG (retrieval augmented generation) is not the only way to use a #LLM with your own data. Now there is #CAG (cache augmented generation). Read…
Liked by Adrian Wakeham
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Still riding the high from an incredible week at #AFPICON! It’s hard to put into words what it feels like to be surrounded by thousands of people…
Still riding the high from an incredible week at #AFPICON! It’s hard to put into words what it feels like to be surrounded by thousands of people…
Liked by Adrian Wakeham
Licenses & Certifications
Volunteer Experience
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Saturday Morning Co-Ordinator
Boronia Cricket Club
- 2 years 8 months
Children
The Saturday Morning Co-Ordinator is a supplementary role assisting the Junior Co-Ordinator as as a liaison between the Senior Club, Team Managers, Coaches and parents of the Under 14 and Under 16 teams who play their games on a Saturday morning.
This role involves:
· Assisting the Junior Coordinator in finalising the number of children playing in each side.
· Assisting in organising coaches and team managers.
· Assisting the Junior Coordinator organise training…The Saturday Morning Co-Ordinator is a supplementary role assisting the Junior Co-Ordinator as as a liaison between the Senior Club, Team Managers, Coaches and parents of the Under 14 and Under 16 teams who play their games on a Saturday morning.
This role involves:
· Assisting the Junior Coordinator in finalising the number of children playing in each side.
· Assisting in organising coaches and team managers.
· Assisting the Junior Coordinator organise training times and venues.
· Be a point of contact for parents on a Saturday Morning.
In addition to this, I also cook a mean bacon and egg roll on the BBQ at home games, which is fund raising activity for the club.
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Chairperson
Gordon Ukestra
- Present 1 year 4 months
Arts and Culture
Established in 2017, the Gordon Ukestra is a quirky and loved ensemble that celebrates the joy of live music. Unamplified and acoustic, The Gordon Ukestra consists of ukuleles, acoustic guitars, voices and the occasional banjo or mandolin. More than just a musical act, The Gordon Ukestra prides itself on providing social connections for all. I joined as a member in August 2002 and have since taken on the role of Chairperson of the Ukestra's "un-Committee", to help organise paid and unpaid…
Established in 2017, the Gordon Ukestra is a quirky and loved ensemble that celebrates the joy of live music. Unamplified and acoustic, The Gordon Ukestra consists of ukuleles, acoustic guitars, voices and the occasional banjo or mandolin. More than just a musical act, The Gordon Ukestra prides itself on providing social connections for all. I joined as a member in August 2002 and have since taken on the role of Chairperson of the Ukestra's "un-Committee", to help organise paid and unpaid performances, create a Code of Conduct, manage social media and other administrative tasks
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Volunteer Staff
Gordon Farmgate Incorporated
- Present 1 year 5 months
Arts and Culture
Gordon’s fabulous FarmGate shop is a volunteer-run local food hub, sourcing local produce from within 100kms. Fruit and veg, meat, pantry, dairy, breads, pickles and more. A customer since I moved to the town in June 2022, I began volunteering as a retail assistant/barista in January 2024
Publications
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The E-Commerce Expansion Guide
Power Retail
Please note that I was not an Author, rather was the Advertising Manager responsible for the entire publication.
From a start-up testing a new e-commerce platform to an experienced retailer looking to go global, here are 150+ pages of practical retail solutions, strategies and advice to manage e-commerce growing pains.
Whether you’re a start-up, SMB or retail heavyweight, your know that growing a business can be tough.
Our 10th print publication, the Power Retail E-Commerce…Please note that I was not an Author, rather was the Advertising Manager responsible for the entire publication.
From a start-up testing a new e-commerce platform to an experienced retailer looking to go global, here are 150+ pages of practical retail solutions, strategies and advice to manage e-commerce growing pains.
Whether you’re a start-up, SMB or retail heavyweight, your know that growing a business can be tough.
Our 10th print publication, the Power Retail E-Commerce Expansion Guide will help retailers of all sizes, from bootstrapped new entrants to market leaders, expand their business horizons.
Expansion can mean very different things to different retailers depending on scale, available funding and current business strategy. However, for this book, we will take this as trying either something new or on a larger scale.
Our content has been tailored to retailers at different stages of their business journeys in three separately structured sections:
– Getting started: Tips for new entrants
– Established players: Taking it to the next level
– Biggest and best: What we have learned
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The 2016 E-Commerce Leaders’ Playbook
The Media Pad Pty Ltd
Please note that I was not an Author, rather was the Advertising Manager responsible for the entire publication.
Power Retail presents – The 2016 E-Commerce Leaders’ Playbook, featuring the Top 100 Online Retailers and the Top 20 New Zealand Online Retailers.
At 354 pages, it’s the biggest ever, featuring profiles on brands including YourGrocer, Sneakerboy, Naked Wines, Mon Purse, OzSale and more, plus best practice advice, case studies, design guides and the 2016 Power Retail…Please note that I was not an Author, rather was the Advertising Manager responsible for the entire publication.
Power Retail presents – The 2016 E-Commerce Leaders’ Playbook, featuring the Top 100 Online Retailers and the Top 20 New Zealand Online Retailers.
At 354 pages, it’s the biggest ever, featuring profiles on brands including YourGrocer, Sneakerboy, Naked Wines, Mon Purse, OzSale and more, plus best practice advice, case studies, design guides and the 2016 Power Retail Benchmarking Report.Other authors -
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The Retail Technology Superguide
The Media Pad Pty Ltd
Please note that I was not an Author, rather was the Advertising Manager responsible for the entire publication.
The 8th publication from Power Retail, Australia’s leading e-commerce content publishers, The Retail Technology Superguide is a comprehensive 150+ page guide to the technology solutions available to benefit your retail business, filled with expert guidance and advice
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The E-Commerce Marketing Gospel
Groundswell Media (t/as The Media Pad)
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The 2014 E-Commerce Leader's Playbook
Groundswell Media Pty Ltd
Please note that I was not an Author, rather was the Advertising Manager responsible for the entire publication.
Published by Power Retail, The 2014 E-Commerce Leaders' Playbook aims to take your online business knowledge to new levels with 260 pages of e-commerce best practices, practical know-hows, data and design guides. The third iteration of this book has pushed new boundaries, featuring the Top 100 Australian online retailers.
And if that wasn't enough value, you'll learn…Please note that I was not an Author, rather was the Advertising Manager responsible for the entire publication.
Published by Power Retail, The 2014 E-Commerce Leaders' Playbook aims to take your online business knowledge to new levels with 260 pages of e-commerce best practices, practical know-hows, data and design guides. The third iteration of this book has pushed new boundaries, featuring the Top 100 Australian online retailers.
And if that wasn't enough value, you'll learn from dozens of local and international retailer case profiles, gain insight from the Online Retail Benchmarking Study, plus have an Asia-Pacific solution providers directory at hand to answer all your e-commerce needs!
Other authors -
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2013 Australian E-Commerce Solutions Guide
Groundswell Media Pty Ltd
Please note that I was not an Author, rather was the Advertising Manager responsible for the entire publication.
The inaugural 2013 Australian E-Commerce Solutions Guide is here, featuring Asia-Pacific's most comprehensive directory of online retail solution providers in the one print publication.
At 180+ pages, this book published by Power Retail combines local and international retail case profiles, thought leadership and industry expertise in order to provide the ultimate…Please note that I was not an Author, rather was the Advertising Manager responsible for the entire publication.
The inaugural 2013 Australian E-Commerce Solutions Guide is here, featuring Asia-Pacific's most comprehensive directory of online retail solution providers in the one print publication.
At 180+ pages, this book published by Power Retail combines local and international retail case profiles, thought leadership and industry expertise in order to provide the ultimate companion guide for every e-commerce professional.
This new addition to the Power Retail library of print titles completed a trilogy - matched with our annual E-Commerce Playbooks and the entrepreneur-centric Power Up, the assortment represents a powerful blend of best practices and actionable wisdom.Other authors -
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2013 E-Commerce Leaders' Playbook
The Media Pad
Please note that I was not an Author, rather was the Advertising Manager responsible for the entire publication.
The 2013 E-Commerce Leaders' Playbook features the first ever Australian Top 50 online retailers, plus the first Online Retail Benchmarking Study.
At 260 pages, this book published by Power Retail is loaded with insights, case studies, best practices, ecommerce tips, data and design guides to push your online retail business to the next level.
Featuring…Please note that I was not an Author, rather was the Advertising Manager responsible for the entire publication.
The 2013 E-Commerce Leaders' Playbook features the first ever Australian Top 50 online retailers, plus the first Online Retail Benchmarking Study.
At 260 pages, this book published by Power Retail is loaded with insights, case studies, best practices, ecommerce tips, data and design guides to push your online retail business to the next level.
Featuring dozens of profiles on local and international etailers, a comprehensive solution providers directory (for the Asia-Pacific) and pages and pages of great ideasOther authors -
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Power Up: The Online Retail Entrepreneur's Guide
The Media Pad
Please note that I was not an Author, rather was the Advertising Manager responsible for the entire publication.
Power Up: The Online Retail Entrepreneur's Guide is a comprehensive, inspirational book outlining the online retail journey from developing a concept through to scaling up, and everything in-between. Packed with case studies, tips, tactics, strategies and advice from experienced industry professionals, Power Up: The Online Retail Entrepreneur's Guide is an essential…Please note that I was not an Author, rather was the Advertising Manager responsible for the entire publication.
Power Up: The Online Retail Entrepreneur's Guide is a comprehensive, inspirational book outlining the online retail journey from developing a concept through to scaling up, and everything in-between. Packed with case studies, tips, tactics, strategies and advice from experienced industry professionals, Power Up: The Online Retail Entrepreneur's Guide is an essential information resource for tackling e-commerce opportunities.Other authors -
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Power Up: The Online Retail Entrepreneur's Guide(Link)
The Media Pad
Please note that I was not an Author, rather was the Advertising Manager responsible for the entire publication.
Power Up: The Online Retail Entrepreneur's Guide is a comprehensive, inspirational book outlining the online retail journey from developing a concept through to scaling up, and everything in-between. Packed with case studies, tips, tactics, strategies and advice from experienced industry professionals, Power Up: The Online Retail Entrepreneur's Guide is an essential…Please note that I was not an Author, rather was the Advertising Manager responsible for the entire publication.
Power Up: The Online Retail Entrepreneur's Guide is a comprehensive, inspirational book outlining the online retail journey from developing a concept through to scaling up, and everything in-between. Packed with case studies, tips, tactics, strategies and advice from experienced industry professionals, Power Up: The Online Retail Entrepreneur's Guide is an essential information resource for tackling e-commerce opportunities.
Other authors -
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2012 E-Commerce Leaders' Playbook
The Media Pad
Please note that I was not an Author, rather was the Advertising Manager responsible for the entire publication.
A 244 page special edition business book, The E-Commerce Leaders’ Playbook. This Australian first is the most comprehensive printed guide to online retail best practices ever compiled in this region, featuring 30+ case studies of Australian and international retailers including Amazon, Zappos, Catch of the Day, SurfStitch, Appliances Online and many more.Other authors -
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Join now to viewMore activity by Adrian
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What a fantastic iMedia Summits & Events AU, NZ & SEA Retail Event! A full house! Really appreciated the amazing and thriving ecosystem come…
What a fantastic iMedia Summits & Events AU, NZ & SEA Retail Event! A full house! Really appreciated the amazing and thriving ecosystem come…
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It’s a wrap! 🎤 iMedia 2025, you’ve outdone yourself. Three days of brilliance, banter, and bold ideas with some of the sharpest minds in the game —…
It’s a wrap! 🎤 iMedia 2025, you’ve outdone yourself. Three days of brilliance, banter, and bold ideas with some of the sharpest minds in the game —…
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